📌 Core Information
🔹 Job Title: Marketing Social Media & Content Creator
🔹 Company: Vision Elevators (Pty) Ltd
🔹 Location: Pinetown, KwaZulu-Natal, South Africa
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: July 4, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (Remote/On-site)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing a social media strategy to build the brand
- Creating compelling and informative content for various platforms
- Managing and growing Vision Elevators' social media presence
- Engaging with industry professionals and potential customers online
- Staying updated with industry trends and competitor activities
- Analyzing social media performance and providing reports
ASSUMPTION: This role requires a proactive and creative individual with a strong understanding of social media platforms and B2B marketing. Familiarity with the elevator industry is a plus but not required as training will be provided.
📋 Key Responsibilities
✅ Develop and execute a social media strategy to build the brand
✅ Create engaging content (text, images, videos, case studies) showcasing products and services
✅ Manage and grow Vision Elevators' social media presence on relevant platforms
✅ Engage with industry professionals and potential customers online
✅ Highlight Vision Elevators' presence and activities in various markets
✅ Stay up-to-date with industry trends and competitor activities
✅ Track and analyze social media performance, providing reports and insights
✅ Potentially create content for other digital channels such as blog posts or email newsletters
✅ Understand and communicate the value proposition of technical products in an engaging way
ASSUMPTION: This role requires strong organizational skills and the ability to work independently and as part of a team. Attention to detail and a proactive attitude are essential for success.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: Proven experience (2-5 years) in social media marketing and content creation, ideally with some exposure to B2B or technical industries
Required Skills:
- Excellent written and verbal communication skills in English
- Creative and visually oriented with an eye for professional and engaging content
- Strong understanding of social media platforms relevant to reaching industry professionals (e.g., LinkedIn)
- Ability to develop content that resonates with a business audience
- Experience with social media management and analytics tools
- Strong organizational skills and attention to detail
- Ability to work independently and as part of a team
- Proactive and enthusiastic attitude with a desire to learn about the elevator technology industry
Preferred Skills:
- Familiarity with the construction or engineering industries in South Africa
- Experience with video editing or graphic design
ASSUMPTION: Candidates with relevant experience in B2B marketing or explaining technical products will be prioritized. Familiarity with the elevator industry is a plus but not required.
💰 Compensation & Benefits
Salary Range: The salary range for this role in South Africa is typically R250,000 - R350,000 per annum, depending on experience and qualifications. This estimate is based on industry standards for marketing professionals with 2-5 years of experience in the region.
Benefits:
- Dynamic and innovative work environment
- Chance to shape the online presence of a growing brand in a specialized field
Working Hours: Full-time position with standard office hours (Monday-Friday, 8:00 AM - 5:00 PM) with flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Vision Elevators operates in the consumer services sector, specializing in mobility solutions for corporations and individuals throughout Southern Africa. They focus on manufacturing, installing, maintaining, and modernizing various products, including elevators, escalators, and equipment for disabled access.
Company Size: Vision Elevators is a mid-sized company with 51-200 employees, providing a dynamic and innovative work environment.
Founded: The company was founded in 2006 and has since grown to have offices in Cape Town, Durban, and Johannesburg, with representative agents in other major cities.
Company Description:
- Vision Elevators provides mobility solutions to corporations and individuals throughout Southern Africa
- The company manufactures, installs, maintains, and modernizes various products, including elevators, escalators, and equipment for disabled access
- All products are designed and manufactured in accordance with SANS and EN regulations, ensuring quality and commitment to value
Company Specialties:
- Transportation
- Industrial design
- Lift manufacturers
- Elevators
- Wheelchair lift
- Mechanical engineering
Company Website: http://www.visionelevators.co.za
ASSUMPTION: Vision Elevators is a well-established company with a strong focus on quality and innovation in the mobility solutions sector.
📊 Role Analysis
Career Level: This role is suitable for a mid-level marketing professional with 2-5 years of experience in social media marketing and content creation.
Reporting Structure: The Marketing Social Media & Content Creator will report directly to the Marketing Manager and work closely with other departments to ensure consistent branding and messaging.
Work Arrangement: This is a hybrid role, with a mix of remote and on-site work. The specific arrangement will be discussed during the interview process.
Growth Opportunities:
- Expanding the role's responsibilities as the company grows and enters new markets
- Potential career progression into a senior marketing role or management position
- Opportunities to learn about the elevator industry and develop expertise in B2B marketing
ASSUMPTION: This role offers growth opportunities for the right candidate, with the potential to expand responsibilities and advance their career within the company.
🌍 Location & Work Environment
Office Type: Vision Elevators has multiple offices across South Africa, with this role based in Pinetown, KwaZulu-Natal.
Office Location(s): 10 Fangio Place, Westmead Ext, Pinetown, 3608, South Africa
Geographic Context:
- Pinetown is a city in the greater Durban metropolitan area, offering a mix of urban and suburban living
- The region has a warm, humid subtropical climate, with mild winters and hot, humid summers
- Pinetown is well-connected by road, with easy access to major cities and attractions in the region
Work Schedule: The work schedule for this role is Monday-Friday, 8:00 AM - 5:00 PM, with flexibility for remote work as agreed with the employer.
ASSUMPTION: The work environment at Vision Elevators is dynamic and innovative, with a focus on collaboration and growth.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the marketing team or other relevant stakeholders
Key Assessment Areas:
- Communication skills and ability to explain technical concepts clearly
- Creativity and visual orientation
- Understanding of social media platforms and analytics tools
- Organizational skills and attention to detail
- Proactivity and enthusiasm for learning about the elevator technology industry
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience in social media marketing, content creation, and B2B marketing
- Include examples of your previous work, such as social media campaigns or content you've created
- Demonstrate your understanding of the elevator industry and Vision Elevators' products and services in your application
ATS Keywords: Social Media Marketing, Content Creation, B2B Marketing, Technical Communication, Graphic Design, Video Editing, Social Media Management, Analytics, Community Engagement, Trend Analysis, Organizational Skills, Attention to Detail, Independent Work, Team Collaboration, Proactive Attitude, Enthusiasm for Learning
ASSUMPTION: The application process at Vision Elevators is designed to assess candidates' skills and cultural fit, with a focus on communication, creativity, and industry knowledge.
🛠️ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Graphic design tools (e.g., Canva, Adobe Creative Suite)
- Video editing software (e.g., iMovie, Adobe Premiere Pro)
- Analytics tools (e.g., Google Analytics, Sprout Social Insights)
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's experience and the company's preferences.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Quality
- Customer focus
- Collaboration
- Growth
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Focused on continuous learning and improvement
Self-Assessment Questions:
- How do you align with Vision Elevators' company values, particularly innovation and customer focus?
- How comfortable are you working in a dynamic and fast-paced environment, both remotely and on-site?
- How does your personal work style fit with Vision Elevators' collaborative and growth-oriented culture?
ASSUMPTION: Vision Elevators values candidates who are innovative, customer-focused, and committed to continuous learning and growth, both personally and professionally.
⚠️ Potential Challenges
- Managing multiple social media platforms and content creation tasks simultaneously
- Staying up-to-date with industry trends and competitor activities in a fast-paced environment
- Adapting to a hybrid work arrangement, balancing remote and on-site work effectively
- Learning about the elevator industry and its specific terminology and regulations
ASSUMPTION: These challenges can be overcome with strong organizational skills, attention to detail, and a proactive attitude towards learning and growth.
📈 Similar Roles Comparison
- This role differs from related positions in its focus on the elevator industry and the need to understand and communicate the value of technical products in an engaging way
- Industry-specific context is crucial for success in this role, as it requires a strong understanding of the elevator industry and its target audience
- Career path comparison: This role can lead to senior marketing roles or management positions within the company, with opportunities for growth and expansion of responsibilities
ASSUMPTION: This role offers unique opportunities and challenges compared to similar roles in other industries, with a focus on the elevator industry and its specific requirements.
📝 Sample Projects
- Creating a social media campaign to launch a new elevator product, including engaging content and targeted outreach to industry professionals
- Developing a series of blog posts or articles explaining technical elevator concepts in an accessible and engaging way for a business audience
- Designing and implementing a social media analytics strategy to track and optimize performance, providing regular reports and insights to stakeholders
ASSUMPTION: These sample projects demonstrate the range of responsibilities and required skills for the Marketing Social Media & Content Creator role at Vision Elevators.
❓ Key Questions to Ask During Interview
- Can you describe the marketing team's structure and how this role fits within it?
- How does Vision Elevators support the professional development and growth of its marketing team members?
- What are the most significant industry trends and challenges currently facing Vision Elevators, and how can this role contribute to addressing them?
- How does Vision Elevators approach collaboration and knowledge sharing within its marketing team and across departments?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
ASSUMPTION: These questions are designed to assess the company's culture, growth opportunities, and expectations for the role, helping candidates make an informed decision about their fit within the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience in social media marketing, content creation, and B2B marketing
- Include examples of your previous work, such as social media campaigns or content you've created
- Demonstrate your understanding of the elevator industry and Vision Elevators' products and services in your application
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
