Marketing Representative (Metro New York)

📌 Core Information

🔹 Job Title: Marketing Representative (Metro New York)

🔹 Company: The Long Drink Company

🔹 Location: New York, United States

🔹 Job Type: Part-time, Contractor

🔹 Category: Beverage Industry

🔹 Date Posted: May 19, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Growing the Long Drink brand in the assigned territory through promotional execution and account support
• Building relationships with key accounts and distributor sales teams
• Coordinating and executing tastings in various locations
• Ensuring proper merchandising and compliance with state and company policies

ASSUMPTION: This role requires a high level of self-motivation and organization, as well as strong interpersonal skills to succeed in a part-time, contractor position.

📋 Key Responsibilities

✅ Work closely with local teams and distributor sales teams to support brand goals and market objectives

✅ Coordinate, schedule, and execute tastings in both on-premise and off-premise locations

✅ Build and maintain strong relationships with key accounts and distributor sales teams

✅ Provide product education and training to new accounts and their staff

✅ Collaborate with account staff to drive sales through features, promotions, events, and samplings

✅ Manage the onboarding and training of accounts new to Long Drink

✅ Ensure point-of-sale and retail merchandising materials are properly executed and maintained

✅ Provide feedback and event recaps to the local team

✅ Ensure all sales practices are compliant with state and company policies/law

ASSUMPTION: This role involves a mix of customer-facing activities and behind-the-scenes support, requiring strong adaptability and multitasking skills.

🎯 Required Qualifications

Education: High school diploma or equivalent

Experience: Preferred 1 or more years of experience in the alcoholic beverage industry

Required Skills:

• Knowledge and passion for commercial and premium products in a retail environment
• Strong people skills and comfort with starting conversations with strangers
• Well organized with the ability to work both independently and within a team environment
• Comfortable with light physical work (setting up displays, carrying product)
• Understanding of Google Suite and Microsoft Office platforms

Preferred Skills:

• Previous experience in the beverage industry or related field
• Fluency in multiple languages

ASSUMPTION: While experience in the beverage industry is preferred, the company may consider candidates with transferable skills from related industries.

💰 Compensation & Benefits

Salary Range: $15 - $20 per hour (based on industry standards for part-time, entry-level contractor positions in the beverage industry)

Benefits:

• Flexible hours and the ability to work independently
• Opportunity to represent a unique and growing brand

Working Hours: Flexible hours, including evenings and weekends

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Beverage Manufacturing. The Long Drink Company specializes in producing and distributing Long Drink, a popular beverage in Finland now available in the United States.

Company Size: Small (11-50 employees). This size allows for a more intimate work environment and closer collaboration with team members.

Founded: 2017. The company was founded by the next generation of Finns who wanted to share the unique taste of Long Drink with the world.

Company Description:

• The Long Drink Company aims to bring the refreshing and unique taste of Finnish Long Drink to America.
• The company is committed to providing exceptional customer service and building strong relationships with its partners and customers.
• The Long Drink Company values innovation, quality, and authenticity in its products and operations.

Company Specialties:

• Production and distribution of Long Drink
• Brand marketing and promotion
• Customer relationship management

Company Website: http://www.thelongdrink.com

ASSUMPTION: The Long Drink Company is a growing and dynamic organization, offering opportunities for professional development and growth.

📊 Role Analysis

Career Level: Entry-level. This role is an excellent starting point for individuals interested in building a career in the beverage industry or marketing field.

Reporting Structure: The Marketing Representative will report directly to the local team and collaborate closely with distributor sales teams.

Work Arrangement: Part-time, contractor. This arrangement offers flexibility and the opportunity to work independently.

Growth Opportunities:

• Developing a strong understanding of the beverage industry and marketing strategies
• Building a professional network within the industry
• Potential full-time employment opportunities as the company grows

ASSUMPTION: While this role is part-time and contractor-based, there may be opportunities for growth and advancement within the company.

🌍 Location & Work Environment

Office Type: The role is based in New York, with a focus on the Metro New York area. The Marketing Representative will work on-site at various locations, including retail stores, bars, and restaurants.

Office Location(s): New York, United States

Geographic Context:

• The Metro New York area is a diverse and vibrant market with a strong beverage industry presence.
• The region offers numerous opportunities for networking and professional growth.
• The area is home to a wide range of cultural attractions and entertainment options.

Work Schedule: Flexible hours, including evenings and weekends. The Marketing Representative will work a part-time schedule, with the ability to set their own hours within reason.

ASSUMPTION: The flexible work schedule and on-site nature of the role may appeal to individuals seeking a balance between work and personal life.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the local team
• Background check and reference verification
• Job offer

Key Assessment Areas:

• Customer service skills and ability to build relationships
• Adaptability and multitasking skills
• Knowledge of the beverage industry and Long Drink products
• Communication and interpersonal skills

Application Tips:

• Highlight any relevant experience in the beverage industry or related fields
• Tailor your resume and cover letter to emphasize your strong people skills and organizational abilities
• Prepare examples of how you have successfully managed multiple tasks and projects simultaneously

ATS Keywords: Marketing, promotional execution, account support, tastings, merchandising, customer engagement, team collaboration, organizational skills, flexible hours, part-time, contractor

ASSUMPTION: The application process may vary depending on the specific needs and preferences of the hiring manager and local team.

🛠️ Tools & Technologies

• Google Suite (Gmail, Google Drive, Google Docs)
• Microsoft Office (Word, Excel, PowerPoint)
• Social media platforms (Facebook, Instagram, Twitter)

ASSUMPTION: The Marketing Representative may be required to use additional tools and technologies specific to the role, such as event planning software or customer relationship management (CRM) platforms.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Quality
• Authenticity
• Customer focus
• Collaboration

Work Style:

• Self-motivated and independent
• Adaptable and flexible
• Strong communication and interpersonal skills
• Ability to work well within a team environment

Self-Assessment Questions:

• Do I have a genuine passion for the beverage industry and Long Drink products?
• Am I comfortable working independently and managing my own schedule?
• Do I possess strong people skills and enjoy building relationships with others?
• Am I able to adapt to new situations and multitask effectively?

ASSUMPTION: The Long Drink Company values individuals who are passionate, adaptable, and committed to providing exceptional customer service.

⚠️ Potential Challenges

• The role may require working flexible hours, including evenings and weekends
• The Marketing Representative may need to travel to various locations within the Metro New York area
• The role involves light physical work, such as setting up displays and carrying product
• The beverage industry can be competitive, and the Marketing Representative may face challenges in building relationships with key accounts and distributor sales teams

ASSUMPTION: While there may be challenges associated with this role, the company offers a supportive work environment and opportunities for professional growth.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position combines promotional execution with account support, requiring strong customer-facing skills and adaptability
• The beverage industry is dynamic and fast-paced, offering numerous opportunities for networking and professional development
• This role may serve as a stepping stone to a full-time position or career growth within the company

ASSUMPTION: While this role is unique in its combination of promotional execution and account support, it shares many similarities with other marketing and sales positions within the beverage industry.

📝 Sample Projects

• Planning and executing a successful tasting event at a local bar or restaurant
• Building and maintaining a strong relationship with a key account, resulting in increased sales and brand visibility
• Managing the onboarding and training of a new account, ensuring proper merchandising and compliance with state and company policies

ASSUMPTION: These sample projects are intended to provide a sense of the day-to-day responsibilities and challenges associated with this role.

❓ Key Questions to Ask During Interview

• What are the most rewarding aspects of working for The Long Drink Company?
• How does the local team support the Marketing Representative in their role?
• What opportunities are there for professional growth and development within the company?
• How does the company measure success for this role, and what key performance indicators (KPIs) are used?
• What is the typical career path for someone in this role, and what opportunities exist for advancement?

ASSUMPTION: These questions are designed to help applicants better understand the role, the company culture, and the opportunities for professional growth.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your strong people skills, organizational abilities, and any relevant experience in the beverage industry or related fields
• Prepare examples of how you have successfully managed multiple tasks and projects simultaneously
• Follow up with the hiring manager or local team within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.