📌 Core Information
🔹 Job Title: Marketing Specialist
🔹 Company: Xtra-Mile
🔹 Location: Ra‘ananna, Central, Israel
🔹 Job Type: On-site, Full-time
🔹 Category: Advertising Services
🔹 Date Posted: July 8, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading impactful marketing strategies for top global brands
- Focusing on marketing operations, analytics, and client relationship management
- Planning and executing campaigns, tracking performance metrics, and ensuring full service for clients
- Collaborating with a dynamic team in a fast-paced environment
ASSUMPTION: This role requires a proactive self-starter who can thrive in a fast-paced setting and is eager to make a significant impact.
📋 Key Responsibilities
✅ Marketing: Marcom activities, mostly in the B2B environment
✅ Marketing Operations: Planning and executing campaigns (digital campaigns, social media activities, productions, events, conventions, etc.), budget management
✅ Analytics and Reporting: Tracking performance metrics and managing execution reporting on outcomes vs. goals to optimize ongoing execution and track ROI
✅ Manage Client Relationships: Act as the key contact for clients, ensuring and providing full service and maintenance for our clients according to their marketing strategy
ASSUMPTION: The role may involve occasional weekend or evening work to accommodate client needs or event schedules.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Previous experience as a marcom coordinator, marketing assistant, or similar role. Background in high-tech or B2B worlds is a plus.
Required Skills:
- Familiarity with various digital marketing strategies and online platforms (Content Marketing, Social Media Marketing, Email Marketing, Influencer Marketing, etc.)
- Fluency in Hebrew and English
- Proactive, self-starter with initiative, independent, fast learner, and enthusiastic
- Passionate about technology and innovation
Preferred Skills:
- Experience with marketing automation tools
- Knowledge of marketing analytics tools (e.g., Google Analytics)
ASSUMPTION: Candidates with experience in B2B marketing or high-tech industries may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role is estimated to be ILS 12,000 - 18,000 per month, based on experience and industry standards for mid-level marketing specialists in Israel.
Benefits:
- Health insurance
- Retirement plan
- Professional development opportunities
- Dynamic and creative work environment
Working Hours: Full-time, 40 hours per week. Occasional overtime may be required to meet project deadlines or client needs.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Xtra-Mile operates as a global lifecycle marketing agency, specializing in B2B marketing for high-tech, technology, and medical industries. They focus on increasing customer lifetime value and reducing customer acquisition cost for their clients.
Company Size: Xtra-Mile is a mid-sized company with 51-200 employees, providing a collaborative and dynamic work environment.
Founded: Xtra-Mile was founded in 2007 and is headquartered in Ra‘ananna, Israel. They are part of ISMG, a global leader in cybersecurity education, intelligence, and research.
Company Description:
- Xtra-Mile offers a 360-degree marketing services provider that walks the marketing journey, from engaging new prospects to retention and increased CLV for existing customers.
- They integrate a coherent system that leverages customer engagement from acquisition to retention and offers clear marketing methodologies and processes that truly improve the bottom line.
- Their team consists of seasoned professionals in all marketing fields, providing opportunities for constant learning, growth, and exposure to top-level management.
Company Specialties:
- Marketing
- Content Writing
- Marketing Strategy and Business Development Plans
- Branding
- Social Media
- Corporate Identity
- Graphic Design
- Marketing Collaterals
- Digital & Content Campaigns
- Social Channels Strategy & Campaigns
- B2B Marketing
- Employer Branding
- Lifecycle Marketing
- EVP
- Recruitment Marketing
Company Website: http://www.xtra-mile.co
ASSUMPTION: Xtra-Mile's focus on global brands and B2B marketing requires candidates with strong communication skills and the ability to work effectively with diverse teams.
📊 Role Analysis
Career Level: This role is suitable for mid-level marketing professionals with 2-5 years of experience in marketing, digital marketing, or a related field.
Reporting Structure: The Marketing Specialist will report directly to the Marketing Manager and work closely with the marketing team, as well as collaborate with other departments to ensure client needs are met.
Work Arrangement: This is an on-site, full-time position. Occasional remote work may be considered for specific projects or events.
Growth Opportunities:
- Exposure to top-level management and global brands
- Professional development opportunities within the marketing field
- Potential career progression to senior marketing roles or management positions
ASSUMPTION: Candidates should be prepared to take on additional responsibilities and demonstrate their ability to grow within the role and the organization.
🌍 Location & Work Environment
Office Type: Xtra-Mile's office is a creative and positive environment, fostering collaboration and innovation.
Office Location(s): HaPnina 2, Ra‘anana, IL
Geographic Context:
- Ra‘ananna is a city in the Central District of Israel, located approximately 20 km northeast of Tel Aviv.
- The city offers a mix of urban and suburban living, with easy access to major highways and public transportation.
- Ra‘ananna is home to numerous high-tech companies and startups, providing a vibrant and dynamic business environment.
Work Schedule: The standard workweek is Monday to Friday, 9:00 AM to 5:00 PM, with a one-hour lunch break. Occasional overtime may be required to meet project deadlines or client needs.
ASSUMPTION: Candidates should be comfortable working in a fast-paced, dynamic environment and be prepared to adapt to changing priorities and deadlines.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview with the HR department
- In-person or video call interview with the Marketing Manager
- Final interview with the CEO or another senior team member
- Job offer and onboarding
Key Assessment Areas:
- Marketing and digital marketing skills
- Client relationship management
- Proactivity and initiative
- Adaptability and problem-solving skills
- Communication and interpersonal skills
Application Tips:
- Tailor your resume to highlight relevant marketing and digital marketing skills, as well as any experience with B2B marketing or high-tech industries.
- Prepare examples of successful marketing campaigns or projects you've worked on, focusing on outcomes and results.
- Demonstrate your enthusiasm for technology and innovation in your cover letter or interview.
ATS Keywords: Marketing Specialist, B2B Marketing, Digital Marketing, Client Relationship Management, Marketing Operations, Marketing Analytics, Lifecycle Marketing, Proactive, Self-Starter, Fast Learner, Enthusiastic, High-Tech, Technology, Marketing Assistant, Marcom
ASSUMPTION: Xtra-Mile's interview process may include assessments or case studies to evaluate the candidate's marketing skills and problem-solving abilities.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo, Pardot)
- Marketing analytics tools (e.g., Google Analytics)
- Social media management platforms (e.g., Hootsuite, Buffer)
- Project management tools (e.g., Asana, Trello)
- Design tools (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: Candidates should be comfortable learning and using new marketing tools and technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Excellence
- Integrity
- Accountability
Work Style:
- Dynamic and fast-paced
- Creative and positive
- Collaborative and team-oriented
- Results-driven and focused on client success
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment?
- Are you comfortable working with diverse teams and clients?
- Do you have a passion for technology and innovation?
- Are you proactive, independent, and a fast learner?
ASSUMPTION: Candidates should be able to demonstrate their alignment with Xtra-Mile's company values and work style during the interview process.
⚠️ Potential Challenges
- Managing multiple client projects and deadlines simultaneously
- Adapting to changing priorities and client needs
- Working in a fast-paced, dynamic environment with tight deadlines
- Occasional weekend or evening work to accommodate client needs or event schedules
ASSUMPTION: Candidates should be prepared to manage their time effectively and prioritize tasks to meet project deadlines and client expectations.
📈 Similar Roles Comparison
- Compared to other marketing specialist roles, this position offers exposure to global brands and a dynamic, fast-paced work environment.
- Xtra-Mile's focus on lifecycle marketing and B2B clients sets this role apart from other marketing positions in the industry.
- Career progression opportunities may include senior marketing roles or management positions within the organization.
ASSUMPTION: Candidates should research similar marketing roles in the industry to better understand the unique aspects of this position and the company.
📝 Sample Projects
- Developing and executing a digital marketing campaign for a global high-tech client
- Managing client relationships and ensuring full service for multiple B2B clients
- Analyzing marketing performance metrics and optimizing ongoing execution to improve ROI
ASSUMPTION: Candidates should be prepared to discuss their experience with similar marketing projects and the outcomes they achieved.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does Xtra-Mile support the professional development of its marketing team members?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does Xtra-Mile approach work-life balance for its employees?
- What are the growth opportunities within the marketing department or the organization as a whole?
ASSUMPTION: Candidates should ask thoughtful and insightful questions during the interview process to demonstrate their interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant marketing and digital marketing skills, as well as any experience with B2B marketing or high-tech industries.
- Prepare examples of successful marketing campaigns or projects you've worked on, focusing on outcomes and results.
- Demonstrate your enthusiasm for technology and innovation in your cover letter or interview.
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
