J

Marketing Research Manager

Jumio
Full-time
Remote
Worldwide
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Research Manager

πŸ”Ή Company: Jumio

πŸ”Ή Location: India (remote)

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-07-17

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Fully remote

πŸš€ Job Overview

Key aspects of this role include:

  • Leading and managing a team of marketing research specialists
  • Conducting prospect research and list building using firmographic data and industry segmentation
  • Developing and managing personalized outbound email campaigns to engage key decision-makers and drive pipeline growth
  • Collaborating with sales, marketing, and product teams to align research priorities with business objectives
  • Improving research processes, tools, and team efficiency

ASSUMPTION: This role requires a balance of leadership, strategic thinking, and hands-on execution to drive pipeline generation and support broader marketing initiatives.

πŸ“‹ Key Responsibilities

βœ… Lead and support a team of marketing research specialists, providing daily oversight, coaching, and professional development to ensure alignment with team goals.

βœ… Research and develop high-quality contact lists of prospective buyers using firmographic data, buyer intent signals, and industry segmentation, ensuring lists are accurate, relevant, and aligned to strategic sell-in opportunities.

βœ… Review research outputs to ensure they deliver actionable insights that directly support sales, marketing, and product decision-making.

βœ… Collaborate with sales and marketing to identify priority segments and develop targeted prospecting lists that feed outbound efforts.

βœ… Create and manage personalized, insight-driven outbound email campaigns designed to engage key decision-makers and drive pipeline growth.

βœ… Partner closely with product marketing, demand generation, and strategy teams to align research priorities with business objectives.

βœ… Identify opportunities to improve research processes, tools, and team efficiency.

βœ… Assist with marketing operations tasks such as maintaining database quality, data hygiene, importing leads, tracking email performance metrics, and optimizing processes.

βœ… Pitch in on ad-hoc marketing tasks as needed to support wider team objectives and campaigns.

ASSUMPTION: This role involves a mix of strategic planning, team management, and hands-on execution to drive pipeline generation and support broader marketing initiatives.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field. MBA preferred.

Experience: 5+ years of marketing or research experience, with at least 1-2 years in a supervisory or team lead capacity.

Required Skills:

  • Strong B2B prospecting skills, with hands-on experience researching and developing high-quality contact lists using data and research tools
  • Strong writing skills, particularly in crafting persuasive, targeted email content
  • Experience with audience segmentation, email marketing strategy, and pipeline-building tactics
  • Familiarity with marketing operations functions such as lead management, data hygiene, and email tracking
  • Excellent organizational skills with the ability to manage multiple projects and meet deadlines
  • Collaborative mindset and comfort working with cross-functional teams

Preferred Skills:

  • Experience with outreach and CRM platforms (e.g., HubSpot, Salesloft, Outreach, Salesforce, Pardot)
  • Familiarity with research tools like LinkedIn Sales Navigator, ZoomInfo, Crunchbase, or similar
  • Bonus: Experience with email automation, A/B testing, and marketing analytics

ASSUMPTION: Candidates with a strong background in B2B marketing, proven leadership skills, and experience in prospect research and email marketing are well-suited for this role.

πŸ’° Compensation & Benefits

Salary Range: INR 15-20 lakhs per annum (estimated based on experience level and industry standards)

Benefits:

  • Health insurance
  • Retirement benefits
  • Employee assistance program
  • Professional development opportunities

Working Hours: Full-time (40 hours per week), flexible hours may be available

ASSUMPTION: The salary range is estimated based on industry standards for a marketing research manager role in India with 5-10 years of experience. Benefits may vary based on the company's benefits package.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Jumio operates in the information technology and services industry, focusing on online identity verification, eKYC, and AML solutions.

Company Size: Jumio has 51-200 employees, which means applicants can expect a mid-sized company culture with opportunities for growth and impact.

Founded: Jumio was founded in 2015, making it a relatively young company with a strong focus on innovation and growth.

Company Description:

  • Jumio is a B2B technology company dedicated to eradicating online identity fraud, money laundering, and other financial crimes to help make the internet safer
  • The company leverages AI, biometrics, machine learning, liveness detection, and automation to create solutions that are trusted by leading brands worldwide and respected by industry thought leaders
  • Jumio is the leading provider of online identity verification, eKYC, and AML solutions, with a global footprint and strong client demand across various industries

Company Specialties:

  • Document Verification
  • Identity Verification
  • and KYC

Company Website: http://www.jumio.in

ASSUMPTION: Jumio's focus on innovation, technology, and making the internet safer creates an exciting and dynamic work environment for employees.

πŸ“Š Role Analysis

Career Level: This role is at the manager level, requiring a balance of leadership, strategic thinking, and hands-on execution.

Reporting Structure: The Marketing Research Manager will lead a team of marketing research specialists and collaborate with various cross-functional teams, including sales, marketing, and product.

Work Arrangement: This role is fully remote, allowing for flexibility and work-life balance.

Growth Opportunities:

  • As Jumio continues to grow, there may be opportunities for the Marketing Research Manager to take on additional responsibilities or move into a more senior role
  • The company's focus on innovation and technology creates opportunities for professional development and skill-building
  • Working closely with cross-functional teams can provide exposure to various aspects of the business and foster career growth

ASSUMPTION: The Marketing Research Manager role at Jumio offers a unique blend of leadership, strategic thinking, and hands-on execution, with opportunities for growth and development within the company.

🌍 Location & Work Environment

Office Type: Fully remote, with no physical office location required

Office Location(s): N/A (fully remote)

Geographic Context:

  • India is the second-most populous country in the world, with a diverse range of cultures, languages, and industries
  • The remote work arrangement allows for flexibility and the ability to work from anywhere within India
  • Jumio's global footprint and client base provide opportunities for international collaboration and exposure

Work Schedule: Full-time (40 hours per week), with flexible hours available

ASSUMPTION: The fully remote work arrangement at Jumio offers applicants the opportunity to work from anywhere within India, providing flexibility and convenience.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • Technical assessment or case study
  • Final round interview with the team

Key Assessment Areas:

  • Prospect research and list building skills
  • Email campaign development and management
  • Leadership and team management abilities
  • Collaboration and communication skills

Application Tips:

  • Highlight relevant experience in B2B marketing, prospect research, and email marketing
  • Demonstrate strong leadership and team management skills in your resume and interview
  • Prepare examples of successful prospect research, email campaigns, and team management initiatives
  • Research Jumio's company culture and values to show alignment and enthusiasm for the role

ATS Keywords: Marketing Research, Prospect Research, Email Campaign, Pipeline Generation, Team Leadership, Marketing Operations, Data Hygiene, CRM Platforms, Research Tools

ASSUMPTION: The interview process at Jumio will focus on assessing the candidate's skills in prospect research, email marketing, leadership, and collaboration, as well as their cultural fit with the company.

πŸ› οΈ Tools & Technologies

  • CRM platforms (e.g., HubSpot, Salesforce, Pardot)
  • Research tools (e.g., LinkedIn Sales Navigator, ZoomInfo, Crunchbase)
  • Email automation and marketing analytics tools

ASSUMPTION: The Marketing Research Manager will be expected to have experience with various CRM, research, and email marketing tools to effectively perform their role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • IDEAL: Integrity, Diversity, Empowerment, Accountability, Leading Innovation

Work Style:

  • Collaborative and cross-functional team environment
  • Focus on innovation, technology, and making the internet safer
  • Remote work arrangement with flexible hours

Self-Assessment Questions:

  • Do you thrive in a collaborative, cross-functional team environment?
  • Are you passionate about driving pipeline generation and supporting broader marketing initiatives?
  • Do you have strong leadership skills and the ability to manage a team of marketing research specialists?

ASSUMPTION: Jumio's company values and work style emphasize collaboration, innovation, and a focus on making the internet safer, creating an exciting and dynamic work environment for employees.

⚠️ Potential Challenges

  • Managing a remote team and ensuring alignment with team goals
  • Keeping up with the latest research tools and technologies in the fast-paced marketing industry
  • Balancing leadership, strategic thinking, and hands-on execution in a dynamic role
  • Adapting to a fully remote work arrangement and maintaining productivity

ASSUMPTION: The Marketing Research Manager role at Jumio presents unique challenges related to team management, staying current with industry trends, and balancing various responsibilities in a remote work environment.

πŸ“ˆ Similar Roles Comparison

  • This role differs from other marketing research manager positions in its focus on driving pipeline generation and supporting broader marketing initiatives through prospect research and email marketing
  • Jumio's focus on innovation, technology, and making the internet safer sets it apart from other companies in the industry
  • Career path comparison: This role offers opportunities for growth and development within Jumio, with potential for advancement into more senior roles as the company continues to grow

ASSUMPTION: The Marketing Research Manager role at Jumio is unique in its focus on driving pipeline generation and supporting broader marketing initiatives, with opportunities for growth and development within the company.

πŸ“ Sample Projects

  • Developing and executing a targeted prospecting campaign to engage key decision-makers in the financial services industry
  • Conducting market research and analysis to identify trends and opportunities in the identity verification and KYC space
  • Managing a team of marketing research specialists to deliver high-quality, actionable insights to support sales, marketing, and product decision-making

ASSUMPTION: The Marketing Research Manager role at Jumio involves a mix of strategic planning, team management, and hands-on execution, with a focus on driving pipeline generation and supporting broader marketing initiatives.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the marketing department?
  • How does Jumio support the professional development and growth of its employees?
  • What are the key priorities for the Marketing Research Manager role in the first 90 days?
  • How does Jumio measure the success of its marketing research and email campaigns?
  • What is the company's approach to work-life balance and remote work?

ASSUMPTION: Asking these questions during the interview process will help applicants better understand the role, team dynamics, and company culture at Jumio.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience in B2B marketing, prospect research, and email marketing
  • Prepare examples of successful prospect research, email campaigns, and team management initiatives to discuss during the interview
  • Research Jumio's company culture and values to show alignment and enthusiasm for the role
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.