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Marketing Specialist

Alphabe Insight Inc
Full-time
On-site
Cleveland, Ohio, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Specialist

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: Cleveland, Ohio, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-07-28

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing strategic marketing plans to support business objectives
  • Conducting market research to identify trends, customer needs, and competitor activity
  • Monitoring and evaluating campaign effectiveness using key performance indicators (KPIs)
  • Collaborating with cross-functional teams to ensure consistent messaging and timely delivery of campaigns
  • Managing marketing budgets and timelines to ensure project success

ASSUMPTION: This role requires a balance of strategic thinking, analytical skills, and strong communication abilities. The ideal candidate will have experience in marketing or a similar role and be comfortable working in a dynamic, collaborative environment.

πŸ“‹ Key Responsibilities

βœ… Develop and implement strategic marketing plans to support business objectives

βœ… Conduct market research to identify trends, customer needs, and competitor activity

βœ… Monitor and evaluate campaign effectiveness using key performance indicators (KPIs)

βœ… Collaborate with content creators, designers, and the sales team to ensure consistent messaging

βœ… Manage marketing budgets and timelines to ensure timely delivery of campaigns

βœ… Prepare regular reports and presentations on campaign outcomes and ROI

βœ… Support the planning and execution of promotional events and product launches

ASSUMPTION: This role involves a mix of strategic planning, data analysis, and cross-functional collaboration. The ideal candidate will be comfortable working independently and in a team setting.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business, or a related field

Experience: 2+ years of experience in marketing or a similar role

Required Skills:

  • Strong analytical and problem-solving skills
  • Excellent written and verbal communication abilities
  • Proficiency in marketing analytics tools and CRM systems
  • Ability to manage multiple projects simultaneously and meet deadlines

Preferred Skills:

  • Experience with SEO and SEM strategies
  • Fluency in a second language

ASSUMPTION: While a Bachelor’s degree is required, relevant experience and a strong portfolio may be considered in lieu of formal education. Fluency in a second language is a plus but not required.

πŸ’° Compensation & Benefits

Salary Range: $64,000 - $70,000 annually

Benefits:

  • Competitive salary
  • Professional growth and development opportunities
  • Comprehensive health, dental, and vision insurance
  • Paid time off and company holidays
  • Retirement plan with company contribution
  • Dynamic and collaborative work environment

Working Hours: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: The salary range provided is based on industry standards for a Marketing Specialist role in Cleveland, Ohio. Benefits are competitive and designed to support employee well-being and professional growth.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Business Consulting

Company Size: Small (51-200 employees)

Founded: 2019

Company Description:

  • At Sharpcontra, we are committed to shaping the leaders of tomorrow
  • As a forward-thinking business consulting firm, we specialize in empowering organizations through strategic leadership, operational excellence, and transformative growth
  • Our mission is to unlock the full potential of people and teams by cultivating a culture of innovation, accountability, and purpose

Company Specialties:

  • Strategic Leadership
  • Operational Excellence
  • Transformative Growth

Company Website: https://www.signaltrubrand.com

ASSUMPTION: Sharpcontra is a growing business consulting firm that values development, initiative, and long-term impact. They foster a dynamic and collaborative work environment.

πŸ“Š Role Analysis

Career Level: Mid-level

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: On-site with flexible scheduling

Growth Opportunities:

  • Potential to advance to a Marketing Manager or similar role with experience
  • Opportunities for professional development and training
  • Chance to work on diverse projects and gain exposure to various industries

ASSUMPTION: This role offers opportunities for career growth and professional development within the marketing department and across the organization.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US

Geographic Context:

  • Cleveland, Ohio is a vibrant city with a rich history and a growing tech industry
  • The office is located in a bustling neighborhood with easy access to public transportation and amenities
  • The city offers a diverse range of cultural attractions, sports teams, and outdoor recreation opportunities

Work Schedule: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: The office environment is designed to foster collaboration and creativity, with modern amenities and a focus on employee well-being.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the HR department
  • In-depth interview with the Marketing Manager
  • Final interview with the CEO or another senior leader

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Communication and presentation abilities
  • Cultural fit and alignment with company values
  • Technical proficiency in marketing analytics tools and CRM systems

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills
  • Prepare examples of your marketing campaigns and their outcomes
  • Research the company and be ready to discuss how your skills and experience align with their mission and values

ATS Keywords: Marketing Strategies, Campaign Performance Analysis, Collaboration, Market Research, Budget Management, Reporting, Event Planning, Product Launches, Analytical Skills, Problem-Solving, Communication Skills, CRM Systems, Project Management

ASSUMPTION: The application process is designed to assess your strategic thinking, communication skills, and cultural fit. Be prepared to discuss your marketing experience and how it aligns with the company's mission and values.

πŸ› οΈ Tools & Technologies

  • Marketing analytics tools (e.g., Google Analytics, Tableau, etc.)
  • CRM systems (e.g., Salesforce, HubSpot, etc.)
  • Project management tools (e.g., Asana, Trello, etc.)

ASSUMPTION: Proficiency in marketing analytics tools and CRM systems is required for this role. Familiarity with project management tools is a plus.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Accountability
  • Purpose

Work Style:

  • Collaborative
  • Dynamic
  • Results-driven

Self-Assessment Questions:

  • Do you thrive in a collaborative, dynamic work environment?
  • Are you comfortable working independently and managing multiple projects simultaneously?
  • Do you align with the company's values of innovation, accountability, and purpose?

ASSUMPTION: Sharpcontra values employees who are innovative, accountable, and driven by purpose. They foster a collaborative and dynamic work environment.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Adapting to a fast-paced, dynamic work environment
  • Working with diverse teams and stakeholders
  • Keeping up with industry trends and best practices

ASSUMPTION: This role may present challenges in managing multiple projects and adapting to a fast-paced work environment. Strong organizational skills and the ability to work well under pressure are essential.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Marketing Coordinator or Marketing Associate, but with more strategic responsibilities and experience required
  • In comparison to other marketing roles, this position offers a unique blend of strategic planning, data analysis, and cross-functional collaboration
  • Career progression may include advancement to a Marketing Manager or similar role with experience

ASSUMPTION: This role offers a unique blend of strategic planning, data analysis, and cross-functional collaboration. It is similar to other marketing roles but with more strategic responsibilities and experience required.

πŸ“ Sample Projects

  • Developing and implementing a strategic marketing plan for a new product launch
  • Conducting market research to identify trends and customer needs for an existing product line
  • Monitoring and evaluating the effectiveness of a marketing campaign using key performance indicators (KPIs)

ASSUMPTION: These sample projects are designed to illustrate the strategic, analytical, and collaborative aspects of the role. They are not exhaustive and may vary based on the specific needs of the organization.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does this role fit into the overall marketing strategy for the company?
  • What opportunities are there for professional development and growth within the marketing department and across the organization?
  • How does the company support work-life balance for its employees?
  • What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: These interview questions are designed to assess the strategic fit of the role, the opportunities for professional development, and the company's commitment to employee well-being and diversity, equity, and inclusion.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare examples of your marketing campaigns and their outcomes
  • Research the company and be ready to discuss how your skills and experience align with their mission and values
  • Follow up with the hiring manager within one week of submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.