Marketing Specialist

📌 Core Information

🔹 Job Title: Marketing Specialist

🔹 Company: Newmark

🔹 Location: Austin, TX, United States

🔹 Job Type: Full time

🔹 Category: Real Estate

🔹 Date Posted: July 30, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting multifamily capital markets groups in Central Texas
• Managing projects across multiple teams to meet deadlines
• Designing and producing marketing materials
• Conducting market research and coordinating with vendors

ASSUMPTION: This role requires strong organizational skills and the ability to multitask, as the Marketing Specialist will be working with various teams and managing multiple projects simultaneously.

📋 Key Responsibilities

✅ Supporting multifamily capital markets groups in Central Texas, including investment sales, debt and structured finance, and national manufactured housing teams

✅ Project management across marketing, analysts, and brokers to ensure project deadlines are met

✅ Designing, preparing, and writing content for pitches, presentations, and property marketing collateral

✅ Following Newmark branding guidelines for consistent marketing materials

✅ Conducting up-to-date market research for the Central Texas region

✅ Contributing to comprehensive multifamily market research reports for Austin and San Antonio

✅ Creating and managing listing websites, marketing campaigns, and sold announcements

✅ Staying current with design and marketing trends to generate brand awareness

✅ Coordinating with third-party vendors for photography, video/aerial footage, and virtual tours for listings

✅ Supporting the Brokerage team to schedule property tours with onsite staff and clients

✅ Responding to inquiries from clients and providing information as needed

✅ Reporting to the Regional Director of Marketing and performing other administrative duties as required

ASSUMPTION: The Marketing Specialist will need to be proactive and adaptable, as responsibilities may change or expand based on the needs of the teams they support.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 2-5 years of experience in marketing, preferably within the real estate industry

Required Skills:

• Excellent communication, organizational, and time-management skills
• Superior grammatical and writing abilities
• Exceptional working knowledge of Adobe Creative Cloud Suite (InDesign, Illustrator, Photoshop, Premiere Pro)
• Intermediate working knowledge of Microsoft Office 365 (Outlook and Excel)
• Ability to prioritize, multitask, and meet tight deadlines

Preferred Skills:

• Experience with real estate marketing or capital markets
• Fluency in Spanish

ASSUMPTION: While not explicitly stated, familiarity with the real estate industry and its specific marketing needs would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: $55,000 - $75,000 per year (based on industry standards for a Marketing Specialist with 2-5 years of experience in Austin, TX)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee assistance program
• Tuition reimbursement
• Professional development opportunities

Working Hours: Full-time, Monday-Friday, 8:30 AM - 5:30 PM (with flexibility for project deadlines)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Newmark is a leading global commercial real estate advisor and service provider, specializing in various aspects of the real estate industry, including investment sales, debt and structured finance, and property management.

Company Size: Newmark has approximately 8,100 professionals across four continents, with a significant presence in the United States. This mid-sized company offers a blend of large-scale resources and personal connections.

Founded: 1929, with a rich history and extensive experience in the real estate industry

Company Description:

• Newmark Group, Inc. (Nasdaq: NMRK) provides comprehensive commercial real estate services to large institutional investors, global corporations, and other owners and occupiers.
• The company's platform is uniquely tailored to provide superior outcomes to clients across the industry.
• Newmark's global presence and diverse service offerings enable it to deliver innovative solutions to complex commercial real estate challenges.

Company Specialties:

• Commercial Real Estate Advisors
• Investment Sales
• Debt and Structured Finance
• Property Management
• Global Corporate Services

Company Website: Newmark Group

ASSUMPTION: Newmark's extensive experience and global presence provide a stable and well-established environment for employees, with ample opportunities for growth and development.

📊 Role Analysis

Career Level: This role is suitable for a mid-level marketing professional with 2-5 years of experience, seeking to grow within the real estate industry.

Reporting Structure: The Marketing Specialist reports directly to the Regional Director of Marketing and works closely with various capital markets groups in Central Texas.

Work Arrangement: This is an on-site position, with the primary office located in Austin, TX. Some flexibility may be available for remote work, depending on project needs and team preferences.

Growth Opportunities:

• Expanding responsibilities within the marketing department
• Transitioning to a more senior role, such as Marketing Manager or Director of Marketing
• Exploring other areas of Newmark's business, such as investment sales or property management

ASSUMPTION: The Marketing Specialist role offers opportunities for career growth within Newmark, as the company values internal promotions and provides ample opportunities for professional development.

🌍 Location & Work Environment

Office Type: Newmark's Austin office is a modern, professional environment with a collaborative and supportive work culture.

Office Location(s): 125 Park Avenue, New York, NY 10017, US (headquarters); 801 South Capital of Texas Highway, Suite 400, Austin, TX 78746, US (Austin office)

Geographic Context:

• Austin, TX, is a vibrant and growing city, known for its live music scene, tech industry, and outdoor activities.
• The cost of living in Austin is generally lower than in other major Texas cities like Dallas or Houston.
• The city offers a diverse range of neighborhoods, with options for both urban and suburban living.

Work Schedule: The Marketing Specialist position follows a standard full-time work schedule, Monday through Friday, with some flexibility for project deadlines.

ASSUMPTION: The Austin office provides a dynamic and engaging work environment, with ample opportunities for collaboration and professional growth.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the hiring manager
• In-person or virtual interview with the hiring manager and a team member from one of the capital markets groups
• Final interview with the Regional Director of Marketing
• Background check and offer extension

Key Assessment Areas:

• Communication and presentation skills
• Portfolio and work samples showcasing marketing materials and design skills
• Understanding of the real estate industry and Newmark's business
• Problem-solving and adaptability

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing and real estate experience
• Prepare a portfolio showcasing your design and writing skills, as well as any real estate marketing materials you've created
• Research Newmark's business and the real estate industry to demonstrate your understanding and enthusiasm for the role
• Follow up after your interview to express your appreciation and reiterate your interest in the position

ATS Keywords: Marketing, Real Estate, Adobe Creative Cloud, Microsoft Office, Project Management, Branding, Market Research, Client Interaction, Deadline Management

ASSUMPTION: Newmark's application process is designed to assess candidates' skills and cultural fit, with a focus on communication, adaptability, and industry knowledge.

🛠️ Tools & Technologies

• Adobe Creative Cloud Suite (InDesign, Illustrator, Photoshop, Premiere Pro)
• Microsoft Office 365 (Outlook, Excel)
• Project management tools (e.g., Asana, Trello, or Microsoft Project)
• Real estate-specific software and platforms (e.g., CoStar, LoopNet, or Reonomy)

ASSUMPTION: The Marketing Specialist will need to be proficient in Adobe Creative Cloud and Microsoft Office, with the ability to learn and adapt to other tools and technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Expertise
• Innovation
• Teamwork
• Client Focus

Work Style:

• Collaborative and supportive team environment
• Focus on client satisfaction and delivering exceptional service
• Adaptability and willingness to take on new challenges
• Strong work ethic and commitment to professional development

Self-Assessment Questions:

• Do you thrive in a collaborative and supportive work environment?
• Are you adaptable and willing to take on new challenges as they arise?
• Do you have a strong work ethic and commitment to professional development?

ASSUMPTION: Newmark values employees who are collaborative, adaptable, and committed to professional growth, with a strong focus on client satisfaction and exceptional service.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to the unique needs and preferences of various capital markets groups
• Staying current with design and marketing trends in the real estate industry
• Balancing the demands of client interaction and project management

ASSUMPTION: The Marketing Specialist role may present challenges in managing multiple projects and adapting to the needs of various teams, but these can be overcome with strong organizational skills and a willingness to learn and adapt.

📈 Similar Roles Comparison

• Compared to other marketing roles in the real estate industry, this position offers a unique opportunity to work with multiple capital markets groups and gain exposure to various aspects of the business.
• Industry-specific context: The real estate industry is dynamic and competitive, with a strong focus on client satisfaction and exceptional service.
• Career path comparison: This role provides a pathway for career growth within Newmark, with opportunities to expand responsibilities and transition to more senior roles.

ASSUMPTION: The Marketing Specialist role at Newmark offers a unique opportunity to gain experience in various aspects of the real estate industry and grow within the company.

📝 Sample Projects

• Creating a marketing campaign for a multifamily property in Austin, including designing promotional materials, coordinating photography and video services, and managing listing websites
• Conducting market research for the Central Texas region and contributing to comprehensive multifamily market research reports for Austin and San Antonio
• Designing and producing presentation materials for a capital markets group pitch, showcasing the team's expertise and unique value proposition

ASSUMPTION: The Marketing Specialist will have the opportunity to work on a variety of projects, from property-specific marketing campaigns to broader market research and presentation materials.

❓ Key Questions to Ask During Interview

• What are the primary priorities for this role in the first 30, 60, and 90 days?
• How does this role support the broader goals of the capital markets groups in Central Texas?
• What opportunities are there for professional development and growth within Newmark?
• How does the company support work-life balance for its employees?
• What is the team's approach to collaboration and project management?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the company's culture and priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant marketing and real estate experience
• Prepare a portfolio showcasing your design and writing skills, as well as any real estate marketing materials you've created
• Research Newmark's business and the real estate industry to demonstrate your understanding and enthusiasm for the role
• Follow up after your interview to express your appreciation and reiterate your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.