📌 Core Information
🔹 Job Title: Marketing Specialist
🔹 Company: Boomering Inc
🔹 Location: Angeles City, Angeles, Philippines
🔹 Job Type: Full-time, Remote
🔹 Category: Marketing
🔹 Date Posted: June 10, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: Remote (Work from Home)
🚀 Job Overview
Key aspects of this role include:
- Supporting digital campaigns, social content, CRM activities, and event marketing
- Managing social media strategies and content across multiple platforms
- Optimizing content for SEO and monitoring campaign performance
- Collaborating with internal teams for event logistics and vendor coordination
ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on execution and strategic thinking.
📋 Key Responsibilities
✅ Create and update webpages and landing pages using existing CMS platforms
✅ Execute social media strategies and manage content across various platforms
✅ Manage CRM operations using tools like Zoho (Campaigns, CRM, and Forms modules preferred)
✅ Design and launch marketing assets such as invites, certificates, and follow-up materials for webinars and events
✅ Set internal meetings, update CRM and databases using software tools, and prepare reports and presentations
✅ Collaborate with internal teams to support event logistics, from venue research to coordination
✅ Curate, create, and schedule engaging content to support brand and campaign visibility
✅ Optimize all new content with SEO keywords and formatting (manually or via AI)
✅ Monitor performance of marketing campaigns across channels and report on ROI
✅ Manage updates to customer databases and ensure version control on all campaign assets
✅ Leverage AI tools for content generation and automation, while ensuring careful quality control
✅ Engage with external vendors (e.g., website developers, event planners, media contacts) as needed
✅ Continuously learn about relevant industry content—particularly in general insurance and tech
ASSUMPTION: This role involves a mix of independent work and collaboration, with a focus on meeting project deadlines.
🎯 Required Qualifications
Education: Graduate of any 4-year course in Marketing, Communications, Business, or a related field
Experience: Minimum of 1 year of hands-on experience in digital marketing, content execution, or CRM campaigns
Required Skills:
- Strong proficiency in social media management and webpage editing
- CRM experience required; Zoho experience is highly preferred
- Familiarity with SEO practices and ability to evaluate campaign effectiveness
- Excellent written communication and proofreading skills
- Proficient in G Suite (Docs, Sheets, Gmail, Calendar, etc.)
- Ability to manage multiple marketing projects and deadlines
- High attention to detail with a self-starter attitude
- Open to learning new content and industry concepts (e.g., insurance, fintech, events)
Preferred Skills:
- Experience coordinating with vendors and contractors
ASSUMPTION: Candidates with relevant industry experience and a strong portfolio demonstrating their skills will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: PHP 60,000 - 70,000 per month
Benefits:
- Competitive salary package
- Company-provided full set-up for desktop/laptop with a back-up internet
- Free pre-employment Medical Assessment
- HMO on the first day of hire
- 15 Vacation Leaves and 5 Sick Leaves
- Annual Performance Reviews
- Unlimited Employee Referral Incentives
- Employee Loan Facilities
- Social Clubs and Interest Workshops
- Company Events with Prizes
- Statutory Benefits
Working Hours: 6:00 AM - 3:30 PM Philippine Time, Monday to Friday
ASSUMPTION: The salary range is based on industry standards for marketing specialists with 1-2 years of experience in the Philippines.
📌 Applicant Insights
🔍 Company Context
Industry: Boomering Inc is a leading BPO company in Clark Freeport Zone, Pampanga, specializing in offshoring and outsourcing services.
Company Size: Boomering Inc has 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Boomering Inc was founded in 2017 and has since grown to become an ISO-certified company with a strong focus on enriching client and staff lives through simple and smart offshoring solutions.
Company Description:
- Boomering Inc is committed to providing equal opportunities and fostering a collaborative culture of excellence.
- The company operates using the Entrepreneurial Operating System (EOS) to ensure seamless and consistent operations.
- Boomering Inc is not just an average BPO; it is dedicated to making a difference in the lives of its clients and staff.
Company Specialties:
- Offshoring
- Outsourcing
- Recruitment
- Marketing
- Sales
- Remote Teams
- Accounting & Finance
- Information & Technology
- Professional Services
- Education
- Business Support
- Real Estate
- and Remote Staff
Company Website: boomering.ph
ASSUMPTION: Boomering Inc's focus on offshoring and outsourcing services provides opportunities for marketing specialists to gain experience in various industries and roles.
📊 Role Analysis
Career Level: This role is suitable for early-career marketing professionals seeking to gain experience in digital marketing, content execution, and CRM campaigns.
Reporting Structure: The Marketing Specialist will report directly to the Marketing Manager and collaborate with various internal teams, such as Sales, IT, and Events.
Work Arrangement: This is a remote, work-from-home position with a flexible schedule, allowing for a better work-life balance.
Growth Opportunities:
- Learning and developing new skills in marketing, CRM, and event management
- Expanding industry knowledge in general insurance, tech, and other relevant sectors
- Potential career progression to senior marketing roles within the company
ASSUMPTION: This role offers opportunities for professional growth and development within Boomering Inc's dynamic and evolving environment.
🌍 Location & Work Environment
Office Type: Remote (Work from Home)
Office Location(s): Angeles City, Angeles, Philippines
Geographic Context:
- Angeles City is located in the province of Pampanga, Philippines, approximately 80 kilometers north of Manila.
- The city offers a mix of urban and suburban living, with a growing number of businesses and amenities.
- Angeles City has a tropical climate, with temperatures ranging from 21°C to 32°C (70°F to 90°F) throughout the year.
Work Schedule: The work schedule is flexible, with a focus on meeting project deadlines and maintaining open communication with the team.
ASSUMPTION: Working remotely from Angeles City offers a unique blend of urban convenience and suburban tranquility, with a lower cost of living compared to major metropolitan areas like Manila.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Technical assessment (e.g., content creation, SEO, or CRM tasks)
- Final interview with the hiring manager
Key Assessment Areas:
- Candidates' understanding of marketing principles and strategies
- Candidates' ability to create engaging content and optimize it for SEO
- Candidates' proficiency in CRM tools and data analysis
- Candidates' communication skills and cultural fit with the company
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your work, such as social media campaigns, blog posts, or CRM projects
- Research Boomering Inc and the insurance/tech industries to demonstrate your understanding of the company and its clients
ATS Keywords: Marketing Specialist, Digital Marketing, Content Execution, CRM Campaigns, Social Media Management, Webpage Editing, SEO Practices, Written Communication, Project Management, Attention to Detail, Vendor Coordination, Data Analysis, Content Creation, Event Marketing, AI Tools Utilization, Collaboration, Learning Agility
ASSUMPTION: Boomering Inc's application process is designed to assess candidates' skills and cultural fit, with a focus on finding the best fit for both the company and the applicant.
🛠️ Tools & Technologies
- Zoho CRM, Zoho Campaigns, Zoho Forms
- CMS platforms (e.g., WordPress, Drupal)
- Social media management tools (e.g., Hootsuite, Buffer)
- SEO tools (e.g., Google Search Console, SEMrush)
- Project management tools (e.g., Asana, Trello)
- G Suite (Google Docs, Sheets, Gmail, Calendar)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.
👔 Cultural Fit Considerations
Company Values:
- Service: Providing exceptional customer service and support
- Transparency: Fostering open and honest communication
- Excellence: Striving for continuous improvement and high-quality work
- Partnership: Building strong, collaborative relationships with clients and staff
Work Style:
- Results-driven: Focus on achieving measurable outcomes and meeting project deadlines
- Adaptable: Embracing change and learning new skills as needed
- Collaborative: Working effectively with internal teams and external vendors
Self-Assessment Questions:
- Do I have a strong commitment to providing excellent customer service and support?
- Am I comfortable working in a dynamic and evolving environment, with a focus on continuous improvement?
- Do I have strong communication skills and the ability to collaborate effectively with diverse teams?
ASSUMPTION: Boomering Inc values candidates who align with their core values and work style, as this fosters a positive and productive work environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to changes in priorities and workflows as needed
- Working remotely and maintaining open communication with the team
- Learning and staying up-to-date with industry trends and best practices
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and growth.
📈 Similar Roles Comparison
- Compared to other marketing specialist roles, this position places a greater emphasis on CRM and event marketing
- Boomering Inc's focus on offshoring and outsourcing services provides opportunities to work with a diverse range of clients and industries
- Career progression in this role may involve moving into senior marketing roles within the company or exploring opportunities in related fields
ASSUMPTION: This role offers unique opportunities for growth and development within Boomering Inc's dynamic and evolving environment.
📝 Sample Projects
- Managing a social media campaign for an insurance product launch, including content creation, scheduling, and engagement tracking
- Optimizing a company blog for SEO to improve organic traffic and search engine rankings
- Coordinating an event with multiple vendors, including venue research, logistics, and on-site management
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within it?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Boomering Inc support the growth and development of its marketing specialists?
- What are the most rewarding aspects of working at Boomering Inc, according to current employees?
- How does Boomering Inc approach work-life balance for its remote employees?
ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into the company culture and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your work, such as social media campaigns, blog posts, or CRM projects
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
