🔹 Job Title: Marketing Specialist
🔹 Company: Brenntag
🔹 Location: Shanghai, China
🔹 Job Type: Full-Time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: July 14, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site with hybrid flexibility
Key aspects of this role include:
ASSUMPTION: This role requires a strong understanding of the Chinese market and its digital ecosystems to effectively implement global marketing strategies.
✅ Implement and adapt global marketing brand strategy for China and Hong Kong
✅ Serve as the primary contact for business units to execute regional marketing campaigns
✅ Execute branding integration efforts for acquisitions such as Zhongbai and Saifu
✅ Develop and execute a comprehensive marketing calendar for both online and offline activities
✅ Ensure consistent brand representation and messaging for both external and internal audiences
✅ Collaborate with global marketing teams and external agencies for content creation tailored to Chinese platforms
✅ Manage and grow the company’s presence on WeChat, including content creation, follower engagement, and analytics
✅ Work closely with different business units to understand their business needs and define marketing strategies
✅ Act as a brand ambassador, raising awareness of marketing’s impact within the organization
✅ Provide regular reports and performance tracking of marketing activities
✅ Share best practices and insights with the global marketing team to drive continuous improvement
ASSUMPTION: This role involves a high level of collaboration and cross-functional work, requiring strong communication and project management skills.
Education: Bachelor’s degree in marketing, Communications, Business, or a related field
Experience: 3 - 5 years of experience in marketing, with a strong focus on branding, digital marketing, and event management in China
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in the chemical industry or related fields may have an advantage in this role.
Salary Range: Based on industry standards for a Marketing Specialist role in Shanghai, the estimated salary range is CNY 350,000 - 500,000 per year. This is an estimate and the actual salary may vary based on experience and qualifications.
Benefits:
Working Hours: 40 hours per week, with flexible work arrangements available
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
Industry: Brenntag is a global market leader in full-line range of chemical & ingredient products and value-added services, operating in the chemical manufacturing industry.
Company Size: Brenntag is a large organization with over 17,500 employees worldwide, providing a diverse and dynamic work environment.
Founded: Brenntag was founded in 1874 and has since grown to become a global leader in its industry.
Company Description:
Company Specialties:
Company Website: https://www.brenntag.com/corporate/en/
ASSUMPTION: Brenntag's extensive global network and local excellence enable it to provide customized solutions to its clients.
Career Level: This role is at the mid-level of the marketing career path, offering opportunities for growth and development.
Reporting Structure: The Marketing Specialist will report directly to the Marketing Director APAC and work closely with global marketing teams and business units.
Work Arrangement: This role operates on a hybrid work arrangement, with a mix of on-site and remote work.
Growth Opportunities:
ASSUMPTION: Brenntag's global presence and diverse business units offer numerous opportunities for career growth and development.
Office Type: Brenntag's Shanghai office is a modern, collaborative workspace designed to foster innovation and productivity.
Office Location(s): Shanghai, China
Geographic Context:
Work Schedule: Brenntag operates a standard workweek, with flexible work arrangements available for eligible employees.
ASSUMPTION: The hybrid work arrangement allows for a better work-life balance and increased flexibility for employees.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing Specialist, Branding, Digital Marketing, Event Management, Project Management, Communication, Content Creation, Analytics, Collaboration, Campaign Management, Market Engagement, Social Media Management, Performance Tracking, Reporting, Teamwork, Solution-Oriented, Flexibility
ASSUMPTION: Brenntag's application process is designed to assess candidates' skills and cultural fit, with a focus on their ability to contribute to the company's success.
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's role and responsibilities.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Brenntag's company culture is characterized by its customer-centric approach, collaboration, and innovation, with a strong focus on sustainability.
ASSUMPTION: These challenges can be overcome through strong communication, collaboration, and a deep understanding of the Chinese market and Brenntag's business.
ASSUMPTION: This role offers a unique blend of global and local marketing responsibilities, making it an attractive opportunity for the right candidate.
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and challenges faced by the Marketing Specialist in this role.
ASSUMPTION: These questions are designed to provide insight into the day-to-day responsibilities, work environment, and career growth opportunities associated with this role.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.