📌 Core Information
🔹 Job Title: Marketing Specialist
🔹 Company: Compass
🔹 Location: Oakland, California, United States
🔹 Job Type: On-site
🔹 Category: Real Estate
🔹 Date Posted: 2025-07-29
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (100% in office)
🚀 Job Overview
Key aspects of this role include:
- Shaping and executing marketing projects from concept to execution
- Providing strategic support and guidance to agents
- Collaborating with various stakeholders to create impactful marketing strategies
- Project managing custom agent marketing needs
- Optimizing marketing plans and analyzing market performance
ASSUMPTION: This role requires a strong understanding of marketing strategy and planning, as well as excellent communication and project management skills.
📋 Key Responsibilities
✅ Provide guidance and outstanding white-glove service to agents as a strategic advisor
✅ Support execution of marketing initiatives for a varied portfolio of agents
✅ Project manage the creation of custom agent marketing needs
✅ Develop marketing strategies and recommendations across various channels
✅ Thoughtfully analyze and optimize customers’ marketing plans
✅ Act as a subject matter expert and voice of the customer
✅ Liaise with design and specialty marketing teams to coordinate project delivery
✅ Provide “surprise & delight” experiences for customers
ASSUMPTION: This role involves a high degree of collaboration and requires strong interpersonal skills to build and maintain relationships with agents and other stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2-4 years of marketing experience working internally at a brand, an agency, or at a real estate brokerage
Required Skills:
- Deep understanding of marketing strategy and planning
- Excellent communication and interpersonal skills
- Strong project management skills
- Ability to work independently and collaboratively in a team environment
- Proficient in Microsoft Office Suite, Apple Office Suite (Keynote), and Google Suite products
- Working knowledge of top social media platforms and their ad platforms
Preferred Skills:
- Proficient in Adobe Suite products (Indesign, Photoshop, etc.)
- Experience working in real estate marketing or at a luxury brand
ASSUMPTION: Candidates with experience in real estate marketing or at a luxury brand may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $71,800 - $79,000 annually
Benefits:
- Paid vacation, holidays, sick time, parental leave, and recharge leave
- Medical, tele-health, dental, and vision benefits
- 401(k) plan and flexible spending accounts (FSAs)
- Commuter program, life and disability insurance
- Employee Assistance Program and pet insurance
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is based on market location and may vary depending on job-related knowledge, skills, and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Real Estate
Company Size: 1,001-5,000 employees
Founded: 2012
Company Description:
- Compass is a real estate technology company with a powerful end-to-end platform
- Supports the entire buying and selling workflow
- Operates in 22+ regions across the United States
Company Specialties:
- Real Estate Technology
- Real Estate Brokerage
- Property Management
Company Website: www.compass.com
ASSUMPTION: Compass is a well-established real estate technology company with a strong presence in multiple regions across the United States.
📊 Role Analysis
Career Level: Mid-level
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, 100% in office
Growth Opportunities:
- Potential career progression to Senior Marketing Specialist or Marketing Manager
- Opportunities to work on high-impact projects and gain exposure to various aspects of marketing
- Chance to learn and grow within a dynamic and innovative real estate technology company
ASSUMPTION: This role offers opportunities for professional growth and development within the company.
🌍 Location & Work Environment
Office Type: Corporate office
Office Location(s): Oakland, California
Geographic Context:
- Oakland is located in the San Francisco Bay Area
- Known for its diverse culture, vibrant arts scene, and proximity to nature
- Offers a mix of urban and suburban living options
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)
ASSUMPTION: The work environment is collaborative and fast-paced, with a strong emphasis on teamwork and communication.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the Hiring Manager
- In-person or virtual interview with the Marketing Manager and a team member
- Final interview with the Director of Marketing
Key Assessment Areas:
- Marketing strategy and planning skills
- Communication and interpersonal skills
- Project management skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your marketing experience and skills
- Be prepared to discuss your experience with marketing strategy and planning
- Showcase your ability to work collaboratively and manage projects
- Demonstrate your understanding of the real estate industry and Compass' business
ATS Keywords: Marketing Strategy, Project Management, Real Estate Marketing, Marketing Planning, Agent Support, Marketing Execution
ASSUMPTION: The application process may include assessments or case studies to evaluate your marketing skills and strategic thinking.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Apple Office Suite (Keynote)
- Google Suite products
- Adobe Suite products (Indesign, Photoshop, etc.)
- Social media platforms (Facebook, Instagram, YouTube, etc.) and their ad platforms
ASSUMPTION: Proficiency in these tools is required for this role, and candidates should be comfortable using them to manage projects and create marketing materials.
👔 Cultural Fit Considerations
Company Values:
- Entrepreneurial spirit
- Put customers first
- One team, one dream
- Do the right thing
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on delivering exceptional results
Self-Assessment Questions:
- Do you have a proven track record of success in a marketing role?
- Are you comfortable working in a fast-paced, collaborative environment?
- Do you thrive on delivering exceptional results and exceeding expectations?
ASSUMPTION: Candidates who align with Compass' values and work style will be a strong fit for this role.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with agents who have varying levels of marketing expertise
- Keeping up with industry trends and best practices in real estate marketing
- Adapting to a fast-paced and evolving work environment
ASSUMPTION: These challenges require strong project management skills, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- This role is similar to a Marketing Coordinator or Marketing Associate in a real estate brokerage or agency
- However, this role offers the opportunity to work with a broader range of agents and gain exposure to more aspects of marketing
- Career progression may be faster in a larger company like Compass
ASSUMPTION: This role offers unique opportunities for growth and exposure within the real estate marketing industry.
📝 Sample Projects
- Developing a comprehensive marketing plan for a new agent launch
- Managing the creation of custom marketing materials for an agent's listing
- Collaborating with the design team to create branding guidelines for a group of agents
ASSUMPTION: These projects demonstrate the range of responsibilities and the level of collaboration required in this role.
❓ Key Questions to Ask During Interview
- How does this role support the company's mission to help everyone find their place in the world?
- What are the biggest challenges facing the marketing team currently, and how can this role help address them?
- How does Compass support the professional growth and development of its employees?
- What is the team structure like, and how does this role fit into it?
- How does Compass measure the success of its marketing initiatives?
ASSUMPTION: These questions demonstrate your interest in the company's mission, team dynamics, and performance metrics.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing experience and skills
- Prepare for your interview by researching Compass' business and industry trends in real estate marketing
- Follow up with the Hiring Manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
