📌 Core Information
🔹 Job Title: Marketing Specialist
🔹 Company: Oshkosh Corporation
🔹 Location: Oshkosh, Wisconsin, United States
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 26, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting internal communications and marketing initiatives
- Driving employee engagement and promoting the Oshkosh brand
- Creating consistent, intentional messaging across the enterprise
- Collaborating with teams to develop tailored assets to meet business needs
ASSUMPTION: This role requires strong communication, collaboration, and project management skills to effectively support internal communications and marketing efforts across the enterprise.
📋 Key Responsibilities
✅ Draft, edit, and distribute internal content such as memos, newsletters, email updates, and intranet posts
✅ Ensure consistency in tone, branding, and messaging across all communications
✅ Assist in developing and executing internal communication and integrated marketing plans
✅ Serve as a functional partner, collaborating with teams to develop tailored assets to meet business needs
✅ Help organize internal events, presentations, and meetings – including logistics, marketing materials, and on-site support
✅ Maintain clear, organized documentation of communication and marketing activities
✅ Support project coordination with strong attention to detail and a proactive, organized approach
✅ Bring fresh ideas and a collaborative mindset to strengthen internal storytelling and support strategic communication goals
ASSUMPTION: This role involves managing multiple projects and deadlines, requiring strong organizational skills and the ability to work effectively in a fast-paced environment.
🎯 Required Qualifications
Education: Bachelor’s degree in marketing, communications, journalism, public relations, or a related field
Experience: Two to four years of relevant experience
Required Skills:
- Strong writing, editing, and organizational skills
- Demonstrated ability to support multiple projects in a fast-paced, deadline-driven environment
- Proven communication and collaboration skills, with the ability to engage and build relationships with diverse audiences
Preferred Skills:
- Proficiency in Microsoft Office Suite, Adobe, or SharePoint
- Knowledge of graphic design principles and the ability to work within brand guidelines
- Strong writing and editing skills, including experience with AP style
- Background in business writing, journalism, copy editing, and/or original writing
- Strong project management and interpersonal skills
- Experience supporting interactive content development
ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and familiarity with Adobe or SharePoint are highly preferred for this role.
💰 Compensation & Benefits
Salary Range: $56,600.00 - $88,400.00 per year
Benefits:
- Competitive total rewards package
- People-first culture with opportunities for growth and success
Working Hours: 40 hours per week
ASSUMPTION: The provided salary range reflects the minimum and maximum target pay for the position across all U.S. locations. Individual pay is determined by various factors, including the candidate's experience, education, and skills, as well as the equity of pay among team members in similar positions.
📌 Applicant Insights
🔍 Company Context
Industry: Oshkosh Corporation operates in the Motor Vehicle Manufacturing industry, focusing on designing and manufacturing specialty trucks and access equipment for various applications, including military, fire, and construction.
Company Size: Oshkosh Corporation has 10,001+ employees, providing a large, diverse work environment with ample opportunities for collaboration and growth.
Founded: 1917, with a rich history in vehicle manufacturing and a strong commitment to innovation and quality.
Company Description:
- Oshkosh Corporation pioneers innovation, engineers solutions, and transforms industries to empower everyday heroes.
- The company designs and manufactures scalable, adaptable, and purpose-built solutions for some of the world’s toughest jobs under various brands, including JLG, Pierce, and Oshkosh Defense.
- Oshkosh Corporation is committed to moving the world forward by creating mission-critical equipment that serves the everyday hero.
Company Specialties:
- Oshkosh products are valued worldwide in businesses where high quality, superior performance, and rugged reliability and long-term value are paramount.
- The company specializes in providing solutions for various industries, including defense, fire, and construction.
Company Website: oshkoshcorp.com
ASSUMPTION: Oshkosh Corporation's diverse product portfolio and commitment to innovation create an exciting and dynamic work environment for employees.
📊 Role Analysis
Career Level: This role is suitable for early to mid-career marketing professionals seeking to gain experience in internal communications and marketing within a large, global organization.
Reporting Structure: The Marketing Specialist will report to the Manager of Internal Communications and Marketing.
Work Arrangement: This is an on-site position, requiring the incumbent to work from Oshkosh Corporation's global headquarters in Oshkosh, Wisconsin.
Growth Opportunities:
- Expanding marketing and communication skills within a large, global organization
- Gaining experience in internal communications and marketing for a diverse range of products and industries
- Potential opportunities for career advancement within the marketing department or other areas of the organization
ASSUMPTION: Oshkosh Corporation's large size and diverse product portfolio provide ample opportunities for professional growth and development.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a modern, collaborative work environment
Office Location(s): Oshkosh, Wisconsin, United States
Geographic Context:
- Oshkosh is located in northeastern Wisconsin, offering a mix of urban and rural living with easy access to outdoor recreation and cultural attractions.
- The city is situated approximately 80 miles south of Green Bay and 100 miles north of Milwaukee, providing convenient access to larger metropolitan areas.
- Oshkosh is home to a vibrant arts and culture scene, with numerous festivals, museums, and historic sites.
Work Schedule: Monday through Friday, 8:00 AM to 5:00 PM, with flexibility for occasional evening or weekend work as needed
ASSUMPTION: Oshkosh's central location in Wisconsin and its diverse range of cultural and recreational opportunities make it an attractive place to live and work.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the hiring manager and other team members
- Final interview with the department head or director
Key Assessment Areas:
- Communication and writing skills
- Project management and organizational skills
- Collaboration and teamwork
- Cultural fit and alignment with Oshkosh Corporation's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of Oshkosh Corporation's products and industries in your application materials
- Prepare examples of your writing and editing work to showcase your skills during the interview
- Research Oshkosh Corporation's values and company culture to ensure a strong fit
ATS Keywords: Marketing, Communications, Journalism, Public Relations, Writing, Editing, Organizational Skills, Project Management, Collaboration, Graphic Design, Microsoft Office Suite, Adobe, SharePoint, AP Style, Interactive Content Development
ASSUMPTION: Oshkosh Corporation uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume and cover letter can help your application stand out.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Adobe Creative Suite (Photoshop, InDesign, Illustrator)
- SharePoint
- Project management tools (e.g., Asana, Trello, Microsoft Project)
ASSUMPTION: Proficiency in Microsoft Office Suite and familiarity with Adobe or SharePoint are highly preferred for this role.
👔 Cultural Fit Considerations
Company Values:
- Safety: Prioritizing the safety of our employees, customers, and communities
- Integrity: Acting with honesty and ethical behavior in all our actions
- Quality: Delivering high-quality products and services that meet or exceed customer expectations
- Innovation: Fostering a culture of continuous improvement and innovation
Work Style:
- Collaborative: Working closely with cross-functional teams to achieve common goals
- Adaptable: Embracing change and finding creative solutions to challenges
- Results-driven: Focusing on delivering outcomes and achieving success
Self-Assessment Questions:
- Do you have a strong commitment to safety and quality in your work?
- Can you thrive in a collaborative, team-oriented environment?
- Are you adaptable and able to manage multiple projects and deadlines effectively?
ASSUMPTION: Oshkosh Corporation's values and work style emphasize safety, collaboration, and results-driven performance, making these key considerations for cultural fit in this role.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Collaborating effectively with diverse teams and stakeholders
- Adapting to changes in priorities and workload
- Working within brand guidelines and maintaining consistent messaging
ASSUMPTION: These challenges are inherent to the role and require strong organizational, communication, and project management skills to overcome.
📈 Similar Roles Comparison
- This role focuses more on internal communications and marketing than external marketing efforts
- Oshkosh Corporation's diverse product portfolio and global presence offer unique opportunities for growth and development
- Career paths within Oshkosh Corporation may include progression to roles such as Senior Marketing Specialist, Marketing Manager, or other related positions
ASSUMPTION: While this role shares similarities with other marketing positions, its focus on internal communications and marketing within a large, global organization sets it apart.
📝 Sample Projects
- Developing and executing a company-wide internal communication campaign to announce a new product launch
- Creating and maintaining a company intranet that serves as a central hub for internal communications and resources
- Supporting the planning and execution of a company-wide event, such as a product launch or employee appreciation day
ASSUMPTION: These sample projects illustrate the range of responsibilities and initiatives that a Marketing Specialist might undertake in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the internal communications and marketing department?
- How does this role contribute to the overall success of the company's marketing efforts?
- What opportunities are there for professional growth and development within this role and the company?
- How does the company support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
ASSUMPTION: These questions help applicants better understand the role, the team, and the company culture, enabling them to make informed decisions about their application and interview preparation.
📌 Next Steps for Applicants
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
