๐ Core Information
๐น Job Title: Marketing Specialist
๐น Company: Live Nation Entertainment
๐น Location: New York, NY, USA
๐น Job Type: Full-Time
๐น Category: Marketing
๐น Date Posted: 2025-08-07
๐น Experience Level: 0-1 years
๐น Remote Status: On-site
๐ Job Overview
Key aspects of this role include:
- Supporting the development of brand marketing campaigns for prospective advertisers
- Conducting research and assisting in proposal development
- Collaborating with internal stakeholders to drive new business growth
- Learning and developing skills in marketing, productivity tools, and presentation delivery
ASSUMPTION: This role is ideal for early-career professionals seeking hands-on experience in sponsorship marketing within the live entertainment industry.
๐ Key Responsibilities
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Supporting the creation of compelling brand campaigns for prospective corporate partners
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Building fluency in Live Nationโs sellable assets and capabilities
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Contributing to marketing proposals and collaborating with cross-functional teams
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Conducting desk and social research on prospective brands or categories
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Translating internal research and fan insights into actionable ideas and campaign concepts
ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational and time management skills.
๐ฏ Required Qualifications
Education: Bachelorโs degree in Marketing, Communications, Business, or a related field
Experience: 0-1 years of experience in marketing, advertising, media, or consumer promotions
Required Skills:
- Excellent written and verbal communication skills
- Strong organizational and time management skills
- Collaborative mindset and willingness to work in a fast-paced, team-driven culture
- High level of initiative, resourcefulness, and attention to detail
- Proficiency in Microsoft Office (especially PowerPoint and Excel) and Apple Keynote
Preferred Skills:
- Experience in an agency or brand-side environment
ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office and Apple Keynote is crucial for creating visually compelling presentations and proposals.
๐ฐ Compensation & Benefits
Salary Range: $66,560 USD (based on the provided expected compensation)
Benefits:
- Medical, Vision, and Dental benefits
- Paid Time Off, including holidays, sick time, and paid days off for your birthday
- 401(k) Program and Stock Program
- New parent programs and support, including caregiver leave and baby bonuses
- Tuition reimbursement and student loan repayment
- Volunteer Time Off
Working Hours: 40 hours per week
ASSUMPTION: The salary range provided is an estimate and may vary based on individual qualifications, market location, and other factors.
๐ Applicant Insights
๐ Company Context
Industry: Live Nation Entertainment is the worldโs leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship.
Company Size: 10,001+ employees
Founded: 2005
Company Description:
- Live Nation produces more concerts, sells more tickets, and connects more brands to music than anyone else in the world.
- The company offers exciting opportunities across every discipline, with generous benefits and perks for full-time employees.
- Live Nation is recognized as a great place to work and offers student loan repayment, caregiver leave, and other family-friendly benefits.
Company Specialties:
- Concerts and festivals
- Ticketing
- Sponsorship
- Artist management and live events
Company Website: livenationentertainment.com
ASSUMPTION: Live Nation Entertainmentโs extensive reach and resources provide ample opportunities for growth and learning within the marketing field.
๐ Role Analysis
Career Level: Entry-level to early-career
Reporting Structure: The Marketing Specialist will report to the Integrated Marketing team and collaborate with various internal stakeholders.
Work Arrangement: On-site, with the possibility of hybrid or remote work in the future, depending on the companyโs policies and the individualโs role and responsibilities.
Growth Opportunities:
- Learning and developing skills in marketing, productivity tools, and presentation delivery
- Gaining experience in sponsorship marketing within the live entertainment industry
- Potential internal growth and development programs and trainings
ASSUMPTION: This role offers early-career professionals the opportunity to learn and grow within a dynamic and fast-paced industry.
๐ Location & Work Environment
Office Type: Live Nation Entertainmentโs offices are typically fast-paced, collaborative environments with a strong focus on teamwork and innovation.
Office Location(s): 9348 Civic Center Dr, Beverly Hills, California 90210, US; 1041 N Formosa Ave, West Hollywood, California 90046, US; 430 W 15th St, Brooklyn, NY 11214, US; 111 E Wacker Dr, #1400, Chicago, Illinois 60601, US; 450 Mission St, #300, San Francisco, California 94105, US; 2000 W Loop Fwy S, Houston, Texas 77027, US; 1201 Villa Pl, #200, Nashville, Tennessee 37212, US; 359 E Paces Ferry Rd NE, #4, Atlanta, Georgia 30305, US; 3950 S Las Vegas Blvd, Las Vegas, Nevada 89119, US; 4686 E Van Buren St, Phoenix, Arizona 85008, US
Geographic Context:
- The New York office is located in the heart of the city, providing easy access to public transportation and various amenities.
- New York City offers a vibrant cultural scene, with numerous concerts, events, and entertainment options.
- The cityโs diverse population and industries provide ample opportunities for marketing and sponsorship collaborations.
Work Schedule: Full-time, with standard business hours and the possibility of occasional overtime or flexible scheduling to meet project deadlines.
ASSUMPTION: The work environment and schedule may vary depending on the specific needs of the role and the individualโs responsibilities.
๐ผ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and/or team members
- Final round interview, potentially with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Communication skills, both written and verbal
- Organizational and time management skills
- Collaboration and teamwork abilities
- Initiative, resourcefulness, and attention to detail
- Cultural fit and alignment with Live Nation Entertainmentโs values and mission
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role.
- Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability.
- Research Live Nation Entertainmentโs company culture and values to demonstrate your fit and enthusiasm for the role.
ATS Keywords: Marketing, Sponsorship, Brand Campaigns, Proposal Development, Research, Collaboration, Live Entertainment, Ticketing, Concerts, Festivals
ASSUMPTION: Live Nation Entertainmentโs hiring process is designed to assess candidatesโ skills, cultural fit, and potential for growth within the company.
๐ ๏ธ Tools & Technologies
- Microsoft Office (PowerPoint, Excel)
- Apple Keynote
- Various marketing and productivity tools, as needed
ASSUMPTION: The specific tools and technologies used may vary depending on the individualโs role and responsibilities.
๐ Cultural Fit Considerations
Company Values:
- Passionate and motivated
- Driven, with an entrepreneurial spirit
- Resourceful, innovative, forward thinking, and committed
Work Style:
- Fast-paced and collaborative
- Focused on teamwork and innovation
- Committed to delivering high-quality results for clients and partners
Self-Assessment Questions:
- Do you thrive in fast-paced, collaborative environments?
- Are you motivated by the opportunity to learn and grow within a dynamic industry?
- Do you possess strong organizational and time management skills, with the ability to balance multiple priorities under tight deadlines?
ASSUMPTION: Live Nation Entertainment values candidates who are passionate, motivated, and committed to delivering high-quality results in a fast-paced, collaborative environment.
โ ๏ธ Potential Challenges
- Working in a fast-paced, dynamic industry with frequent changes and tight deadlines
- Balancing multiple priorities and projects simultaneously
- Adapting to a large, corporate environment with diverse teams and stakeholders
- Potential noise and distractions in a bustling office environment
ASSUMPTION: These challenges can be mitigated by strong organizational skills, effective time management, and a proactive approach to communication and collaboration.
๐ Similar Roles Comparison
- Marketing Specialist roles in other industries may focus on different products, services, or target audiences, but the core responsibilities and required skills remain similar.
- Live Nation Entertainmentโs extensive reach and resources provide unique opportunities for growth and learning within the marketing field.
- Career paths in marketing may vary depending on the individualโs interests, skills, and the specific industry or company they work for.
ASSUMPTION: This role offers early-career professionals the opportunity to learn and grow within a dynamic and fast-paced industry, with ample opportunities for career advancement and development.
๐ Sample Projects
- Developing a brand marketing campaign for a prospective advertiser, leveraging Live Nationโs properties, products, and experiences
- Conducting research on a prospective brand or category to inform strategic recommendations and identify key voice, tone, and positioning cues
- Creating detailed program budgets aligned to client goals and internal pricing guidelines
ASSUMPTION: These sample projects provide a glimpse into the types of tasks and responsibilities the Marketing Specialist may encounter in their role.
โ Key Questions to Ask During Interview
- What are the most pressing challenges facing the team currently, and how can this role contribute to addressing them?
- How does this role fit into the teamโs overall structure and goals for the upcoming year?
- What opportunities are there for professional development and growth within the company?
- How does Live Nation Entertainment support work-life balance for its employees?
- What are the key priorities for the first 30, 60, and 90 days in this role?
ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and commitment to success.
๐ Next Steps for Applicants
To apply for this position:
- Submit your application through this link: https://livenation.wd1.myworkdayjobs.com/LNExternalSite/job/New-York-NY-USA/Marketing-Specialist_JR-82557-2
- Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role.
- Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability.
- Research Live Nation Entertainmentโs company culture and values to demonstrate your fit and enthusiasm for the role.
- Follow up with the hiring manager one week after your interview to express your continued interest in the position.
โ ๏ธ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.