Marketing Specialist

📌 Core Information

🔹 Job Title: Marketing Specialist

🔹 Company: United Food Bank

🔹 Location: Mesa, Arizona, United States

🔹 Job Type: Full-time, On-site

🔹 Category: Marketing

🔹 Date Posted: July 4, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing comprehensive marketing initiatives to alleviate hunger in Arizona
• Managing social media platforms and creating engaging content
• Collaborating with internal teams and external partners to achieve organizational goals
• Creating and overseeing marketing collateral and promotional materials
• Analyzing digital performance metrics and reporting on campaign results

ASSUMPTION: This role requires a high level of organization, creativity, and adaptability to manage multiple projects and shifting priorities in a fast-paced environment.

📋 Key Responsibilities

✅ Managing day-to-day social media activity for both United Food Bank and Waste Not brands using Sprout Social

✅ Creating engaging content, including short-form video content, and capturing photos/videos at events and food distributions

✅ Monitoring and analyzing social media performance and reporting on digital performance metrics using Google Analytics

✅ Collaborating with the Marketing Manager and outside vendors on updating and implementing brand standards

✅ Developing monthly email newsletters and assisting with email marketing campaigns

✅ Overseeing the creation of diverse marketing collateral and promotional materials

✅ Supporting general marketing needs and ensuring projects move forward on time and on message

ASSUMPTION: This role requires a strong understanding of social media platforms, content creation, and digital analytics to effectively manage marketing campaigns and drive engagement.

🎯 Required Qualifications

Education: Bachelor’s Degree or Associate’s degree (A.A.) in Marketing, Communications, or a related field

Experience: 2-3 years of professional marketing experience with a focus on social media and content marketing

Required Skills:

• Proficient in or familiar with Sprout Social, Mailchimp, Canva, WordPress, and Google Analytics
• Proficient in Google Suite and Microsoft Office Software, specifically Word and Excel
• Ability to manage multiple projects with minimal supervision and adapt to shifting priorities
• Excellent interpersonal and communication skills
• Ability to work collaboratively in a fast-paced team environment
• Detail-oriented and self-motivated individual
• Ability to work under pressure and meet deadlines

Preferred Skills:

• Photography/Videography experience
• PR and event coordination experience
• Experience executing social media strategies and campaigns

ASSUMPTION: Candidates with experience in the non-profit sector or a passion for alleviating hunger may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: $45,000 - $55,000 per year (Based on industry standards for a Marketing Specialist with 2-5 years of experience in the non-profit sector in Mesa, Arizona)

Benefits:

• Health, dental, and vision insurance
• 401(k) retirement plan with employer match
• Paid time off (vacation, sick, and holidays)
• Employee assistance program
• Opportunities for professional development and growth

Working Hours: Full-time, Monday-Friday, 8:00 AM - 5:00 PM (with flexibility for event coverage as needed)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: United Food Bank operates in the non-profit sector, focusing on hunger relief and community support.

Company Size: United Food Bank has 11-50 employees, providing a close-knit work environment with opportunities for growth and impact.

Founded: United Food Bank was founded in 1983 and has since grown to serve over 2.5 million Arizonans annually.

Company Description:

• United Food Bank is a proud member of the Feeding America Food Bank Network, providing food and other essential resources to communities in need.
• The organization serves a vast and diverse service area spanning 19,608 square miles, including remote regions and tribal communities.
• United Food Bank's mission is to unite communities to alleviate hunger, providing an average of 52,000 meals every day.

Company Specialties:

• Food distribution and hunger relief
• Community partnerships and collaborations
• Volunteer management and engagement

Company Website: http://www.unitedfoodbank.org

ASSUMPTION: United Food Bank's mission-driven approach and commitment to community service make it an attractive employer for candidates passionate about making a difference.

📊 Role Analysis

Career Level: This role is an entry to mid-level marketing position, offering opportunities for growth and development within the organization.

Reporting Structure: The Marketing Specialist reports directly to the Marketing Manager and collaborates with various internal teams and external partners.

Work Arrangement: This is an on-site position, with flexibility for event coverage as needed. The role requires occasional lifting and moving of up to 30 pounds.

Growth Opportunities:

• Expanding skills and knowledge in marketing, communications, and event planning
• Gaining experience working with diverse stakeholders, including internal teams, external partners, and community members
• Potential for career advancement within the organization as it grows and evolves

ASSUMPTION: This role offers a unique opportunity for candidates to apply their marketing skills to make a tangible impact on hunger relief efforts in Arizona.

🌍 Location & Work Environment

Office Type: United Food Bank's office is a collaborative and mission-driven environment, with a focus on teamwork and community engagement.

Office Location(s): 245 S. Nina Dr., Mesa, AZ 85210, US

Geographic Context:

• Mesa is a vibrant and growing city in the Phoenix metropolitan area, offering a mix of urban and suburban living.
• The office is conveniently located near major highways and public transportation options.
• The area offers a variety of cultural attractions, outdoor activities, and dining options.

Work Schedule: The Marketing Specialist works a standard full-time workweek, with flexibility for event coverage as needed. Occasional work on weekends or evenings may be required for events or special projects.

ASSUMPTION: The office environment at United Food Bank is supportive and collaborative, with a strong focus on teamwork and mission-driven goals.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen with the Hiring Manager
• In-person or virtual interview with the Marketing Manager and a member of the Marketing team
• Final interview with the Executive Director or another senior leader
• Background check and reference checks

Key Assessment Areas:

• Marketing and social media expertise
• Creativity and problem-solving skills
• Adaptability and ability to manage multiple projects
• Alignment with United Food Bank's mission and values

Application Tips:

• Tailor your resume and cover letter to highlight your marketing experience and passion for United Food Bank's mission
• Prepare examples of your social media content, marketing campaigns, and other relevant projects to discuss during the interview
• Research United Food Bank's mission, values, and recent initiatives to demonstrate your understanding of the organization and its impact on the community

ATS Keywords: Marketing Specialist, Social Media Marketing, Content Creation, Digital Marketing, Email Marketing, Analytics, Photography, Videography, Project Management, Communication, Collaboration, Problem Solving, Detail Orientation, Adaptability, Creativity, Event Coordination, Google Analytics

ASSUMPTION: United Food Bank's interview process is designed to assess candidates' skills, experience, and cultural fit, with a strong emphasis on mission alignment and community impact.

🛠️ Tools & Technologies

• Sprout Social
• Mailchimp
• Canva
• WordPress
• Google Analytics
• Google Suite (Gmail, Google Docs, Google Sheets)
• Microsoft Office (Word, Excel)

ASSUMPTION: The Marketing Specialist should be comfortable using or learning AI tools to support content creation and editing workflows, as well as other relevant marketing technologies.

👔 Cultural Fit Considerations

Company Values:

• We are Uniters – working together as one united team
• We are Cultivators – with a growth mindset and willing to try new things
• We are Optimists – with a positive attitude and a commitment to move our mission forward

Work Style:

• Collaborative and mission-driven
• Adaptable and responsive to shifting priorities
• Detail-oriented and focused on quality and impact

Self-Assessment Questions:

• Do I thrive in a fast-paced, collaborative environment focused on making a difference in the community?
• Am I passionate about United Food Bank's mission and committed to aligning my work with its values?
• Can I effectively manage multiple projects and adapt to shifting priorities in a dynamic work environment?

ASSUMPTION: United Food Bank's culture is mission-driven and collaborative, with a strong focus on teamwork, community engagement, and making a tangible impact on hunger relief efforts.

⚠️ Potential Challenges

• Managing multiple projects and shifting priorities in a fast-paced environment
• Occasional work on weekends or evenings for events or special projects
• Occasional lifting and moving of up to 30 pounds
• Working with diverse stakeholders, including internal teams, external partners, and community members

ASSUMPTION: The Marketing Specialist should be adaptable, organized, and able to manage multiple projects effectively to overcome these challenges.

📈 Similar Roles Comparison

• Unlike other marketing roles, this position focuses on hunger relief and community engagement as its primary mission
• This role offers the opportunity to apply marketing skills to make a tangible impact on a critical social issue
• Career growth opportunities may be limited by the size of the organization, but the role provides valuable experience in marketing, communications, and event planning

ASSUMPTION: Candidates interested in applying their marketing skills to make a difference in the community may find this role particularly appealing and rewarding.

📝 Sample Projects

• Developing and executing a social media campaign to raise awareness about hunger in Arizona
• Creating engaging content for United Food Bank's website and other online listings
• Collaborating with the Marketing Manager and outside vendors to update and implement brand standards

ASSUMPTION: The Marketing Specialist should be prepared to work on a variety of projects that align with United Food Bank's mission and values, with a focus on making a tangible impact on hunger relief efforts.

❓ Key Questions to Ask During Interview

• Can you describe the Marketing team's structure and how this role fits within it?
• How does United Food Bank measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important?
• What opportunities are there for professional development and growth within the Marketing team and the organization as a whole?
• How does United Food Bank engage with and support its volunteers and community partners?
• What is the typical work-life balance for this role, and how does United Food Bank support its employees' well-being?

ASSUMPTION: Asking thoughtful and informed questions during the interview process demonstrates a candidate's interest in and understanding of the role and the organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: https://recruiting.paylocity.com/Recruiting/Jobs/Details/3393036
• Tailor your resume and cover letter to highlight your marketing experience and passion for United Food Bank's mission
• Prepare examples of your social media content, marketing campaigns, and other relevant projects to discuss during the interview
• Research United Food Bank's mission, values, and recent initiatives to demonstrate your understanding of the organization and its impact on the community
• Follow up with the Hiring Manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.