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Marketing Specialist

Insight
Full-time
On-site
MontrΓ©al, Quebec, Canada
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Specialist

πŸ”Ή Company: Insight

πŸ”Ή Location: Montreal, QC, Canada

πŸ”Ή Job Type: Hybrid (1 day in office)

πŸ”Ή Category: Marketing, Communications

πŸ”Ή Date Posted: July 7, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site (1 day remote)

πŸš€ Job Overview

Key aspects of this role include:

  • Increasing Insight Canada’s brand awareness within the Canadian marketplace.
  • Designing layout and executing all company communications (internal and external).
  • Maintaining brand standards and ensuring integration of all communications.
  • Building, planning, and maintaining the Insight event calendar for all events across Canada.
  • Working in a results-driven, fun, energetic, and fast-paced team environment.

ASSUMPTION: This role requires a strong focus on brand management, event planning, and stakeholder communication. The ideal candidate will have experience in a corporate environment and be comfortable working in a fast-paced, dynamic team.

πŸ“‹ Key Responsibilities

βœ… Increasing Insight Canada’s brand awareness within the Canadian marketplace.

βœ… Designing layout and executing all company communications (internal and external).

βœ… Maintaining brand standards and ensuring integration of all communications.

βœ… Building, planning, and maintaining the Insight event calendar for all events across Canada.

βœ… Collaborating with cross-functional teams to deliver marketing campaigns and events.

βœ… Coordinating with external vendors and agencies to execute marketing initiatives.

ASSUMPTION: The Marketing Specialist will be responsible for driving brand awareness, managing communications, and planning events to support Insight Canada’s business objectives. They will work closely with various teams to ensure consistent branding and successful event execution.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field.

Experience: At least 3 years of experience in marketing campaigns and event planning in a corporate environment.

Required Skills:

  • Proven experience in building relationships and influencing different stakeholders within an organization.
  • Strong communication skills (verbal and written) in both official languages (English and French).
  • Ability to effectively present information and respond to questions from groups of managers, clients, and teammates using PowerPoint and Excel.
  • Experience with marketing campaigns and event planning (client-facing briefings and corporate events).

Preferred Skills:

  • Experience with marketing automation tools (e.g., Marketo, HubSpot).
  • Fluency in additional languages.

ASSUMPTION: The ideal candidate will have a strong background in marketing and event planning, with a proven track record of driving brand awareness and executing successful events. They will be comfortable working in a fast-paced environment and collaborating with cross-functional teams.

πŸ’° Compensation & Benefits

Salary Range: $70,000 CAD (1-year contract covering a teammate on MAT leave)

Benefits:

  • Freedom to work from another locationβ€”even an international destinationβ€”for up to 30 consecutive calendar days per year.
  • Charitable contributions totaling $1.4M+ by Insight globally in 2023.
  • Career development opportunities, including upskilling, promotions, and career growth.

Working Hours: Full-time (40 hours per week) with a hybrid work arrangement (1 day in office).

ASSUMPTION: The salary range provided is for a 1-year contract role. Benefits include flexible work arrangements, charitable contributions, and career development opportunities.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: IT Services and IT Consulting

Company Size: 10,001+ employees (Mid-size)

Founded: 1988 (47 years ago)

Company Description:

  • Insight Enterprises, Inc. is a Fortune 500 solutions integrator helping organizations accelerate their digital journey to modernize their business and maximize the value of technology.
  • Insight’s technical expertise spans cloud and edge-based transformation solutions, with global scale and optimization built on 33+ years of deep partnerships with the world’s leading and emerging technology providers.

Company Specialties:

  • Cloud Computing
  • Managed Service Provider Solutions
  • Data Center Management
  • Unified Communication & Collaboration
  • Network Security Management
  • Data Protection
  • Mobility
  • Network & Security
  • Office Productivity

Company Website: Insight Website

ASSUMPTION: Insight is a well-established company with a strong focus on technology solutions and services. Their extensive experience and partnerships make them a reliable choice for career growth in the IT industry.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: The Marketing Specialist will report directly to the Marketing Manager or a similar role.

Work Arrangement: Hybrid (1 day in office)

Growth Opportunities:

  • Potential to take on additional responsibilities and advance within the marketing department.
  • Opportunities to work on diverse projects and gain experience in various aspects of marketing.
  • Career development opportunities, including upskilling, promotions, and career growth.

ASSUMPTION: This role offers growth opportunities for the right candidate, with potential to take on additional responsibilities and advance within the marketing department. The hybrid work arrangement provides flexibility while maintaining a strong team culture.

🌍 Location & Work Environment

Office Type: Hybrid (1 day in office)

Office Location(s): 2701 E. Insight Way, Chandler, AZ 85286, US

Geographic Context:

  • Montreal is the second-most populous city in Canada and the largest city in the province of Quebec.
  • The city is known for its vibrant culture, diverse neighborhoods, and rich history.
  • Montreal is a bilingual city, with French being the official language and English widely spoken.

Work Schedule: Full-time (40 hours per week) with a hybrid work arrangement (1 day in office).

ASSUMPTION: The hybrid work arrangement offers flexibility while maintaining a strong team culture. The location in Montreal provides access to a diverse and vibrant city with a rich cultural scene.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission.
  • Phone or video screening with the hiring manager.
  • In-depth interview with the marketing team and other stakeholders.
  • Final interview with the marketing director or a similar role.

Key Assessment Areas:

  • Brand management and awareness strategies.
  • Event planning and execution skills.
  • Communication skills (verbal and written) in both official languages.
  • Ability to work in a fast-paced, dynamic team environment.

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing and event planning experience.
  • Prepare examples of successful brand awareness campaigns and events you’ve managed.
  • Be ready to discuss your approach to stakeholder communication and management.
  • Research Insight’s company culture and values to demonstrate your fit within the organization.

ATS Keywords: Marketing campaigns, event planning, brand awareness, stakeholder communication, PowerPoint, Excel, bilingual, official languages, hybrid work arrangement

ASSUMPTION: The interview process will focus on assessing the candidate’s marketing and event planning skills, as well as their ability to work effectively in a fast-paced, dynamic team environment. Researching Insight’s company culture and values will help demonstrate a strong fit for the role.

πŸ›  Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Marketing automation tools (e.g., Marketo, HubSpot)
  • Event planning software (e.g., Cvent, Eventbrite)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The Marketing Specialist will be expected to be proficient in using various marketing automation tools, event planning software, and project management tools to streamline their work and collaborate effectively with the team.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Hunger: Insight values employees who are driven, ambitious, and passionate about their work.
  • Heart: Insight prioritizes a people-first approach, fostering a culture of empathy, respect, and collaboration.
  • Harmony: Insight encourages open communication, active listening, and a commitment to working together to achieve common goals.

Work Style:

  • Fast-paced and dynamic, with a focus on results and continuous improvement.
  • Collaborative and team-oriented, with a strong emphasis on cross-functional teamwork.
  • Adaptable and flexible, with a willingness to take on new challenges and learn from feedback.

Self-Assessment Questions:

  • How do you align with Insight’s core values of Hunger, Heart, and Harmony?
  • How comfortable are you working in a fast-paced, dynamic team environment?
  • How do you approach taking on new challenges and learning from feedback?

ASSUMPTION: Insight values candidates who demonstrate a strong fit with their core values and work style. Self-assessment questions can help applicants evaluate their suitability for the role and the company culture.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines in a fast-paced environment.
  • Balancing the demands of internal and external communications while maintaining brand consistency.
  • Adapting to changes in marketing strategies and priorities.
  • Working effectively with remote team members and stakeholders.

ASSUMPTION: The Marketing Specialist will face challenges in managing multiple projects, maintaining brand consistency, and adapting to changes in marketing strategies. Effective time management, communication, and adaptability will be crucial for success in this role.

πŸ“ˆ Similar Roles Comparison

  • This role differs from other marketing positions in its focus on brand awareness, event planning, and stakeholder communication within a corporate environment.
  • Insight’s mid-size company structure offers a more collaborative and agile work environment compared to larger enterprises.
  • Career paths in Insight may include opportunities to specialize in specific aspects of marketing or advance to management roles.

ASSUMPTION: This role offers a unique blend of brand management, event planning, and stakeholder communication within a mid-size company structure. The collaborative and agile work environment, along with potential career growth opportunities, sets it apart from similar roles in larger enterprises.

πŸ“ Sample Projects

  • Developing and executing a successful brand awareness campaign for Insight Canada.
  • Planning and managing a large-scale corporate event, including vendor coordination and on-site logistics.
  • Creating and implementing a marketing strategy to drive event attendance and engagement.

ASSUMPTION: Sample projects for this role may include developing brand awareness campaigns, planning and managing corporate events, and creating marketing strategies to drive event attendance and engagement.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role fit into the overall marketing strategy for Insight Canada?
  • What are the most significant challenges facing the marketing department currently, and how can this role help address them?
  • How does Insight support the professional development and growth of its marketing team members?
  • What are the key performance indicators (KPIs) for this role, and how will success be measured?

ASSUMPTION: Asking these questions during the interview will help applicants understand the role’s priorities, challenges, and growth opportunities, as well as Insight’s approach to professional development and performance measurement.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Insight Careers portal
  • Tailor your resume and cover letter to highlight relevant marketing and event planning experience.
  • Prepare examples of successful brand awareness campaigns and events you’ve managed.
  • Research Insight’s company culture and values to demonstrate your fit within the organization.
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.