📌 Core Information
🔹 Job Title: Marketing Specialist
🔹 Company: Talent 360
🔹 Location: Cairo, Egypt
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: July 30, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing comprehensive marketing strategies to enhance brand visibility
- Managing social media accounts and creating engaging content
- Analyzing market trends and competitor activities to identify growth opportunities
- Collaborating with teams to create promotional materials and campaigns
- Monitoring and reporting on the effectiveness of marketing initiatives
- Conducting market research to understand customer needs and preferences
- Assisting with organizing and promoting educational events
ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on data-driven decision making.
📋 Key Responsibilities
✅ Develop and execute comprehensive marketing plans to promote programs and services
✅ Manage social media accounts and create engaging content to enhance brand visibility
✅ Analyze market trends and competitor activities to identify new opportunities for growth
✅ Collaborate with teams to create promotional materials and campaigns
✅ Monitor and report on the effectiveness of marketing initiatives and adjust strategies as needed
✅ Conduct market research to better understand customer needs and preferences
✅ Assist with organizing and promoting educational events, webinars, and workshops
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and continuous improvement based on performance data.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 1-3 years of experience in marketing
Required Skills:
- Strong verbal and written communication skills, with particular attention to detail
- Proficiency in digital marketing tools and platforms, including Google Analytics, social media channels, and email marketing software
- Experience in content creation, including copywriting and graphic design
- Ability to work collaboratively in a team environment and handle multiple projects simultaneously
- Strong analytical skills and a data-driven mindset
Preferred Skills:
- Fluency in Arabic and English
- Experience with CRM software
ASSUMPTION: Candidates with experience in the education sector or related industries may have an advantage in understanding the target audience and market trends.
💰 Compensation & Benefits
Salary Range: The salary range for this role is typically between 15,000 and 25,000 EGP per month, depending on experience and qualifications. This estimate is based on industry standards for marketing specialists in Cairo.
Benefits:
- Health insurance
- Paid time off
- Professional development opportunities
Working Hours: Full-time position with standard office hours (9:00 AM to 5:00 PM, Sunday to Thursday). Occasional flexibility may be required to accommodate event schedules.
ASSUMPTION: The salary range provided is an estimate and may vary based on individual performance and company policies.
📌 Applicant Insights
🔍 Company Context
Industry: Talent 360 operates in the education technology sector, focusing on providing high-quality educational solutions to customers.
Company Size: With 11-50 employees, Talent 360 is a mid-sized company where applicants can expect a relatively flat organizational structure and opportunities for growth.
Founded: The company was founded in 2021, making it a relatively new player in the market with a strong focus on innovation and growth.
Company Description:
- Talent 360 is committed to delivering exceptional educational experiences through its platform, iCareer
- The company values collaboration, innovation, and customer focus
- Talent 360 aims to empower learners and educators by providing accessible, engaging, and effective learning solutions
Company Specialties:
- E-learning platforms
- Content creation and curation
- Gamification of learning
- Data analytics and reporting
Company Website: http://www.sifi.app
ASSUMPTION: As a growing company, Talent 360 may offer opportunities for professional development and career advancement as it expands its offerings and customer base.
📊 Role Analysis
Career Level: This role is suitable for early to mid-career marketing professionals looking to gain experience in the education technology sector.
Reporting Structure: The Marketing Specialist will report directly to the Marketing Manager and collaborate with various teams, including content creation, sales, and customer success.
Work Arrangement: This is an on-site position, with the possibility of occasional remote work for events or special projects.
Growth Opportunities:
- Advancement to a senior marketing role as the company grows
- Expanding responsibilities to include management of junior marketing team members
- Potential to specialize in specific marketing channels or customer segments
ASSUMPTION: With the company's focus on growth and innovation, there may be opportunities for the Marketing Specialist to contribute to strategic decision-making and shape the marketing department's future.
🌍 Location & Work Environment
Office Type: The Talent 360 office is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): King Fahad Road, Riyadh, SA
Geographic Context:
- Cairo is a bustling metropolis with a diverse cultural scene and a thriving tech industry
- The office is conveniently located in a central business district with easy access to public transportation
- Cairo offers a mix of traditional and modern attractions, providing ample opportunities for leisure and entertainment
Work Schedule: The standard workweek is Sunday to Thursday, with flexible hours to accommodate event schedules and team meetings.
ASSUMPTION: Applicants should be comfortable working in a dynamic, fast-paced environment with a focus on team collaboration and open communication.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications
- In-depth interview with the Marketing Manager to discuss the role, responsibilities, and expectations
- Skills assessment or case study to evaluate problem-solving and analytical skills
- Final interview with the CEO or another senior leader to discuss long-term goals and company culture
Key Assessment Areas:
- Communication and presentation skills
- Analytical and problem-solving abilities
- Creativity and strategic thinking
- Understanding of the education technology sector and target audience
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Demonstrate your understanding of the education technology sector and the role's responsibilities
- Prepare examples of your content creation and marketing campaign successes
- Be ready to discuss your approach to data-driven decision making and continuous improvement
ATS Keywords: Marketing strategy, social media management, market research, content creation, campaign development, data analysis, team collaboration, education technology
ASSUMPTION: The interview process may include assessments or case studies to evaluate the candidate's practical skills and problem-solving abilities.
🛠️ Tools & Technologies
- Google Analytics
- Social media platforms (Facebook, Instagram, LinkedIn, Twitter)
- Email marketing software (e.g., Mailchimp, Constant Contact)
- CRM software (e.g., HubSpot, Salesforce)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Candidates should be comfortable learning and adapting to new tools and technologies as needed to perform their job effectively.
👔 Cultural Fit Considerations
Company Values:
- Collaboration
- Innovation
- Customer focus
Work Style:
- Dynamic and fast-paced
- Team-oriented and collaborative
- Focused on continuous learning and improvement
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you comfortable working in a fast-paced, dynamic setting with shifting priorities?
- Do you have a strong customer focus and a passion for delivering exceptional experiences?
ASSUMPTION: Applicants should be comfortable working in a startup-like environment with a focus on growth, innovation, and adaptability.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Keeping up with the fast-paced nature of the education technology sector and its trends
- Adapting to a dynamic work environment with shifting priorities and goals
- Balancing creative and analytical responsibilities to drive effective marketing campaigns
ASSUMPTION: Successful candidates will be able to manage their time effectively, prioritize tasks, and adapt to changes in the work environment.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong focus on the education technology sector and its unique target audience
- Candidates should have experience or a strong interest in the education sector and its trends
- This role offers the opportunity to work in a growing, innovative company with a focus on customer success and empowerment
ASSUMPTION: Applicants should be prepared to discuss their understanding of the education technology sector and its target audience during the interview process.
📝 Sample Projects
- Developing and executing a social media campaign to promote a new educational program
- Conducting market research to identify trends and opportunities in the education technology sector
- Creating promotional materials for an upcoming educational event or webinar
ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects and the outcomes they achieved.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing department in the next 6-12 months?
- How does the company support the professional development of its marketing team members?
- What are the key performance indicators (KPIs) used to measure the success of marketing campaigns?
- How does the company approach collaboration and communication between marketing and other departments?
- What are the most rewarding aspects of working in the education technology sector?
ASSUMPTION: Applicants should ask thoughtful questions that demonstrate their interest in the role and the company's mission.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of your content creation and marketing campaign successes
- Be ready to discuss your approach to data-driven decision making and continuous improvement
- Follow up with the hiring manager one week after submission to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
