π Core Information
πΉ Job Title: Marketing - SCG Experience (Ekkamai Ramintra)
πΉ Company: The Siam Cement Public Company Limited
πΉ Location: Ekkamai Ramintra, Bangkok, Thailand
πΉ Job Type: Contractor
πΉ Category: Marketing
πΉ Date Posted: April 8, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and executing marketing strategies to drive sales opportunities and enhance customer understanding.
- Managing event marketing and creating promotional materials to improve customer experience.
- Collaborating with cross-functional teams to ensure consistent branding and messaging.
- Analyzing market trends and customer data to inform marketing strategies and tactics.
- Monitoring and reporting on marketing campaign performance and ROI.
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively in a team environment. The ideal candidate will have experience in marketing strategy development and execution, event management, and market research.
π Key Responsibilities
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Develop and implement marketing strategies and plans to enhance sales opportunities and customer understanding.
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Manage event marketing and create promotional materials to improve customer experience.
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Collaborate with cross-functional teams to ensure consistent branding and messaging.
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Analyze market trends and customer data to inform marketing strategies and tactics.
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Monitor and report on marketing campaign performance and ROI.
ASSUMPTION: The responsibilities listed above are based on the provided job description. However, the specific tasks and priorities may vary depending on the company's current needs and the successful candidate's skills and experience.
π― Required Qualifications
Education: Bachelor's or Master's degree in Marketing or related field with a GPA of 2.5 or higher.
Experience: At least 3 years of relevant experience in marketing, with a focus on strategy development and execution, event management, and market research.
Required Skills:
- Proven ability to develop and execute marketing strategies and plans.
- Strong analytical skills and data-driven decision-making.
- Excellent communication and presentation skills.
- Proficient in Microsoft Office and video editing software.
- Fluency in Thai and English.
Preferred Skills:
- Experience with CRM software and marketing automation tools.
- Knowledge of the Thai consumer market and industry trends.
- Ability to work independently and manage multiple projects simultaneously.
ASSUMPTION: The required and preferred skills listed above are based on the provided job description. However, the specific skills and qualifications may vary depending on the company's current needs and the successful candidate's skills and experience.
π° Compensation & Benefits
Salary Range: The salary range for this role is not provided in the job description. However, based on industry standards for a marketing role with 2-5 years of experience in Thailand, the estimated salary range is 40,000 - 60,000 THB per month.
Benefits:
- Health insurance and other benefits packages.
- Opportunities for professional development and training.
- Performance-based bonuses and incentives.
Working Hours: Full-time (40 hours per week) with flexible working hours based on project needs.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's skills, experience, and the company's compensation policies.
π Applicant Insights
π Company Context
Industry: The Siam Cement Public Company Limited operates in the packaging and containers manufacturing industry, with a focus on sustainable and innovative solutions.
Company Size: The company has 11-50 employees, which is considered a small to medium-sized enterprise. This size allows for a more intimate work environment and closer collaboration among team members.
Founded: The company was founded in 1965 and has since grown to become a leading provider of packaging and container solutions in Thailand.
Company Description:
- The Siam Cement Public Company Limited specializes in the production of high-quality, eco-friendly packaging and container solutions for various industries.
- The company is committed to sustainability and innovation, continuously investing in research and development to create more efficient and environmentally friendly products.
- The Siam Cement Public Company Limited is a subsidiary of the larger Siam Cement Group, which is one of the largest cement and building materials companies in Southeast Asia.
Company Specialties:
- Manufacturing and distribution of packaging and container products.
- Customized packaging solutions for specific customer needs.
- Sustainable and eco-friendly packaging materials and designs.
Company Website: http://www.siamkraft.com
ASSUMPTION: The Siam Cement Public Company Limited is a well-established and reputable company in the packaging and containers manufacturing industry. Working for this company offers the opportunity to gain experience in a dynamic and innovative work environment, with a focus on sustainability and continuous improvement.
π Role Analysis
Career Level: This role is at the mid-level career stage, requiring a balance of strategic thinking, tactical execution, and strong communication skills.
Reporting Structure: The marketing manager will report directly to the marketing director or another senior-level marketing executive within the organization.
Work Arrangement: This role is on-site, with the primary work location being the Ekkamai Ramintra office in Bangkok, Thailand.
Growth Opportunities:
- As the company continues to grow and expand its product offerings, there may be opportunities for the successful candidate to take on additional responsibilities or move into a management role.
- The company's focus on innovation and sustainability may also present opportunities for the candidate to gain experience in related fields, such as product development or environmental management.
ASSUMPTION: The growth opportunities listed above are based on the company's current trajectory and industry trends. However, the specific opportunities available to the successful candidate may vary depending on the company's future needs and the individual's skills and interests.
π Location & Work Environment
Office Type: The primary office for this role is located in Ekkamai Ramintra, Bangkok, Thailand. The office is a modern and well-equipped facility, with a collaborative and open-plan work environment.
Office Location(s): Ekkamai Ramintra, Bangkok, Thailand
Geographic Context:
- The Ekkamai Ramintra office is conveniently located in one of Bangkok's most vibrant and up-and-coming neighborhoods, offering easy access to public transportation, shopping, and dining options.
- The area is known for its young and dynamic population, creating a lively and energetic work environment.
- The office is also close to major highways, making it easily accessible from other parts of Bangkok and its surrounding provinces.
Work Schedule: The work schedule for this role is typically Monday to Friday, with core hours from 8:30 AM to 5:30 PM. However, the successful candidate may be required to work flexible hours or be on-call based on project needs.
ASSUMPTION: The work environment and schedule for this role are subject to change based on the company's current needs and the successful candidate's availability. The company may also offer flexible work arrangements, such as part-time or remote work, depending on the individual's needs and the project's requirements.
πΌ Interview & Application Insights
Typical Process:
- The application process typically involves submitting a resume and cover letter through the company's career portal or an external job board.
- Candidates who meet the required qualifications will be contacted for an initial phone or video screening interview.
- Successful candidates will then be invited for one or more in-person or virtual interviews with the hiring manager and other team members.
- The final step in the process may involve a presentation or case study, depending on the role and the company's specific requirements.
Key Assessment Areas:
- Strategic thinking and problem-solving skills.
- Analytical and data-driven decision-making abilities.
- Excellent communication and presentation skills.
- Cultural fit and alignment with the company's values and work environment.
- Technical skills and proficiency in relevant software and tools.
Application Tips:
- Tailor your resume and cover letter to highlight the specific skills and experiences that match the required qualifications for this role.
- Demonstrate your understanding of the company's industry, products, and target market in your application materials.
- Prepare for the interview by researching the company's history, mission, and values, as well as its competitors and market trends.
- Be ready to discuss your marketing strategy and campaign ideas for the company's products or services.
ATS Keywords: Marketing strategy, event management, market research, customer understanding, campaign performance, ROI, data analysis, Microsoft Office, video editing, Thai language, English language
ASSUMPTION: The application process and interview tips listed above are based on industry standards and best practices. However, the specific details of the process may vary depending on the company's current needs and the successful candidate's skills and experience.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Video editing software (e.g., Adobe Premiere Pro, Final Cut Pro)
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: The tools and technologies listed above are based on the required and preferred skills listed in the job description. However, the specific tools and technologies used by the company may vary depending on its current needs and the successful candidate's skills and experience.
π Cultural Fit Considerations
Company Values:
- Integrity and ethical conduct in all business activities.
- Customer focus and commitment to exceeding customer expectations.
- Continuous learning and improvement in all aspects of the business.
- Collaboration and teamwork to achieve common goals and objectives.
- Respect for diversity and inclusion in the workplace.
Work Style:
- The company values a dynamic and fast-paced work environment, with a focus on innovation and continuous improvement.
- The company encourages a healthy work-life balance and provides opportunities for professional development and growth.
- The company values a diverse and inclusive work environment, with a focus on collaboration and teamwork.
- The company expects its employees to be proactive, self-motivated, and results-driven.
Self-Assessment Questions:
- How do your personal values align with the company's core values and work style?
- How do you approach working in a team environment, and how do you handle conflicts or disagreements?
- How do you stay up-to-date with industry trends and best practices in marketing and related fields?
- How do you balance multiple projects and priorities, and how do you ensure that you meet deadlines and deliver high-quality work?
ASSUMPTION: The cultural fit considerations listed above are based on the company's stated values and work style, as well as industry standards and best practices. However, the specific factors that contribute to a successful cultural fit may vary depending on the individual's skills, experience, and personal preferences.
β οΈ Potential Challenges
- The role may require working on multiple projects simultaneously, which can be challenging for candidates who struggle with time management or prioritization.
- The company's focus on innovation and sustainability may present unique challenges in terms of staying up-to-date with industry trends and best practices.
- The dynamic and fast-paced work environment may be overwhelming for candidates who prefer a more structured or predictable work environment.
- The role may require working with cross-functional teams, which can present challenges in terms of communication and collaboration.
ASSUMPTION: The potential challenges listed above are based on the role's requirements and the company's work environment. However, the specific challenges that the successful candidate may face will depend on their individual skills, experience, and personal preferences.
π Similar Roles Comparison
- This role is similar to a Marketing Manager or Marketing Specialist position, with a focus on strategy development and execution, event management, and market research.
- The role may require more strategic thinking and analytical skills than a typical Marketing Coordinator or Marketing Assistant position.
- The role may offer more opportunities for growth and advancement than a more entry-level marketing position.
- The role may require more experience and specific industry knowledge than a general marketing or business development position.
ASSUMPTION: The role comparison listed above is based on industry standards and best practices. However, the specific similarities and differences between this role and related positions may vary depending on the company's current needs and the successful candidate's skills and experience.
π Sample Projects
- Developing and executing a marketing campaign to launch a new product or service offering.
- Conducting market research to identify customer needs and preferences, and using that data to inform marketing strategies and tactics.
- Managing an event or trade show, including logistics, vendor coordination, and on-site execution.
- Creating and distributing promotional materials, such as brochures, flyers, and email campaigns, to support marketing initiatives and improve customer engagement.
- Analyzing and reporting on marketing campaign performance and ROI, and using that data to optimize future campaigns and improve overall marketing effectiveness.
ASSUMPTION: The sample projects listed above are based on the role's requirements and the company's current marketing initiatives. However, the specific projects that the successful candidate may work on will depend on the company's future needs and the individual's skills and experience.
β Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing department currently, and how can this role help address them?
- How does the company measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important for this role?
- What opportunities are there for growth and advancement within the marketing department, and how does the company support the professional development of its marketing employees?
- How does the company approach collaboration and communication with cross-functional teams, and what specific challenges or opportunities exist in this area?
- What are the company's long-term goals and objectives for its marketing efforts, and how does this role fit into those plans?
ASSUMPTION: The key questions to ask during the interview listed above are based on the role's requirements and the company's current marketing initiatives. However, the specific questions that the successful candidate should ask will depend on their individual skills, experience, and personal preferences.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the company's career portal.
- Tailor your resume and cover letter to highlight your relevant skills and experiences, and demonstrate your understanding of the company's industry, products, and target market.
- Prepare for the interview by researching the company's history, mission, and values, as well as its competitors and market trends.
- Be ready to discuss your marketing strategy and campaign ideas for the company's products or services.
- Follow up with the hiring manager or human resources representative within one week of the interview to express your continued interest in the position.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.