Marketing Specialist

📌 Core Information

🔹 Job Title: Marketing Specialist

🔹 Company: Deliverect

🔹 Location: London, United Kingdom

🔹 Job Type: Full-time Permanent

🔹 Category: Marketing

🔹 Date Posted: 2025-07-11

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (4 days in office, 1 day remote)

🚀 Job Overview

Key aspects of this role include:

• Implementing and optimizing multi-channel marketing campaigns
• Monitoring and analyzing campaign performance metrics
• Developing and localizing marketing materials for diverse regions
• Planning and organizing regional marketing events
• Collaborating with internal and external stakeholders

ASSUMPTION: This role requires a strong understanding of the food tech or hospitality industry, as well as experience in managing multi-channel marketing campaigns.

📋 Key Responsibilities

✅ Implement and track global and regional marketing campaigns across their entire lifecycle, from planning and asset preparation to execution and post-campaign analysis (approx. 40%).

✅ Monitor and analyze campaign performance metrics, utilizing insights to continuously optimize campaigns and identify opportunities for improvement (approx. 20%).

✅ Develop and localize marketing materials for diverse regional needs, including social media posts, blog content, sales enablement tools, and website content, ensuring consistent brand messaging while adapting to local nuances (approx. 20%).

✅ Plan and organize regional marketing events, including virtual and in-person events, partner meet-ups, trade shows, and Deliverect-owned events (approx. 15%).

✅ Assist the Regional Marketing Lead in building comprehensive regional marketing plans (approx. 5%).

✅ Collaborate closely with internal stakeholders, including the global Marketing team, Go-to-Market teams, and Partner Managers, to ensure seamless execution of campaigns and alignment with sales objectives.

✅ Manage relationships with external providers and partners, including media partners and agencies, to maximize reach and impact of marketing initiatives.

ASSUMPTION: This role requires strong organizational skills and the ability to manage multiple projects simultaneously, as well as exceptional communication and interpersonal skills to collaborate effectively with diverse stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Proven experience in a marketing role, with a focus on campaign implementation, tracking, and optimization within the food tech, restaurant, or hospitality industry.

Required Skills:

• Fluent in English and French, both written and verbal
• Experience in managing multi-channel marketing campaigns (e.g., events, content marketing, paid media)
• Experience with performance metrics analysis and campaign optimization, including A/B testing
• Proficiency in developing and localizing marketing content for various platforms
• Prior experience in planning and organizing regional marketing events (virtual and in-person)
• Experience with marketing automation and CRM platforms, such as HubSpot
• Exceptional organizational skills and meticulous attention to detail
• Strong communication and interpersonal skills

Preferred Skills:

• A background in or strong understanding of the B2B SaaS industry

ASSUMPTION: While a degree in Marketing or Business is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.

💰 Compensation & Benefits

Salary Range: €51,492 - €68,748 per year

Benefits:

• Learning Budget
• Compensation and Benefits Packages tailored to regional needs

Working Hours: Full-time, with a flexible work schedule offering 4 days in the London office and 1 day from home

ASSUMPTION: The salary range provided is based on industry standards for a Marketing Specialist role in London, with consideration for the company's size and the candidate's experience level.

📌 Applicant Insights

🔍 Company Context

Industry: Deliverect operates in the Hospitality industry, specifically focusing on food tech and delivery management solutions.

Company Size: Deliverect is a mid-sized company with 201-500 employees, providing a dynamic and collaborative work environment.

Founded: Deliverect was founded in 2018 and has since grown to become a global leader in food tech, with offices in multiple countries.

Company Description:

• Deliverect is a global ecosystem of on and off-premise solutions for digital food sales
• Their API-first software helps businesses of all sizes to sell anywhere and deliver everywhere
• Over 43,000 businesses trust Deliverect’s platform and suite of products to power their front-of-house and back-of-house operations

Company Specialties:

• foodtech
• delivery
• pos
• software
• restaurant
• hospitality
• startup
• Food Delivery
• and delivery management

Company Website: http://www.deliverect.com

ASSUMPTION: Deliverect's focus on innovation and continuous growth makes it an attractive employer for ambitious marketing professionals seeking to make a significant impact in a dynamic industry.

📊 Role Analysis

Career Level: This role is suitable for a mid-career marketing professional with 2-5 years of experience in campaign implementation, tracking, and optimization.

Reporting Structure: The Marketing Specialist will report directly to the Regional Marketing Lead and collaborate closely with various internal stakeholders.

Work Arrangement: This is a hybrid role, with a flexible work schedule offering 4 days in the London office and 1 day from home.

Growth Opportunities:

• As Deliverect continues to expand, there may be opportunities for the Marketing Specialist to take on additional responsibilities or move into a management role
• The company's focus on continuous learning and innovation provides ample opportunities for professional development

ASSUMPTION: This role offers a unique opportunity for a marketing professional to gain experience in a fast-growing, global tech company and make a significant impact on its marketing efforts.

🌍 Location & Work Environment

Office Type: Deliverect's London office is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): 35-41 Folgate Street, London, England E1 6BX, GB

Geographic Context:

• London is a major global hub for the food tech and hospitality industries, providing ample opportunities for networking and professional growth
• The city offers a vibrant cultural scene, with numerous attractions, restaurants, and entertainment options
• London's diverse and multicultural population creates a rich and dynamic work environment

Work Schedule: The Marketing Specialist will work a full-time schedule, with a flexible work arrangement offering 4 days in the office and 1 day from home.

ASSUMPTION: Deliverect's London office provides a dynamic and collaborative work environment, with ample opportunities for professional growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the Hiring Manager
• On-site or virtual interview with the Regional Marketing Lead and other team members
• Final interview with the Global Marketing Director

Key Assessment Areas:

• Campaign management and optimization skills
• Communication and interpersonal skills
• Cultural fit and alignment with Deliverect's values
• Problem-solving and analytical skills

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Demonstrate your understanding of Deliverect's business and the food tech industry in your application materials
• Prepare examples of your campaign management and optimization experience to discuss during the interview

ATS Keywords: Marketing Specialist, Campaign Management, Campaign Optimization, Multi-Channel Marketing, Performance Metrics Analysis, Marketing Automation, CRM, Food Tech, Hospitality, London

ASSUMPTION: Deliverect's hiring process is designed to assess candidates' skills and cultural fit, with a focus on finding the best fit for the company's dynamic and collaborative work environment.

🛠️ Tools & Technologies

• HubSpot (Marketing Automation and CRM)
• Google Analytics
• Social media platforms (LinkedIn, Facebook, Instagram, Twitter)
• Event management platforms (e.g., Eventbrite, Bizzabo)

ASSUMPTION: The Marketing Specialist will be expected to have proficiency in using marketing automation and CRM platforms, as well as experience with event management tools and social media platforms.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Data-driven
• Ambitious

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Data-driven and results-focused
• Continuously learning and adapting

Self-Assessment Questions:

• How do you ensure that your marketing campaigns resonate with diverse regional audiences while maintaining consistent brand messaging?
• How do you approach optimizing campaign performance based on data analysis and insights?
• How do you prioritize and manage multiple projects simultaneously, ensuring that deadlines are met and quality is maintained?

ASSUMPTION: Deliverect values candidates who are customer-centric, innovative, collaborative, data-driven, and ambitious, with a dynamic and fast-paced work style that is well-suited to the company's growth-focused culture.

⚠️ Potential Challenges

• The fast-paced and dynamic nature of Deliverect's work environment may require candidates to be adaptable and resilient
• The role may involve working with external partners and stakeholders, requiring strong communication and project management skills
• The hybrid work arrangement may present challenges in terms of communication and collaboration with remote team members
• The competitive nature of the food tech industry may require candidates to be proactive and strategic in their marketing efforts

ASSUMPTION: While these challenges may present obstacles, they also provide opportunities for professional growth and development in a dynamic and fast-growing industry.

📈 Similar Roles Comparison

• Compared to other Marketing Specialist roles, this position offers a unique opportunity to gain experience in a global tech company with a strong focus on innovation and growth
• The role requires a strong understanding of the food tech or hospitality industry, as well as experience in managing multi-channel marketing campaigns
• This role offers a hybrid work arrangement, providing flexibility and a better work-life balance compared to fully on-site positions

ASSUMPTION: This role offers a unique opportunity for a marketing professional to gain experience in a fast-growing, global tech company and make a significant impact on its marketing efforts.

📝 Sample Projects

• Developing and executing a regional marketing campaign to launch a new product in the French market
• Analyzing campaign performance data to optimize marketing spend and improve ROI
• Planning and organizing a virtual event to showcase Deliverect's platform to potential clients and partners

ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and skills required for the Marketing Specialist role at Deliverect.

❓ Key Questions to Ask During Interview

• How does Deliverect support the professional development and growth of its marketing team members?
• What are the key priorities for the Marketing Specialist role in the first 90 days?
• How does Deliverect approach collaboration and communication between remote and on-site team members?
• What are the most rewarding aspects of working in Deliverect's marketing department?
• How does Deliverect measure the success of its marketing campaigns, and what metrics are most important for the Marketing Specialist to focus on?

ASSUMPTION: These key questions will help candidates better understand the role, the company culture, and the expectations for the Marketing Specialist position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your campaign management and optimization experience to discuss during the interview
• Research Deliverect's business and the food tech industry to demonstrate your understanding and enthusiasm for the role
• Follow up with the Hiring Manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.