πΉ Job Title: Marketing Self Starter & Strategist
πΉ Company: Formlabs
πΉ Location: Berlin, Germany
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: July 7, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a high level of analytical thinking, creativity, and quick execution. Success depends on the ability to interpret data, anticipate challenges, and deliver effective solutions.
β Developing and executing email marketing campaigns, social media strategies, and content for digital platforms
β Analyzing campaign performance and adjusting strategies to optimize results
β Managing and growing Formlabs' YouTube channel with compelling video content
β Supporting and enabling channel partners with marketing assets and co-branded campaigns
β Collaborating with the direct sales team to provide marketing support that drives lead generation and conversions
β Working cross-functionally with content, creative, events, sales, and product teams to align marketing efforts
β Supporting the product marketing team and playing a key role in launching new products
β Working with Formlabs' Key Opinion Leader (KOL) manager to drive initiatives with other KOLs across the globe
ASSUMPTION: This role requires a strong bias for action, proactive problem-solving, and the ability to execute quickly. Candidates should be comfortable working in a dynamic environment and collaborating with various teams.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5+ years in marketing program management, preferably in a hardware technology and/or healthcare company
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates should have a proven track record in marketing program management, with a strong focus on data-driven thinking and creativity. Experience in the dental or medical industry is a plus but not required.
Salary Range: β¬60,000 - β¬80,000 per year (based on experience and industry standards for a marketing strategist role in Berlin)
Benefits:
Working Hours: Full-time, typically 40 hours per week. Formlabs offers flexible working hours and a hybrid work arrangement.
ASSUMPTION: The salary range is estimated based on industry standards for a marketing strategist role in Berlin, considering the candidate's experience level. Formlabs offers a comprehensive benefits package to attract and retain top talent.
Industry: Formlabs operates in the 3D printing industry, focusing on professional-grade SLA and SLS 3D printers. The company serves various industries, including engineering, design, manufacturing, healthcare, and education.
Company Size: Formlabs has 501-1,000 employees globally, with a dynamically-growing office of 50+ dedicated people in Berlin. This size allows for a diverse and inspiring work environment while maintaining a startup-like culture.
Founded: Formlabs was founded in 2011 at MIT and reached double-unicorn status in 2021, indicating its significant growth and success in the market.
Company Description:
Company Specialties:
Company Website: formlabs.com
ASSUMPTION: Formlabs is a well-established company in the 3D printing industry, with a strong focus on innovation and customer-centricity. The company's diverse and growing team contributes to its success in the market.
Career Level: This role is suitable for a mid-career marketing professional with 5-10 years of experience in marketing program management. The position offers growth opportunities and the chance to make a visible impact on the company's dental business.
Reporting Structure: The Marketing Self Starter & Strategist will report directly to the Marketing Manager, Dental and work closely with cross-functional teams, including content, creative, events, sales, and product teams.
Work Arrangement: This role is based in Formlabs' Berlin office and requires on-site presence. The company offers a hybrid work arrangement, with flexible working hours.
Growth Opportunities:
ASSUMPTION: This role offers significant growth opportunities for the right candidate, allowing them to make a tangible impact on the company's dental business and expand their marketing expertise.
Office Type: Formlabs' Berlin office is a dynamic, dog-friendly workspace with diverse and inspiring colleagues.
Office Location(s): MΓΌhlenstraΓ 15, Berlin, 10243, DE
Geographic Context:
Work Schedule: The standard workweek is Monday to Friday, with flexible working hours and the option to work remotely on an occasional basis.
ASSUMPTION: Formlabs' Berlin office provides a diverse and inspiring work environment, with a strong focus on collaboration and innovation. The city of Berlin offers a high quality of life and numerous opportunities for personal and professional growth.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing strategy, digital marketing, campaign management, data analysis, social media, content creation, lead generation, product launch, KOL management, cross-functional collaboration
ASSUMPTION: Formlabs uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume and cover letter can help your application stand out and increase your chances of being selected for an interview.
ASSUMPTION: The required tools and technologies for this role are standard in the marketing industry. Familiarity with these platforms is expected, and experience with specific tools is a plus but not required.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Formlabs values diversity, inclusion, and collaboration. Candidates who align with the company's values and work style are more likely to succeed in this role and contribute to the company's growth and success.
ASSUMPTION: These challenges are inherent to the role and can be overcome with strong organizational skills, effective communication, and a proactive approach to problem-solving.
ASSUMPTION: This role is unique in its focus on Formlabs' dental business and offers significant growth opportunities for the right candidate. Comparisons with other marketing roles should be made with caution, as this position requires industry-specific knowledge and a strategic mindset.
ASSUMPTION: These sample projects illustrate the range of responsibilities and required skills for the Marketing Self Starter & Strategist role. Candidates should be prepared to discuss their relevant experience and how it applies to these projects.
ASSUMPTION: These questions demonstrate the candidate's curiosity about the role, the team, and the company. Asking thoughtful questions can help the candidate better understand the position and increase their chances of success in the interview.
To apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.