📌 Core Information
🔹 Job Title: Marketing Services Specialist (Remote - US Based)
🔹 Company: Togetherwork
🔹 Location: Remote (US Based)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 1, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (US Based)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing multi-channel marketing campaigns for arts organizations
- Managing client communication and project execution
- Driving revenue growth through proactive sales and upselling of marketing services
- Crafting compelling campaign content and analyzing performance metrics
- Collaborating with internal teams and supporting broader marketing initiatives
ASSUMPTION: This role requires a balance of creative and analytical skills, with a strong focus on client management and revenue growth.
📋 Key Responsibilities
✅ Serve as the primary point of contact for a portfolio of marketing clients, managing day-to-day communication and project execution
✅ Drive revenue growth by proactively selling and upselling marketing services, tactics, and products tailored to client goals
✅ Develop and implement tailored marketing strategies that align with client goals, with a focus on lead generation, brand awareness, and ROI
✅ Craft compelling campaign content across email, paid advertising, social media, and content marketing channels
✅ Track campaign performance, analyze data, and generate reports that clearly communicate ROI and optimization opportunities
✅ Continuously improve campaign effectiveness by testing, learning, and adjusting tactics based on insights and performance metrics
✅ Collaborate with internal teams (sales, operations) to align messaging and ensure seamless delivery of services
✅ Support broader B2B marketing initiatives, including advertising campaigns and seasonal promotional efforts
✅ Guide and empower clients to effectively leverage the Recruitment Network by optimizing their use of the SaaS platform and tapping into the extensive artist network for maximum reach and impact
✅ Stay up to date on digital marketing trends, especially those relevant to arts education and recruitment
ASSUMPTION: This role involves a high degree of client interaction and requires strong project management skills to balance multiple campaigns and clients.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Business, or a related field (or equivalent experience)
Experience: 2+ years of experience in digital marketing, preferably in a SaaS, agency, or education/arts setting
Required Skills:
- Proven ability to plan and execute marketing strategies that drive measurable ROI
- Strong analytical skills and experience with data tools to assess performance and guide decision-making
- Excellent verbal and written communication skills, including persuasive copywriting and client-facing communication
- Ability to manage multiple clients and projects simultaneously while maintaining attention to detail
- Familiarity with tools such as Google Analytics, Meta Ads Manager, Constant Contact, LinkedIn Advertising, Google AdWords, YouTube Advertising, HubSpot, or similar platforms
- Passion for the arts and a deep appreciation for creative education
Preferred Skills:
- Experience working directly with arts organizations, schools, or higher education marketing teams
- Understanding of applicant recruitment funnels and seasonal campaign strategy
- Prior experience in account management or client services within a marketing agency
- Experience in video or OTT advertising
- Google Ads/Analytics Certifications
- Meta Blueprint Certification
- Hubspot, Salesforce, or other CRM certifications
ASSUMPTION: While a degree is preferred, relevant experience and a strong portfolio may be considered equivalent.
💰 Compensation & Benefits
Salary Range: $54,000 - $59,000 USD per year plus commission earning potential
Benefits:
- Medical, dental, and vision insurance options
- 100% Employer paid short/long term disability
- Basic Life Insurance
- 401(k) option with 100% company match
- Flexible paid personal/vacation time built on mutual trust and accountability
- 10 sick days annually
- 10 company paid holidays
- 6 weeks paid parental leave
Working Hours: Full-time, with a flexible schedule and remote work arrangement
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Actual salaries may vary based on location, experience, and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focused on supporting arts organizations through a powerful application management platform and professional marketing services
Company Size: 501-1,000 employees, offering a mid-sized company environment with opportunities for growth and collaboration
Founded: 2015, with a history of supporting arts organizations and shaping the next generation of creative talent
Company Description:
- Togetherwork provides integrated software and financial solutions to a wide range of communities and organizations
- Their mission-critical tools help customers manage and grow their communities, enhancing member engagement
- Their team is united in its desire to help clients better serve and empower their communities
Company Specialties:
- Application management platform
- Professional marketing services
- Supporting arts organizations and creative education
Company Website: Togetherwork
ASSUMPTION: Togetherwork's focus on supporting arts organizations and creative education sets it apart in the software development industry.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement within the marketing department and the company as a whole
Reporting Structure: This role reports directly to the Marketing Manager and works closely with internal teams, including sales and operations
Work Arrangement: Remote (US Based), with a flexible schedule and the opportunity to work from home or a co-working space
Growth Opportunities:
- Advancement within the marketing department, such as a promotion to Marketing Manager or Senior Marketing Specialist
- Expansion into other areas of the business, such as sales or product management
- Professional development opportunities, including training and certifications
ASSUMPTION: This role offers a clear path for career growth and development within the marketing department and the company.
🌍 Location & Work Environment
Office Type: Remote, with no physical office location required
Office Location(s): N/A (Remote work arrangement)
Geographic Context:
- The United States, with a focus on supporting arts organizations and creative education across the country
- A remote work environment that offers flexibility and the opportunity to work from home or a co-working space
- A diverse and inclusive work environment that values creativity, collaboration, and innovation
Work Schedule: Full-time, with a flexible schedule and the opportunity to work from home or a co-working space
ASSUMPTION: The remote work arrangement offers a high degree of flexibility and the opportunity to work from home or a co-working space.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications
- In-depth behavioral interview to discuss past experiences and problem-solving skills
- Final interview with the hiring manager or a panel of stakeholders to discuss fit and next steps
Key Assessment Areas:
- Client management skills and experience
- Campaign strategy and execution abilities
- Analytical skills and data-driven decision-making
- Communication and interpersonal skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience and achievements in your resume, with a focus on client management, campaign strategy, and data analysis
- Tailor your cover letter to demonstrate your passion for the arts and your understanding of Togetherwork's mission and values
- Prepare examples of past campaigns and their results to showcase your skills and experience
- Research Togetherwork's clients and industry trends to demonstrate your knowledge and enthusiasm for the role
ATS Keywords: Digital Marketing, Client Management, Campaign Strategy, Data Analysis, Marketing Services, Arts Education, Creative Education, Remote Work, Flexible Schedule
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing client management skills, campaign strategy, and data analysis abilities.
🛠️ Tools & Technologies
- Google Analytics
- Meta Ads Manager
- Constant Contact
- LinkedIn Advertising
- Google AdWords
- YouTube Advertising
- HubSpot
ASSUMPTION: Familiarity with these tools is essential for success in this role, as they are used to track campaign performance and optimize results.
👔 Cultural Fit Considerations
Company Values:
- Creativity and innovation
- Collaboration and teamwork
- Customer focus and excellence
- Integrity and accountability
- Diversity, equity, and inclusion
Work Style:
- Remote and flexible work arrangements
- Data-driven decision-making and continuous improvement
- Collaborative and inclusive team environment
- Focus on supporting arts organizations and creative education
Self-Assessment Questions:
- Do you have a passion for the arts and a deep appreciation for creative education?
- Are you comfortable working remotely and managing multiple clients simultaneously?
- Do you have strong analytical skills and experience with data tools to assess performance and guide decision-making?
- Are you able to work collaboratively and effectively with internal teams and clients?
ASSUMPTION: Togetherwork values a diverse, inclusive, and authentic workplace, with a focus on creativity, collaboration, and innovation.
⚠️ Potential Challenges
- Managing multiple clients and projects simultaneously, while maintaining attention to detail
- Balancing creative and analytical skills to develop and execute effective marketing campaigns
- Proactively driving revenue growth through sales and upselling marketing services
- Staying up to date on digital marketing trends, especially those relevant to arts education and recruitment
- Adapting to a remote work environment and collaborating effectively with internal teams and clients
ASSUMPTION: These challenges can be overcome with strong project management skills, a focus on continuous learning and improvement, and effective communication and collaboration.
📈 Similar Roles Comparison
- This role differs from related positions in its focus on supporting arts organizations and creative education through a powerful application management platform and professional marketing services
- Industry-specific context: Togetherwork's focus on supporting arts organizations sets it apart in the software development industry
- Career path comparison: This role offers a clear path for career growth and development within the marketing department and the company as a whole
ASSUMPTION: Togetherwork's unique focus on supporting arts organizations and creative education makes this role distinct from similar positions in the industry.
📝 Sample Projects
- Developing and executing a multi-channel marketing campaign for an arts organization, with a focus on lead generation and brand awareness
- Analyzing campaign performance data and generating reports that clearly communicate ROI and optimization opportunities
- Guiding and empowering a client to effectively leverage the Recruitment Network by optimizing their use of the SaaS platform and tapping into the extensive artist network for maximum reach and impact
ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for success in this role.
❓ Key Questions to Ask During Interview
- Can you describe the typical portfolio of clients for this role and the specific marketing challenges they face?
- How does Togetherwork support the growth and development of its marketing team members?
- What opportunities are there for collaboration and knowledge-sharing within the marketing department and the company as a whole?
- How does Togetherwork measure the success of its marketing campaigns and ensure continuous improvement?
- What is the company's approach to work-life balance and employee well-being, especially in a remote work environment?
ASSUMPTION: These interview questions demonstrate a strong understanding of the role and a commitment to assessing fit and growth opportunities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and enthusiasm for the role and the company's mission
- Prepare examples of past campaigns and their results to showcase your skills and experience
- Research Togetherwork's clients and industry trends to demonstrate your knowledge and enthusiasm for the role
- Follow up with the hiring manager or a member of the recruitment team one week after submitting your application to inquire about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
