📌 Core Information
🔹 Job Title: Marketing Research Manager - Temp
🔹 Company: American Heart Association
🔹 Location: Dallas, Texas, United States
🔹 Job Type: Temporary
🔹 Category: Marketing
🔹 Date Posted: July 1, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (Solely)
🚀 Job Overview
Key aspects of this role include:
- Designing and delivering primary and secondary market research
- Collaborating cross-functionally with teams across the organization
- Managing all aspects of the research process
- Producing insights to inform critical decisions in pursuit of the mission
ASSUMPTION: This role requires a high level of independence and self-management, as the successful candidate will be working remotely and managing multiple projects simultaneously.
📋 Key Responsibilities
✅ Designing and delivering primary and secondary market research
✅ Collaborating cross-functionally with teams across the organization
✅ Managing all aspects of the research process, including:
- Internal client engagement
- Problem identification
- Methodological design recommendations
- External vendor services sourcing (where required)
- Research tool drafting
- Data collection fielding/execution
- Analysis
- Synthesis/reporting of insights
✅ Maintaining professional expertise in marketing research and tools
✅ Facilitating strategic conversations and performing in-depth data analysis and visualization
✅ Ensuring insights are delivered with the greatest actionable impact
ASSUMPTION: This role involves working with various teams and stakeholders, requiring strong communication and collaboration skills.
🎯 Required Qualifications
Education: Degree or equivalent work experience. Master’s Degree preferred (in fields such as Market Research, marketing, branding, consumer/audience psychology, health communications and research, sociology, psychology, statistics, or related business, communications, or social sciences)
Experience: Three (3) years of relevant experience (5 years preferred)
Required Skills:
- Functional knowledge of market/customer research techniques
- Understanding of how market/customer research supports business planning
- Proven track record of successfully applying research results to goal setting, business strategies, and influencing key stakeholders
- Proficiency collaborating with internal clients (colleagues and teams)
- Prior success setting/clarifying objectives and design methodologies
- Effective market research design capabilities
- Skills and experience with budgeting and contracting for study design negotiations
- Experience conducting secondary research for market landscape analysis and reporting
- Capability to conduct research and manage data collection quality standards
- Expertise in survey programming and analysis with digital survey tools
- Knowledge and experience with statistical analysis tools
- Ability to analyze data and translate it into impactive insights
- Ability to perform in-depth analysis of the data and develop appropriate data presentation and visualization
- Capacity to develop insights, write and review reports with the internal client, and present the resultant insights to stakeholders
- Strong relationship-building skills for stakeholder management
- Collaboration across departments, providing expert input to elevate marketing research standards
- Professional expertise in marketing research trends and industry standards
Preferred Skills:
- Microsoft Office Core Applications Proficiency (especially PowerPoint, Word, Excel, Teams, and Forms)
- Ability to travel up to 5% local and overnight stay
ASSUMPTION: While a Master's degree is preferred, relevant work experience may be considered equivalent.
💰 Compensation & Benefits
Salary Range: $85,000 - $95,000 per year. Pay is commensurate with experience; geographic differentials to the pay range may apply.
Benefits:
- Medical, dental, vision, disability, and life insurance
- Retirement program with employer match and automatic contribution
- Employee assistance program, employee wellness program, and telemedicine
- Tuition assistance
- Paid time off (PTO) at a minimum of 16 days per year for new employees
- 12 paid holidays off each year
Working Hours: Full-time, typically 40 hours per week, with flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and may vary depending on the candidate's experience and location.
📌 Applicant Insights
🔍 Company Context
Industry: The American Heart Association is a non-profit organization focused on cardiovascular health. It is one of the largest voluntary health organizations in the United States.
Company Size: The American Heart Association has over 3,000 employees and is considered a mid-sized organization.
Founded: 1924
Company Description:
- Dedicated to building healthier lives, free of cardiovascular diseases and stroke
- Funds innovative research, fights for stronger public health policies, and provides critical tools and information to save and improve lives
- Involved in various initiatives, including Go Red For Women, EmPOWERED To Serve, and the American Stroke Association
Company Specialties:
- Cardiovascular health
- Stroke prevention and treatment
- Health education and awareness
- Research funding and advocacy
Company Website: heart.org
ASSUMPTION: The American Heart Association is a well-established organization with a strong reputation in its industry.
📊 Role Analysis
Career Level: Mid-level. This role requires a balance of technical skills and experience, as well as the ability to manage projects and collaborate with various teams.
Reporting Structure: This role reports directly to the National Brand Marketing Team within the American Heart Association.
Work Arrangement: Remote (Solely). This role requires the ability to work independently and manage multiple projects simultaneously.
Growth Opportunities:
- Potential for career advancement within the organization
- Opportunities to work on diverse projects and gain exposure to various teams
- Access to professional development resources, such as HeartU, the Association’s national online university
ASSUMPTION: This role offers opportunities for professional growth and development within the organization.
🌍 Location & Work Environment
Office Type: Remote. This role does not require a physical presence in an office.
Office Location(s): Dallas, Texas
Geographic Context:
- Dallas is the ninth-most populous city in the United States and the third-largest city in Texas
- The city offers a diverse range of cultural, recreational, and entertainment options
- Dallas has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: Full-time, typically 40 hours per week, with flexibility for remote work
ASSUMPTION: This role may require occasional local travel for meetings or events.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-depth interview with hiring manager and/or team members
- Background check and reference check
- Job offer
Key Assessment Areas:
- Technical skills in market research and data analysis
- Project management and organizational skills
- Communication and collaboration skills
- Alignment with the organization's mission and values
Application Tips:
- Highlight relevant experience and skills in market research and data analysis
- Tailor your resume to emphasize project management and organizational skills
- Prepare for behavioral interview questions that focus on your problem-solving and communication skills
- Demonstrate your passion for the organization's mission and commitment to its values
ATS Keywords: Market Research, Data Analysis, Survey Programming, Statistical Analysis, Project Management, Collaboration, Stakeholder Management, Methodology Design, Budgeting, Reporting, Presentation Skills, Audience Insights, Market Landscape Analysis, Data Visualization, Communication, Relationship Building
ASSUMPTION: The American Heart Association uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume can help your application get noticed.
🛠️ Tools & Technologies
- Microsoft Office Suite (PowerPoint, Word, Excel, Teams, and Forms)
- Qualtrics or other digital survey tools
- Statistical analysis tools (e.g., MarketSight, SPSS, R, or SAS)
ASSUMPTION: Proficiency in these tools is required for this role, as they are essential for conducting market research and data analysis.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Quality
- Innovation
- Collaboration
- Excellence
Work Style:
- Remote work requires strong self-motivation and time management skills
- Collaboration with various teams requires strong communication and active listening skills
- Problem-solving and critical thinking skills are essential for designing and delivering market research
Self-Assessment Questions:
- Do you have a proven track record of successfully applying research results to goal setting, business strategies, and influencing key stakeholders?
- Are you comfortable working remotely and managing multiple projects simultaneously?
- Do you have strong communication and collaboration skills, with the ability to work effectively with various teams?
ASSUMPTION: The American Heart Association values employees who are self-motivated, collaborative, and committed to its mission and values.
⚠️ Potential Challenges
- Managing multiple projects simultaneously may require strong organizational and time management skills
- Working remotely may present unique challenges, such as maintaining work-life balance and staying connected with colleagues
- Collaborating with various teams may require strong communication and active listening skills
- Occasional local travel may be required for meetings or events
ASSUMPTION: These challenges can be overcome with strong self-motivation, effective time management, and excellent communication skills.
📈 Similar Roles Comparison
- This role differs from other market research roles in its focus on both primary and secondary market research, as well as its commitment to producing insights that inform critical decisions in pursuit of the organization's mission
- Market research roles in other industries may have different focuses, such as consumer behavior or brand perception
- Career paths in market research may vary depending on the industry and the organization's size and structure
ASSUMPTION: This role offers a unique opportunity to work in market research within the non-profit sector, with a focus on cardiovascular health and stroke prevention.
📝 Sample Projects
- Conducting a comprehensive market landscape analysis to identify trends and strategic insights for a new product launch
- Designing and delivering a customer satisfaction survey to measure the effectiveness of existing programs and services
- Analyzing data from a large-scale research study to identify key signals and develop data-driven recommendations for improving health outcomes
ASSUMPTION: These sample projects illustrate the range of responsibilities and the level of expertise required for this role.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow for a market research project in this role?
- How does this role collaborate with other teams within the organization?
- What opportunities are there for professional development and growth within the organization?
- How does the organization support work-life harmonization for remote employees?
- What are the most important qualities and skills for success in this role?
ASSUMPTION: These questions can help you better understand the role, the organization, and the team dynamics, allowing you to make an informed decision about the opportunity.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills in market research and data analysis
- Prepare a cover letter that demonstrates your passion for the organization's mission and commitment to its values
- Prepare for behavioral interview questions that focus on your problem-solving and communication skills
- Follow up with the hiring manager within one week after submitting your application to express your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
