๐ Core Information
๐น Job Title: Marketing Representative / Business Development
๐น Company: SERVPRO of North Sarasota
๐น Location: Sarasota, Florida, United States
๐น Job Type: Full-Time
๐น Category: Marketing & Sales
๐น Date Posted: April 18, 2025
๐น Experience Level: 2-5 years
๐น Remote Status: On-site
๐ Job Overview
Key aspects of this role include:
- Proactive sales and marketing to grow business
- Building and maintaining customer relationships
- Conducting sales presentations and closing appointments
- Collaborating with owners and marketing managers to increase referrals
ASSUMPTION: This role requires a dynamic individual who can thrive in a fast-paced environment and has a proven track record in business-to-business sales.
๐ Key Responsibilities
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Meet or exceed assigned sales quota by executing the sales cycle, setting up closing appointments, maintaining assigned contact lists, participating in professional associations, hosting lunch-and-learns, and promoting continuing education (CE) courses
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Complete Emergency Ready Profiles (ERPs) and discuss benefits of emergency event preparation
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Conduct objective-to-objective daily marketing contacts, build customer relationships and rapport by educating them on the reasons SERVPROยฎ is the best cleaning and restoration company in the world, compile and maintain center of influence information, identify โTarget 25โ (Top 25 contacts to develop into clients)
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Provide owners and marketing managers with one-on-one meetings (closing appointments) with COIs to encourage SERVPROยฎ referrals
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Increase sales territory revenue by consistently achieving sales territory goals
ASSUMPTION: The role involves a high degree of autonomy and requires strong organizational skills to manage multiple tasks and priorities.
๐ฏ Required Qualifications
Education: Bachelorโs degree in marketing or business or equivalent experience
Experience: A minimum of two years of progressively responsible business-to-business sales experience, with experience in sales and marketing within the service sector preferred
Required Skills:
- Superb sales, customer service, administrative, verbal, and written communication skills
- Strong business and financial background and process-and-results-driven attitude
- Working knowledge of current business software technologies
Preferred Skills:
- Experience in the commercial cleaning and restoration or insurance industry
ASSUMPTION: While a degree in marketing or business is preferred, equivalent experience in sales and marketing will also be considered.
๐ฐ Compensation & Benefits
Salary Range: $55,000 - $75,000 per year (Based on industry standards for a Marketing Representative with 2-5 years of experience in the Sarasota, FL area)
Benefits:
- 401(k)
- 401(k) matching
- Bonus based on performance
- Company car
- Company parties
- Competitive salary
- Dental insurance
- Free uniforms
- Health insurance
- Opportunity for advancement
- Paid time off
- Training & development
- Vision insurance
Working Hours: Full-time, Monday-Friday, with some flexibility for appointments and events
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
๐ Applicant Insights
๐ Company Context
Industry: SERVPRO of North Sarasota operates in the facilities services industry, focusing on commercial and residential fire and water damage, specialty cleaning, mold, and more. The company has been in business since 1967 and has earned a reputation as a trusted leader in the restoration industry.
Company Size: SERVPRO of North Sarasota is a mid-sized company with 11-50 employees, providing a supportive and collaborative work environment.
Founded: SERVPRO was founded in 1967, with the North Sarasota franchise established later. The company has since grown to have over 1,700 franchises across the United States and Canada.
Company Description:
- SERVPRO of North Sarasota specializes in commercial and residential restoration services, including fire and water damage, mold remediation, and specialty cleaning.
- The company is committed to providing exceptional customer service and focuses on restoring salvageable items and accelerating drying times.
- SERVPRO of North Sarasota employs highly trained professionals who document the entire restoration process.
Company Specialties:
- Fire and water damage restoration
- Mold remediation
- Specialty cleaning services
- Emergency services
Company Website: https://www.servpro.com/locations/fl/servpro-of-sarasota
ASSUMPTION: SERVPRO of North Sarasota is part of a larger franchise network, which may influence the company's culture and operations.
๐ Role Analysis
Career Level: This role is suitable for an early to mid-career professional with 2-5 years of experience in business-to-business sales.
Reporting Structure: The Marketing Representative will report directly to the Marketing Manager or Franchise Owner.
Work Arrangement: This is an on-site, full-time position with a standard workweek of Monday-Friday, 8:00 AM - 5:00 PM. Some flexibility is required for appointments and events.
Growth Opportunities:
- Advancement within the marketing department or other departments within the company
- Potential to transition into a management or leadership role
- Opportunities to learn and develop new skills through training and development programs
ASSUMPTION: Growth opportunities may vary depending on the individual's performance, the company's needs, and the overall market conditions.
๐ Location & Work Environment
Office Type: SERVPRO of North Sarasota operates from a single office location in Sarasota, Florida.
Office Location(s): 6341 Porter Rd Ste 14, Sarasota, FL 34240, US
Geographic Context:
- Sarasota is located on the Gulf Coast of Florida, offering a subtropical climate and a high quality of life.
- The area is known for its beautiful beaches, cultural attractions, and outdoor recreation opportunities.
- Sarasota has a diverse and growing economy, with a strong presence in industries such as healthcare, education, and tourism.
Work Schedule: The work schedule is primarily Monday-Friday, 8:00 AM - 5:00 PM, with some flexibility for appointments and events. Occasional weekend work may be required to attend industry events or meet client needs.
ASSUMPTION: The work environment may be subject to change based on the company's growth, client demands, or market conditions.
๐ผ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the Marketing Manager
- In-person or virtual interview with the Marketing Manager and/or Franchise Owner
- Background check and reference checks
- Job offer and onboarding
Key Assessment Areas:
- Sales and marketing skills
- Communication and interpersonal skills
- Problem-solving and critical thinking abilities
- Adaptability and cultural fit
Application Tips:
- Tailor your resume and cover letter to highlight your relevant sales and marketing experience, as well as any experience in the restoration or cleaning industry.
- Prepare examples of your sales achievements and customer success stories to discuss during the interview.
- Research SERVPRO's services, target market, and competition to demonstrate your understanding of the business and industry.
ATS Keywords: Sales, marketing, business development, customer relationships, closing appointments, sales quota, customer service, communication, interpersonal skills, problem-solving, critical thinking, adaptability, cultural fit
ASSUMPTION: The interview process may vary depending on the company's needs, the candidate's qualifications, and market conditions.
๐ ๏ธ Tools & Technologies
- CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
- Marketing automation tools (e.g., Mailchimp, Marketo, or Pardot)
- Sales enablement platforms (e.g., Seismic, Showpad, or Highspot)
- Project management software (e.g., Asana, Trello, or Monday.com)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and the candidate's expertise.
๐ Cultural Fit Considerations
Company Values:
- Customer-focused
- Integrity
- Teamwork
- Accountability
- Continuous improvement
Work Style:
- Proactive and self-motivated
- Strong communication and interpersonal skills
- Adaptable and resilient
- Results-driven and goal-oriented
- Collaborative and team-focused
Self-Assessment Questions:
- How do you build and maintain strong customer relationships in a competitive market?
- Can you provide an example of a time when you had to adapt to a significant change in your sales strategy or market conditions?
- How do you prioritize and manage multiple tasks and projects simultaneously?
ASSUMPTION: SERVPRO of North Sarasota values employees who are customer-focused, proactive, and results-driven, with a strong commitment to teamwork and continuous improvement.
โ ๏ธ Potential Challenges
- Meeting or exceeding sales quotas in a competitive market
- Managing multiple tasks and priorities effectively
- Adapting to changes in the market, industry trends, or company objectives
- Building and maintaining strong customer relationships in a fast-paced environment
ASSUMPTION: The role may present challenges related to sales performance, time management, adaptability, and customer relationship management.
๐ Similar Roles Comparison
- Compared to other marketing roles, this position places a greater emphasis on sales and business development, with a focus on closing appointments and increasing referrals.
- In the restoration industry, SERVPRO of North Sarasota competes with other restoration and cleaning companies, as well as insurance providers and property management firms.
- Career progression in this role may involve advancing to a marketing manager or leadership position within the company or exploring opportunities in related industries.
ASSUMPTION: The role may differ from other marketing positions in its focus on sales and business development, and career progression may vary depending on the individual's skills, experience, and the company's needs.
๐ Sample Projects
- Developing and executing a targeted marketing campaign to increase referrals from insurance agents and property managers
- Hosting a lunch-and-learn event to educate potential clients about SERVPRO's services and the benefits of emergency event preparation
- Conducting a competitive analysis to identify opportunities for growth and differentiation in the local market
ASSUMPTION: Sample projects may vary depending on the company's needs, market conditions, and the candidate's expertise.
โ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company support the professional development and growth of its marketing team members?
- What are the most significant challenges facing the company's marketing efforts, and how can this role help address them?
- How does the company measure the success of its marketing and sales efforts, and how will my performance be evaluated?
- What opportunities exist for collaboration and knowledge-sharing with other departments within the company?
ASSUMPTION: Asking thoughtful and insightful questions during the interview demonstrates your interest in the role and commitment to the company's success.
๐ Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant sales and marketing experience, as well as any experience in the restoration or cleaning industry.
- Prepare examples of your sales achievements and customer success stories to discuss during the interview.
- Research SERVPRO's services, target market, and competition to demonstrate your understanding of the business and industry.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.
โ ๏ธ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.