🔹 Job Title: Marketing & Social Media Manager (m/w/d)
🔹 Company: Marriott International
🔹 Location: Frankfurt a. Main, Hessen, Germany
🔹 Job Type: Full time
🔹 Category: Hospitality
🔹 Date Posted: 2025-04-09
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a blend of strategic thinking, creativity, and digital marketing expertise to drive the hotel's brand presence and attract guests.
✅ Develop and implement a comprehensive marketing plan, including budget planning
✅ Position the hotel and its outlets through targeted marketing campaigns
✅ Plan, organize, and execute PR activities, photoshoots, and events
✅ Maintain and optimize internal and external online channels (e.g., Marriott.com, social media, external websites)
✅ Develop and implement a creative social media strategy, including a content calendar
✅ Collaborate with agencies and internal departments to ensure consistent branding
✅ Manage influencer partnerships and content marketing strategies
✅ Conduct internal social media training
ASSUMPTION: The role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
Education: Completed degree or training in marketing, communication, or a related field
Experience: 2-5 years of experience in marketing, ideally in the hospitality sector
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with a strong background in digital marketing and a passion for the hospitality industry are likely to succeed in this role.
Salary Range: €45,000 - €60,000 per year (based on experience and market rates for marketing managers in the hospitality industry in Germany)
Benefits:
Working Hours: Full-time position, typically 40 hours per week
ASSUMPTION: The salary range is estimated based on market data for marketing managers in the hospitality industry in Germany. Actual compensation may vary based on individual qualifications and experience.
Industry: Hospitality. Marriott International is one of the world's leading lodging companies, with a portfolio of over 9,000 properties across 30 brands in 141 countries and territories.
Company Size: 10,001+ employees. As a large corporation, Marriott offers extensive resources and opportunities for career growth.
Founded: 1927. Marriott International was founded by J. Willard and Alice S. Marriott and has since grown into a global hospitality leader.
Company Description:
Company Specialties:
Company Website: www.marriott.com
ASSUMPTION: Marriott International's large size and global presence offer applicants extensive career growth opportunities and exposure to diverse markets and brands.
Career Level: Mid-level marketing professional with experience in digital marketing and social media management.
Reporting Structure: The Marketing & Social Media Manager reports directly to the hotel's management team and collaborates with various departments, including sales, revenue management, and operations.
Work Arrangement: On-site, full-time position with the possibility of occasional remote work for specific tasks.
Growth Opportunities:
ASSUMPTION: This role offers strong growth potential within the Marriott organization, given the company's global presence and diverse portfolio of brands.
Office Type: Upscale hotel environment with a focus on luxury and comfort
Office Location(s): Frankfurt Marriott Hotel, Frankfurt a. Main, Hessen, Germany
Geographic Context:
Work Schedule: Typical full-time workweek, with the possibility of occasional weekend or evening work for events or campaigns
ASSUMPTION: The role's location in Frankfurt offers applicants the opportunity to live and work in a dynamic, multicultural city with a strong job market and numerous leisure activities.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing, Social Media, Digital Marketing, SEO, Content Marketing, Hospitality, Hotel, Brand Management, Campaign Planning, PR, Events
ASSUMPTION: The application process for this role may take several weeks, given the company's size and the need to coordinate interviews with multiple stakeholders.
ASSUMPTION: The specific tools and technologies used may vary depending on the hotel's marketing department and the candidate's prior experience.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Marriott International values candidates who demonstrate strong interpersonal skills, a commitment to exceptional guest experiences, and a willingness to adapt and learn in a dynamic work environment.
ASSUMPTION: Successful candidates will possess strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously in a dynamic work environment.
ASSUMPTION: Candidates should consider their career goals and preferences when comparing this role to similar positions in other companies or industries.
ASSUMPTION: Successful candidates will have experience managing marketing campaigns, conducting market research, and collaborating with cross-functional teams to deliver exceptional results.
ASSUMPTION: Candidates should ask thoughtful questions to demonstrate their interest in the role and gain a better understanding of the company's culture and expectations.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.