π Core Information
πΉ Job Title: Marketing Specialist
πΉ Company: Insight
πΉ Location: Chandler, Arizona, United States
πΉ Job Type: Full-Time
πΉ Category: IT Services and IT Consulting
πΉ Date Posted: May 12, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Translating technical capabilities into customer benefits and messaging
- Creating compelling client collateral and driving project completion
- Collaborating with internal stakeholders and external agencies
- Managing marketing projects and maintaining project management tools
ASSUMPTION: This role requires a strong understanding of both marketing and technology to effectively bridge the gap between technical capabilities and client offerings.
π Key Responsibilities
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Develop and launch new offerings, create compelling client collateral, and drive project completion
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Work with internal stakeholders and external agencies on creating collateral to support services
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Develop messaging to communicate Insightβs value proposition to prospects
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Contribute to strategic marketing plans through market research, competitive analysis, customer engagement, and business planning
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Manage marketing projects through creative teams and expanded marketing teams
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Maintain project management tool, Workfront, by continuously optimizing teamβs workflows
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Exhibit dedication to learning and upholding Insightβs brand standards
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Communicate internally and with external partners on progress, strategy, and results
ASSUMPTION: This role requires strong project management skills and the ability to work effectively with both technical and non-technical teams.
π― Required Qualifications
Education: Bachelorβs degree in Business, Marketing, Communications, or technology-related field
Experience: 3-5 years in a marketing, communications, project management, or similar role
Required Skills:
- Strong project management skills
- Effective communication skills across various channels
- Ability to understand technical terminology and translate into client messaging
- Self-starter with collaborative work ethic and ability to meet deadlines
- Tenacious problem-solver with strong critical-thinking and researching skills
- Proficient in Microsoft Office (Word, Excel, PowerPoint)
Preferred Skills:
- Experience with Workfront project management tool
- Knowledge of the technology landscape
ASSUMPTION: Candidates with experience in IT services or consulting may find this role particularly suitable.
π° Compensation & Benefits
Salary Range: $60,000 - $80,000 per year (based on industry standards for the role, experience level, and location)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Tuition reimbursement and professional development opportunities
Working Hours: Full-time, typically 40 hours per week, with some flexibility for project demands
ASSUMPTION: Salary range is estimated based on industry standards and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Insight operates in the IT services and IT consulting industry, focusing on cloud computing, managed service provider solutions, and other technology services.
Company Size: Insight is a large company with over 10,000 employees, providing ample opportunities for career growth and collaboration.
Founded: Insight was founded in 1988 and has since grown into a global solutions integrator.
Company Description:
- Insight helps clients enable innovation by integrating people, processes, and technologies
- Offers a range of services, including modern workplace, modern applications, modern infrastructures, intelligent edge, cybersecurity, and data and AI
- Focuses on delivering best-fit solutions that are integrative, responsive, and proactively aligned to industry demands
Company Specialties:
- Cloud Computing
- Managed Service Provider Solutions
- Data Center Management
- Unified Communication & Collaboration
- Network Security Management
- Data Protection
- Mobility
- Network & Security
- Office Productivity
- K-12 IT Solutions
- IT Asset Disposal
- Healthcare IT
- Digital Innovation
- Supply Chain Optimization
- Connected Workforce
- Software Management
- IT Management
- Procurement
- Microsoft Products
- IT Services
- IT Solutions
- Innovation
- E-commerce
- IT Asset Management
- Cloud and Software Licensing
- Cloud Services
- Intelligent Technology
Company Website: insight.com
ASSUMPTION: Insight's extensive range of specialties and services indicates a broad scope of opportunities for career growth and development.
π Role Analysis
Career Level: This role is suitable for mid-career professionals with 3-5 years of experience in marketing, communications, or project management.
Reporting Structure: The Marketing Specialist will report to the Portfolio Marketing Team and collaborate with various internal stakeholders and external agencies.
Work Arrangement: This role is on-site, with the primary work location being Insight's Chandler, Arizona headquarters.
Growth Opportunities:
- Potential advancement to Senior Marketing Specialist or similar roles
- Expansion into other areas of marketing or related fields within Insight
- Opportunities to work on diverse projects and gain experience in various aspects of marketing
ASSUMPTION: Insight's large size and diverse service offerings provide ample opportunities for career growth and development.
π Location & Work Environment
Office Type: Insight's Chandler, Arizona headquarters is a modern, professional office environment.
Office Location(s): 2701 E. Insight Way, Chandler, Arizona 85286, US
Geographic Context:
- Chandler is a suburb of Phoenix, Arizona, with a population of approximately 250,000
- The area offers a mix of urban and suburban living, with numerous amenities and attractions
- Arizona experiences hot, dry summers and mild winters, with plenty of sunshine throughout the year
Work Schedule: The Marketing Specialist will typically work Monday through Friday, with some flexibility for project demands.
ASSUMPTION: The Chandler office provides a collaborative and engaging work environment, with ample opportunities for professional growth and development.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the marketing team
- Final interview with the portfolio marketing team lead
Key Assessment Areas:
- Marketing and project management skills
- Technical understanding and ability to translate complex concepts
- Communication and collaboration skills
- Problem-solving and critical-thinking abilities
- Adaptability and willingness to learn
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing, communications, and project management experience
- Demonstrate your understanding of the technology landscape and Insight's services
- Prepare examples of your marketing work, such as collateral, messaging, or project management successes
- Follow up with the hiring manager after your interview to express your interest in the role
ATS Keywords: Marketing, Communications, Project Management, Technical Understanding, Problem Solving, Research Skills, Collaboration, Attention to Detail, Customer Engagement, Market Research, Competitive Analysis, Messaging Development, Creative Team Management, Client Collateral Creation, Digital Transformation, Brand Standards
ASSUMPTION: Insight's application process is designed to assess candidates' skills and cultural fit, with a focus on marketing and project management abilities.
π οΈ Tools & Technologies
- Workfront (project management tool)
- Microsoft Office (Word, Excel, PowerPoint)
- Various marketing and design software (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: Familiarity with Workfront and Microsoft Office is essential for this role, while experience with other marketing and design tools is a plus.
π Cultural Fit Considerations
Company Values:
- Client-focused
- Innovative
- Collaborative
- Accountable
- Passionate
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Results-driven and focused on project completion
- Adaptable and open to learning new technologies
Self-Assessment Questions:
- How do you approach learning and adapting to new technologies in a fast-paced environment?
- Can you provide an example of a time when you successfully collaborated with a technical team to create compelling marketing materials?
- How do you ensure that your marketing efforts align with a company's brand standards and values?
ASSUMPTION: Insight values candidates who are client-focused, innovative, collaborative, accountable, and passionate about technology and marketing.
β οΈ Potential Challenges
- Managing multiple projects simultaneously with varying deadlines and priorities
- Keeping up with the fast-paced and ever-evolving technology landscape
- Effectively communicating complex technical concepts to non-technical stakeholders
- Adapting to changes in project scope or priorities
- Balancing the demands of internal clients and external partners
ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a willingness to adapt and learn.
π Similar Roles Comparison
- Compared to other marketing roles, this position places a greater emphasis on project management and technical understanding
- Insight's focus on digital transformation and technology services sets it apart from other companies in the IT services and IT consulting industry
- Career progression in this role may lead to senior marketing positions or related fields within Insight
ASSUMPTION: This role offers unique opportunities for career growth and development within Insight's diverse service offerings.
π Sample Projects
- Developing a go-to-market strategy for a new cloud computing service
- Creating a series of battlecards to differentiate Insight's managed service provider solutions from competitors
- Managing a project to launch a new data protection service, including the creation of client collateral and messaging
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available to the Marketing Specialist at Insight.
β Key Questions to Ask During Interview
- Can you describe the typical workflow for a project from inception to launch?
- How does the marketing team collaborate with other departments, such as sales and product management?
- What opportunities are there for professional development and growth within the marketing team and Insight as a whole?
- How does Insight support work-life balance for its employees?
- Can you provide an example of a successful marketing campaign or project that the team has worked on recently?
ASSUMPTION: These questions will help candidates better understand the role, the team, and Insight's culture and values.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing, communications, and project management experience
- Prepare examples of your marketing work, such as collateral, messaging, or project management successes
- Follow up with the hiring manager after your interview to express your interest in the role
- Prepare for your interview by researching Insight's services and values, and practicing your responses to common interview questions
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.