Marketing & Social Media Manager – KSA

**📌 Core Information**

🔹 Job Title: Marketing & Social Media Manager – KSA

🔹 Company: ENTERTAINER FZ LLC

🔹 Location: Saudi Arabia

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: 2025-04-24

🔹 Experience Level: Mid-Senior level (5-10 years)

🔹 Remote Status: On-site

**🚀 Job Overview**

Key aspects of this role include:

• Developing and executing go-to-market strategies for the ENTERTAINER in Saudi Arabia
• Driving app sales and offer redemptions through compelling marketing campaigns
• Managing marketing budgets and analyzing performance against key business targets
• Conducting market research and competitor analysis to identify trends and opportunities
• Collaborating with cross-functional teams to enhance brand awareness and community engagement

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with various teams.

**📋 Key Responsibilities**

✅ Develop and execute go-to-market strategies for the ENTERTAINER in Saudi Arabia, with a focus on driving app sales and offer redemptions

✅ Craft compelling messages that resonate with the target audience and clearly communicate the product's unique value proposition

✅ Work with the Digital Marketing Team and Creative Team to plan and execute marketing campaigns across all channels

✅ Develop, publish, and monitor content across all Social Media channels, manage social content calendar

✅ Plan and execute cost-effective offline activations and partnerships to increase brand awareness and community engagement

✅ Develop and grow relationships with key media partners within Riyadh, Jeddah, and Dammam

✅ Manage marketing budgets for KSA and effectively analyze the marketing performance on a quarterly basis against key business targets

✅ Conduct market research and competitor analysis to understand trends and identify opportunities

ASSUMPTION: This role requires a proactive and independent approach, with the ability to multitask and meet deadlines effectively.

**🎯 Required Qualifications**

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5+ years of marketing experience, preferably within leisure, tourism, hospitality, or FMCG

Required Skills:

• Excellent written and spoken Arabic and English
• Proactive can-do attitude with a full of great ideas and ability to get stuff done independently
• Strong understanding of digital marketing channels and best practices
• Excellent analytical and problem-solving skills, with the ability to interpret data and translate insights into actionable strategies
• Ability to manage multiple projects, prioritize workload, and meet deadlines effectively
• Advanced skills in Microsoft Office – Outlook, Excel, Word, PowerPoint
• Experience in editing tools such as Canva, Adobe Photoshop, or CapCut

Preferred Skills:

• Experience in the Middle East or Gulf Cooperation Council (GCC) region
• Familiarity with the ENTERTAINER brand or similar products

ASSUMPTION: The ideal candidate will have a proven track record in driving brand awareness, customer acquisition, and engagement through innovative marketing strategies.

**💰 Compensation & Benefits**

Salary Range: SAR 25,000 - 35,000 per month (based on industry standards for a mid-senior level marketing role in Saudi Arabia)

Benefits:

• Competitive salary and benefits package
• Opportunity to work with a dynamic and innovative company
• Chance to contribute to the growth and success of a well-known UAE brand

Working Hours: Full-time (40 hours per week), with flexibility for remote work as needed

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

**📌 Applicant Insights** **🔍 Company Context**

Industry: Hospitality and leisure, with a focus on providing Buy One Get One Free offers across various sectors

Company Size: Medium-sized (201-500 employees), with a dynamic and innovative work environment

Founded: 2001, with headquarters in Dubai, UAE

Company Description:

• Leading provider of 2-for-1 offers from well-known dining, leisure, entertainment, beauty, and hotel brands across the Middle East
• Data-driven, tech lifestyle company with an award-winning ENTERTAINER app
• Offers location-specific products for multiple regions, with over 10,000 merchants globally

Company Specialties:

• Marketing incentives
• Customer loyalty
• Employee loyalty
• Customer retention
• Employee rewards
• Customer experience
• Loyalty programs
• Rewards programs
• Buy One Get One Free Offers

Company Website: http://www.theentertainerme.com

ASSUMPTION: The ENTERTAINER offers a unique value proposition in the market, with a strong focus on customer loyalty and engagement through exclusive offers and rewards.

**📊 Role Analysis**

Career Level: Mid-Senior level, with opportunities for growth and development within the marketing department

Reporting Structure: This role reports directly to the Marketing Director and works closely with cross-functional teams, including Digital Marketing, Creative, and Sales

Work Arrangement: Full-time, on-site role with flexibility for remote work as needed

Growth Opportunities:

• Potential career progression within the marketing department or broader organization
• Chance to gain experience in managing a regional marketing team and budget
• Opportunity to work on high-impact projects that drive business growth and success

ASSUMPTION: This role offers a unique opportunity for experienced marketing professionals to make a significant impact on the growth and success of the ENTERTAINER brand in Saudi Arabia.

**🌍 Location & Work Environment**

Office Type: Modern, collaborative office space with a focus on employee well-being and productivity

Office Location(s): Riyadh, Jeddah, and Dammam, Saudi Arabia

Geographic Context:

• Saudi Arabia is the largest market in the Middle East for the ENTERTAINER, with significant growth potential
• Riyadh, Jeddah, and Dammam are the primary target markets for this role, with a focus on driving brand awareness and customer acquisition
• Saudi Arabia offers a unique cultural context with a strong focus on community engagement and networking events

Work Schedule: Standard office hours with flexibility for remote work and event attendance as needed

ASSUMPTION: The work environment is dynamic, collaborative, and fast-paced, with a strong focus on driving results and continuous improvement.

**💼 Interview & Application Insights**

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the Hiring Manager and relevant team members
• Final interview with the Marketing Director
• Background check and offer extension

Key Assessment Areas:

• Marketing strategy and planning
• Campaign execution and project management
• Budget management and analysis
• Communication and interpersonal skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Prepare examples of successful marketing campaigns you've executed, with a focus on driving results and ROI
• Research the ENTERTAINER brand and understand their unique value proposition
• Prepare questions to ask during the interview to demonstrate your interest and engagement with the role

ATS Keywords: B2C Marketing, Digital Marketing, Marketing Strategy, Campaign Execution, Budget Management, Market Research, Arabic, English, Microsoft Office, Editing Tools

ASSUMPTION: The interview process is designed to assess the candidate's skills, experience, and cultural fit for the role, with a focus on driving results and contributing to the company's success.

**🛠️ Tools & Technologies**

• Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
• Editing tools (Canva, Adobe Photoshop, CapCut)
• Social media platforms (Facebook, Instagram, Twitter, LinkedIn)
• Project management tools (Asana, Trello, Microsoft Project)
• Marketing analytics tools (Google Analytics, Facebook Insights, Hootsuite Insights)

ASSUMPTION: The ideal candidate will have experience with relevant marketing tools and platforms, with a willingness to learn and adapt to new technologies as needed.

**👔 Cultural Fit Considerations**

Company Values:

• Customer-centric approach
• Innovation and continuous improvement
• Collaboration and teamwork
• Integrity and accountability
• Fun and engaging work environment

Work Style:

• Dynamic and fast-paced, with a focus on driving results
• Collaborative and team-oriented, with a strong emphasis on cross-functional collaboration
• Data-driven and analytical, with a focus on continuous learning and improvement
• Adaptable and flexible, with a willingness to take on new challenges and responsibilities

Self-Assessment Questions:

• How do you align with the ENTERTAINER's customer-centric approach, and how have you demonstrated this in your previous roles?
• Can you provide an example of a time when you drove innovation and continuous improvement in a marketing campaign or project?
• How do you approach collaboration and teamwork, and how have you contributed to a positive and engaging work environment in previous roles?

ASSUMPTION: The ideal candidate will possess a strong cultural fit with the ENTERTAINER's values and work style, with a demonstrated ability to thrive in a dynamic and collaborative work environment.

**⚠️ Potential Challenges**

• Managing a regional marketing team and budget with limited resources
• Navigating the unique cultural and business landscape of Saudi Arabia
• Balancing multiple priorities and projects with tight deadlines
• Adapting to the fast-paced and ever-evolving nature of the digital marketing landscape

ASSUMPTION: The ideal candidate will possess strong problem-solving skills, adaptability, and resilience to overcome challenges and drive results in this role.

**📈 Similar Roles Comparison**

• This role differs from related positions in its focus on driving brand awareness and customer acquisition in the Saudi Arabian market, with a strong emphasis on regional marketing strategy and execution
• Industry-specific context: The hospitality and leisure industry in Saudi Arabia is characterized by strong competition and a unique cultural landscape, requiring a deep understanding of local market trends and consumer behavior
• Career path comparison: This role offers a unique opportunity for experienced marketing professionals to gain regional marketing experience and make a significant impact on the growth and success of the ENTERTAINER brand in Saudi Arabia

ASSUMPTION: The ideal candidate will possess a strong understanding of the hospitality and leisure industry, with a demonstrated ability to drive results and contribute to the company's success in a regional marketing role.

**📝 Sample Projects**

• Developing and executing a regional marketing campaign to drive app sales and offer redemptions in Riyadh, Jeddah, and Dammam
• Conducting market research and competitor analysis to identify trends and opportunities in the Saudi Arabian market
• Managing a regional marketing budget and effectively analyzing marketing performance on a quarterly basis against key business targets

ASSUMPTION: The ideal candidate will possess a strong track record of executing successful marketing projects, with a demonstrated ability to drive results and contribute to the company's success.

**❓ Key Questions to Ask During Interview**

• How does this role fit into the company's long-term growth and expansion plans in Saudi Arabia?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company support the professional development and growth of its marketing team members?
• What are the key challenges and opportunities facing the ENTERTAINER brand in the Saudi Arabian market, and how can this role address them?
• How does the company approach collaboration and cross-functional teamwork, and what are the expectations for this role in that regard?

ASSUMPTION: The ideal candidate will possess strong curiosity and a proactive approach to learning and growth, with a willingness to ask insightful questions and engage with the company's leadership team.

**📌 Next Steps for Applicants**

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Prepare examples of successful marketing campaigns you've executed, with a focus on driving results and ROI
• Research the ENTERTAINER brand and understand their unique value proposition
• Prepare questions to ask during the interview to demonstrate your interest and engagement with the role
• Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.