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Marketing Specialist

Jobs for Humanity
Full-time
On-site
Riyadh, Ar Riyāḑ, Saudi Arabia
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Specialist

πŸ”Ή Company: Ektimal sport company - Puregym (Partnered with Jobs for Humanity)

πŸ”Ή Location: Riyadh, Ar Riyāḑ, Saudi Arabia

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 16, 2025

πŸ”Ή Experience Level: Mid-level (2-5 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing effective marketing strategies to promote products or services
  • Enhancing brand awareness and driving customer engagement
  • Conducting market research and data analysis to understand and cater to the target market
  • Creating engaging content for various marketing channels and using digital marketing tools effectively

ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution. The ideal candidate will have a strong background in marketing strategy development and digital marketing.

πŸ“‹ Key Responsibilities

βœ… Develop and implement effective marketing strategies to promote products or services

βœ… Enhance brand awareness and facilitate customer engagement

βœ… Conduct thorough market research to identify current trends

βœ… Perform data analysis to assess the success of marketing initiatives and identify areas of improvement

βœ… Create engaging content for various marketing channels

βœ… Use digital marketing tools effectively to reach target audiences

βœ… Maintain strong internal and external communication to ensure all projects are completed on time

βœ… Understand consumer behavior and trends to tailor marketing campaigns accordingly

ASSUMPTION: This role requires a high level of self-motivation and the ability to work independently, as well as collaboratively with cross-functional teams.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 3-5 years of experience in marketing, with a proven track record in marketing strategy development and digital marketing

Required Skills:

  • Proven experience in Marketing Strategy Development
  • Experience with Digital and Social Media marketing
  • Proficient in performing Market Research and Data Analysis
  • Excellent Content Creation skills
  • Experience using Digital Marketing Tools
  • Proven Project Management skills
  • Understanding of Consumer Behavior

Preferred Skills:

  • Fluency in Arabic
  • Experience working in the Middle East

ASSUMPTION: Candidates with experience in the fitness industry or working with gyms may have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: SAR 12,000 - 18,000 per month (Based on industry standards for mid-level marketing roles in Riyadh)

Benefits:

  • Health insurance
  • Gym membership
  • Performance-based bonuses

Working Hours: Full-time, 40 hours per week. Flexible hours may be available based on business needs.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Fitness and Wellness

Company Size: Small (11-50 employees)

Founded: 2020 (Jobs for Humanity), Ektimal sport company - Puregym's founding date is not specified

Company Description:

  • Jobs for Humanity is a global non-profit organization that connects historically underrepresented talent to welcoming employers
  • Ektimal sport company - Puregym is a fitness company partnering with Jobs for Humanity to fill this marketing role
  • The company prioritizes inclusivity and diversity in its hiring practices

Company Specialties:

  • Job hunting and recruitment
  • Diversity, equity, and inclusion
  • Coaching and training
  • Events and networking

Company Website: www.jobsforhumanity.com

ASSUMPTION: As a non-profit organization, Jobs for Humanity may have different compensation and benefits structures compared to for-profit companies.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role may report directly to the Marketing Manager or a similar position

Work Arrangement: On-site, with the possibility of flexible hours based on business needs

Growth Opportunities:

  • Potential advancement to a Marketing Manager or similar role as the company grows
  • Opportunities to gain experience in the fitness industry and work with a diverse range of clients
  • Possibility to work on international projects, as Jobs for Humanity is a global organization

ASSUMPTION: This role offers opportunities for professional growth and development within the company and the broader fitness industry.

🌍 Location & Work Environment

Office Type: Corporate office environment

Office Location(s): Riyadh, Saudi Arabia

Geographic Context:

  • Riyadh is the capital and most populous city of Saudi Arabia
  • The city offers a mix of traditional and modern architecture, with a growing cultural scene
  • Riyadh has a hot desert climate, with temperatures reaching up to 50Β°C (122Β°F) in the summer

Work Schedule: Full-time, 40 hours per week. Flexible hours may be available based on business needs.

ASSUMPTION: Candidates should be comfortable working in a multicultural environment and adaptable to the local customs and work culture.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final interview with senior leadership

Key Assessment Areas:

  • Marketing strategy development and execution
  • Digital marketing skills and experience
  • Data analysis and interpretation
  • Communication and project management skills
  • Cultural fit and adaptability

Application Tips:

  • Tailor your resume and cover letter to highlight your marketing strategy development experience and digital marketing skills
  • Provide specific examples of successful marketing campaigns you've worked on and the results you achieved
  • Demonstrate your understanding of the fitness industry and how your skills and experience align with the role

ATS Keywords: Marketing Strategy Development, Digital Marketing, Social Media Marketing, Market Research, Data Analysis, Content Creation, Digital Marketing Tools, Project Management, Consumer Behavior

ASSUMPTION: As a non-profit organization, Jobs for Humanity may have a more streamlined interview process compared to larger corporations.

πŸ› οΈ Tools & Technologies

  • Google Analytics
  • Social media platforms (Facebook, Instagram, Twitter, etc.)
  • Content creation tools (Canva, Adobe Creative Suite, etc.)
  • Project management tools (Asana, Trello, etc.)
  • Marketing automation tools (HubSpot, Marketo, etc.)

ASSUMPTION: The specific tools and technologies used may vary depending on the company's current tech stack and the candidate's expertise.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Inclusivity and diversity
  • Expertise and innovation
  • Collaboration and partnership

Work Style:

  • Adaptable and flexible
  • Data-driven and strategic
  • Collaborative and communicative

Self-Assessment Questions:

  • Do you have experience working in a diverse and inclusive environment?
  • Are you comfortable working with cross-functional teams and collaborating with various stakeholders?
  • Do you have a data-driven approach to marketing and a strong analytical mindset?

ASSUMPTION: As a non-profit organization focused on diversity and inclusion, Jobs for Humanity values candidates who are passionate about these issues and have experience working in multicultural environments.

⚠️ Potential Challenges

  • Working in a fast-paced and dynamic environment with tight deadlines
  • Adapting to the local customs and work culture in Saudi Arabia
  • Managing multiple projects and priorities simultaneously
  • Developing and implementing marketing strategies for a fitness company, which may have unique challenges compared to other industries

ASSUMPTION: Candidates should be comfortable working in a fast-paced environment and adaptable to changes in priorities and workload.

πŸ“ˆ Similar Roles Comparison

  • This role may differ from other marketing specialist positions in that it focuses on the fitness industry and requires an understanding of consumer behavior in this specific market
  • As a non-profit organization, Jobs for Humanity may have different compensation and benefits structures compared to for-profit companies
  • This role offers opportunities for professional growth and development within the company and the broader fitness industry

ASSUMPTION: Candidates should research the fitness industry and understand the unique challenges and opportunities it presents for marketing professionals.

πŸ“ Sample Projects

  • Developing and executing a social media marketing campaign to increase brand awareness and engagement for a new fitness product
  • Conducting market research to identify trends and opportunities in the fitness industry and developing data-driven marketing strategies to capitalize on them
  • Creating and implementing a content marketing strategy to educate consumers about the benefits of regular exercise and promote the company's fitness products and services

ASSUMPTION: Candidates should be prepared to provide specific examples of marketing projects they've worked on and the results they achieved.

❓ Key Questions to Ask During Interview

  • What are the biggest marketing challenges facing the fitness industry in Saudi Arabia, and how does this role address them?
  • How does this role collaborate with other departments, such as sales and product development, to achieve company goals?
  • What opportunities are there for professional growth and development within the company and the broader fitness industry?
  • How does the company support work-life balance for its employees?
  • What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to those efforts?

ASSUMPTION: Candidates should ask thoughtful questions that demonstrate their interest in the role and the company's mission and values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your marketing strategy development experience and digital marketing skills
  • Prepare specific examples of successful marketing campaigns you've worked on and the results you achieved
  • Demonstrate your understanding of the fitness industry and how your skills and experience align with the role
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.