Marketing Specialist

📌 Core Information

🔹 Job Title: Marketing Specialist

🔹 Company: ManpowerGroup Greece

🔹 Location: Athens, Attica, Greece

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: June 30, 2025

🔹 Experience Level: 2+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Combining creativity with strategy and data with empathy to drive marketing campaigns
• Working in a purpose-driven team focused on mental well-being
• Collaborating with internal teams to ensure marketing aligns with user needs
• Reporting to the Managing Director

ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on understanding and connecting with users.

📋 Key Responsibilities

✅ Plan and execute integrated marketing campaigns that reflect the company's tone, values, and mission

✅ Monitor campaign performance, identify insights, and optimize for greater impact

✅ Develop and curate meaningful content for social media, newsletters, and paid ads

✅ Support brand consistency through copywriting, visual storytelling, and community-focused messaging

✅ Participate in market planning, event support, and the rollout of new services

✅ Collaborate closely with internal teams to ensure marketing aligns with users’ real needs

ASSUMPTION: This role involves a mix of strategic planning, creative execution, and data-driven optimization.

🎯 Required Qualifications

Education: Not specified

Experience: 2+ years in digital and/or offline marketing

Required Skills:

• Strong skills in social media marketing, performance monitoring, and content strategy
• Hands-on experience with tools like Google Ads, Meta Ads, Canva, Mailchimp, etc.
• A growth mindset, analytical thinking, and the ability to manage multiple projects with care

Preferred Skills:

• Sensitivity to working in industries related to mental health, wellness, or social impact

ASSUMPTION: Candidates with experience in mental health, wellness, or social impact industries may have a competitive edge.

💰 Compensation & Benefits

Salary Range: €25,000 - €35,000 per year (Based on industry standards for a Marketing Specialist with 2+ years of experience in Greece)

Benefits:

• Competitive salary
• Bonus Scheme
• Ticket restaurant card
• A stable and inclusive work environment

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range is an estimate based on industry standards for a Marketing Specialist with the required experience level in Greece.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting

Company Size: 51-200 employees

Founded: 1998

Company Description:

• ManpowerGroup Greece offers innovative workforce solutions and services through its network of 2 offices in Athens and Thessaloniki
• Certified by the international quality standard ISO 9001:2015 in sourcing, recruiting, and temporary staffing solutions

Company Specialties:

• Staffing and Recruiting

Company Website: http://www.manpowergroup.gr

ASSUMPTION: ManpowerGroup Greece is a well-established company in the staffing and recruiting industry, with a focus on quality and innovation.

📊 Role Analysis

Career Level: Mid-level

Reporting Structure: Reports to the Managing Director

Work Arrangement: On-site, full-time

Growth Opportunities:

• Potential to grow within the marketing team or explore other roles within the company
• Opportunity to work on diverse projects and campaigns

ASSUMPTION: This role offers opportunities for professional growth and development within the company.

🌍 Location & Work Environment

Office Type: Corporate office

Office Location(s): Athens, Attica, Greece

Geographic Context:

• Athens is the capital and largest city of Greece, with a population of over 660,000
• The city is known for its rich history, vibrant culture, and bustling business scene
• Attica is a region in Greece that includes the city of Athens and its surrounding areas

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a 1-hour lunch break)

ASSUMPTION: The work environment is likely fast-paced and dynamic, with a focus on collaboration and teamwork.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the hiring manager
• Final decision and offer

Key Assessment Areas:

• Marketing skills and experience
• Cultural fit and alignment with company values
• Problem-solving and analytical skills

Application Tips:

• Highlight relevant marketing experience and achievements in your resume
• Tailor your cover letter to demonstrate your understanding of the role and company
• Prepare examples of marketing campaigns you've worked on and their outcomes

ATS Keywords: Marketing Specialist, Digital Marketing, Social Media Marketing, Content Strategy, Performance Monitoring, Google Ads, Mailchimp

ASSUMPTION: The application process may involve assessments or case studies to evaluate the candidate's marketing skills and problem-solving abilities.

🛠️ Tools & Technologies

• Google Ads
• Meta Ads
• Canva
• Mailchimp

ASSUMPTION: Candidates should have experience with these tools and be comfortable learning new platforms as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Quality
• Collaboration

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Data-driven and results-focused

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you comfortable working with data and using it to inform marketing decisions?
• Do you have a growth mindset and a willingness to learn new tools and platforms?

ASSUMPTION: Candidates who are comfortable working in a dynamic, data-driven environment and who align with the company's values will be a good fit for this role.

⚠️ Potential Challenges

• Managing multiple projects and campaigns simultaneously
• Working in a fast-paced, dynamic environment
• Balancing creative and analytical aspects of the role
• Adapting to changes in marketing trends and tools

ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a willingness to learn.

📈 Similar Roles Comparison

• This role is similar to a Marketing Coordinator or Marketing Associate, but with more experience required
• In the marketing industry, roles can vary by company size and industry, but the core responsibilities remain similar
• This role offers opportunities for growth and development within the marketing team or the company as a whole

ASSUMPTION: Candidates should research similar roles and companies to better understand the market and their own career goals.

📝 Sample Projects

• Developing and executing a social media campaign to increase brand awareness
• Analyzing campaign performance data to optimize future marketing efforts
• Collaborating with internal teams to launch a new product or service

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role.

❓ Key Questions to Ask During Interview

• What are the biggest challenges facing the marketing team currently?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for professional growth and development within the team or the company?
• How does the company support work-life balance for its employees?

ASSUMPTION: These questions can help candidates better understand the role, the team, and the company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your marketing experience and achievements
• Write a cover letter that demonstrates your understanding of the role and company
• Prepare examples of marketing campaigns you've worked on and their outcomes
• Follow up with the hiring manager one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.