π Core Information
πΉ Job Title: Marketing Specialist
πΉ Company: Credit Key
πΉ Location: United States (Remote)
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: July 9, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Fully Remote
π Job Overview
Key aspects of this role include:
- Developing and executing social media strategy to grow brand awareness
- Collaborating cross-functionally to create engaging content for various channels
- Supporting sales enablement with targeted content and collateral
- Coordinating events for community building and demand generation
- Partnering with external organizations for marketing initiatives
- Measuring and reporting on campaign performance for continuous improvement
ASSUMPTION: This role requires a versatile marketing generalist with experience across multiple functional areas to thrive in a fast-paced, startup environment.
π Key Responsibilities
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Own and implement social media strategy to grow followers, engagement, and brand awareness
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Collaborate with cross-functional teams to create thought leadership content for social media, email marketing, and paid media
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Develop sales enablement content and collateral to guide prospects through the sales cycle
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Coordinate and execute in-person and virtual events for community building and demand generation
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Support partner marketing initiatives to expand reach and drive revenue
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Define, track, and report on key metrics and objectives for campaigns to enable optimizations
ASSUMPTION: This role involves a mix of strategic planning, creative content development, and analytical reporting to drive marketing success.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 2+ years in a relevant marketing, sales, or operations role, with high-growth startup experience preferred
Required Skills:
- Proven track record of driving meaningful results in a B2B environment
- Excellent writing, editorial, and communication skills, including social media writing
- Strong design experience with proficiency in creating various marketing collateral
- Proficient in HubSpot, Google Analytics, paid media platforms, Excel, and other marketing tools
- Ability to track, measure, and report on marketing program efficacy
Preferred Skills:
- Experience working in ecommerce with a deep understanding of B2B buyer needs and purchasing cycles
- Video editing experience
ASSUMPTION: Candidates should have a strong foundation in marketing fundamentals and be comfortable working in a dynamic, startup environment with limited resources.
π° Compensation & Benefits
Salary Range: $70,000 - $100,000 per year (Based on industry standards for a Marketing Specialist with 2-5 years of experience in a high-growth startup environment)
Benefits:
- Competitive compensation package with equity
- Great healthcare benefits
- 401k match
- 100% remote work with flexible schedule
- Work-from-home stipend
Working Hours: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: The salary range is estimated based on industry standards and may vary depending on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: Financial Services, specifically B2B payments and embedded financing
Company Size: 51-200 employees (Small to mid-sized company, offering a more agile and collaborative work environment)
Founded: 2015 (Over a decade of experience in the industry)
Company Description:
- Credit Key is the leading provider of flexible, buy now pay later payments for B2B transactions
- Offers business customers greater access to capital, faster approvals, and extended payment terms using embedded financing
- Provides a streamlined, omnichannel experience for B2B buyers across all buying channels
Company Specialties:
- Conversion optimization and checkout
Company Website: www.creditkey.com
ASSUMPTION: Credit Key is a well-established company in the B2B payments industry, offering a dynamic and collaborative work environment for its employees.
π Role Analysis
Career Level: Mid-level Marketing Specialist, with opportunities for growth and development
Reporting Structure: Reports directly to the Head of Marketing
Work Arrangement: 100% remote work with a flexible schedule
Growth Opportunities:
- Potential to take on more responsibilities and advance within the Marketing team
- Opportunity to work on diverse projects and gain experience in various aspects of marketing
- Chance to collaborate with cross-functional teams and learn from industry experts
ASSUMPTION: This role offers a unique opportunity for a Marketing Specialist to gain experience in a fast-paced, startup environment and make a significant impact on the company's growth.
π Location & Work Environment
Office Type: Fully remote work environment
Office Location(s): Los Angeles, CA (Headquarters, but not required to be based there)
Geographic Context:
- United States (Remote work allows for flexibility in location)
Work Schedule: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: The remote work arrangement offers candidates the flexibility to work from anywhere in the United States, with a focus on results and productivity.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the Hiring Manager
- Take-home assignment or case study
- Final interview with the Marketing team
- Background check and offer extension
Key Assessment Areas:
- Marketing strategy and planning
- Content creation and design skills
- Campaign measurement and analytics
- Cultural fit and collaboration
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Showcase your understanding of the B2B buyer journey and ecommerce landscape
- Demonstrate your ability to work independently and thrive in a startup environment
ATS Keywords: Social media strategy, content creation, sales enablement, event coordination, partner marketing, campaign measurement, B2B marketing, ecommerce, communication skills, writing skills, design experience, HubSpot, Google Analytics, paid media, Excel
ASSUMPTION: The application process for this role is likely to be competitive, and candidates should focus on demonstrating their unique qualifications and fit for the position.
π οΈ Tools & Technologies
- HubSpot
- Google Analytics
- Paid media platforms (Google Ads, LinkedIn, Meta)
- Excel
- Design tools (e.g., Canva, Adobe Creative Suite)
- Video editing tools (e.g., iMovie, Adobe Premiere Pro)
ASSUMPTION: Candidates should be comfortable learning and using new tools and technologies as needed to perform their job effectively.
π Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Agile
Work Style:
- Results-driven
- Adaptable
- Creative
- Analytical
Self-Assessment Questions:
- How do you stay organized and manage your time in a remote work environment?
- Can you provide an example of a successful marketing campaign you've executed, and what made it successful?
- How do you approach learning new tools and technologies to improve your work?
ASSUMPTION: Candidates should be able to demonstrate their alignment with Credit Key's company values and work style to ensure a good cultural fit.
β οΈ Potential Challenges
- Working in a fast-paced, startup environment with limited resources and direction
- Managing multiple projects and priorities simultaneously
- Adapting to changes in strategy or priorities as the company grows and evolves
- Potential time zone differences when working with remote team members or external partners
ASSUMPTION: Candidates should be comfortable working in a dynamic and sometimes unpredictable environment, and be able to adapt to changes quickly.
π Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong focus on social media strategy and execution
- B2B experience is crucial for understanding the unique needs and purchasing cycles of business buyers
- This role offers the opportunity to work on diverse projects and gain experience in various aspects of marketing
ASSUMPTION: Candidates should consider how their skills and experiences align with the unique requirements of this role compared to other marketing positions.
π Sample Projects
- Developing and executing a social media campaign to increase brand awareness and engagement
- Creating sales enablement content and collateral to support the sales team in closing deals
- Coordinating and executing a virtual event to educate customers on new products or features
- Partnering with external organizations to co-host events or develop joint marketing content
ASSUMPTION: These sample projects are intended to give candidates an idea of the types of initiatives they may work on in this role, but the specific projects may vary based on the company's needs and priorities.
β Key Questions to Ask During Interview
- Can you describe the marketing team's structure and how this role fits into it?
- How does Credit Key support the professional development and growth of its marketing team members?
- Can you provide an example of a successful marketing campaign that the company has executed, and what made it successful?
- How does Credit Key measure the success of its marketing efforts, and how does this role contribute to those metrics?
- What is the company's approach to work-life balance, especially in a remote work environment?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates a candidate's interest in the role and helps them make an informed decision about the opportunity.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare a portfolio or examples of your marketing work, if applicable
- Follow up with the Hiring Manager one week after submitting your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.