📌 Core Information
🔹 Job Title: Marketing Specialist
🔹 Company: Ascensus
🔹 Location: Newton, MA (Remote OK)
🔹 Job Type: Part-Time
🔹 Category: Marketing
🔹 Date Posted: May 22, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Supporting marketing planning and developing initiatives to drive business goals
- Creating tailored content, materials, and email campaigns for key audiences
- Assisting with website and social media content development and event coordination
- Evaluating marketing effectiveness and making recommendations for improvements
- Reinforcing company brand standards in all communications and materials
ASSUMPTION: This role requires a balance of creativity, analytical thinking, and strong communication skills to effectively reach target audiences and drive business growth.
📋 Key Responsibilities
✅ Assist in marketing planning and develop needed marketing initiatives to drive departmental, line of business, and corporate goals.
✅ Develop and help design tailored, impactful content, materials, and email campaigns for key audiences that support business KPIs.
✅ Assist with developing and publishing website and social media content.
✅ Help coordinate, support, and participate (as needed) in industry and company events.
✅ Evaluate and summarize marketing effectiveness across all channels and make recommendations for changes or enhancements.
✅ Support and reinforce company brand standards in all internal and external communications and materials.
✅ Serve on cross-functional teams and work independently.
✅ Protect, secure, and properly handle confidential data to ensure against unauthorized access, improper transmission, and/or unapproved disclosure of information.
✅ Demonstrate support for the company's I-Client service philosophy and Core Values in daily actions.
ASSUMPTION: This role requires a high level of attention to detail, strong organizational skills, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor’s degree in business or related field.
Experience: A minimum of two years of marketing or communications experience.
Required Skills:
- Excellent written and verbal communication skills across multiple mediums
- Strong presentation, critical thinking, project management, and organization skills
- Ability to perform duties with accuracy and meet deadlines consistently
- Self-motivated team player comfortable working in a collaborative, fast-paced environment
- Strong knowledge of MS Office products including Word, Excel, and PowerPoint
Preferred Skills:
- Understanding of the financial services industry
- Prior work experience in marketing, communications, or sales in a fast-paced business environment
- Prior work experience supporting or developing brand and sales enablement initiatives
- Prior exposure to client relationship management and marketing automation software
ASSUMPTION: Candidates with experience in the financial services industry or relevant marketing software may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $55,000 - $75,000 per year (Full-time equivalent: $110,000 - $150,000). This range is based on industry standards for a Marketing Specialist with 2-5 years of experience in the financial services industry in the Newton, MA area.
Benefits:
- Professional Development
- Generous Reward Programs
- Paid Time Off
- Medical, Dental, and Vision Benefits
- Health Savings Account
- 401(k) Match
- 529 College Savings Match
- Volunteer and Charitable-Giving Programs
- Business Casual Dress
Working Hours: 20 hours per week, with the flexibility to work remotely.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills, experience, and the company's budget.
📌 Applicant Insights
🔍 Company Context
Industry: Ascensus is a market-leading enabler of tax-advantaged savings, providing technology, services, and expertise to help millions save for a better today and tomorrow. They specialize in retirement plan services, education savings, and ABLE accounts.
Company Size: Ascensus has 5,001-10,000 employees, making it a large company where applicants can expect structured processes, clear career paths, and opportunities for professional growth.
Founded: Ascensus was founded in 1980 and has since grown to become a premier savings program service provider, third-party administrator, and government savings facilitator.
Company Description:
- Ascensus offers a range of services, including recordkeeping, administrative, and consulting services for retirement plans, health savings accounts, and education savings accounts.
- The company's platforms, industry knowledge, and data-based insights enhance the growth and success of its partners, their clients, and savers.
- Ascensus is committed to providing excellent customer service and fostering a culture of teamwork and collaboration.
Company Specialties:
- Retirement plan services
- Education savings
- ABLE accounts
Company Website: http://www.ascensus.com/
ASSUMPTION: Ascensus' large size and extensive service offerings provide ample opportunities for career growth and development within the company.
📊 Role Analysis
Career Level: This role is suitable for early to mid-career marketing professionals seeking to gain experience in a large, established company with a broad range of services.
Reporting Structure: The Marketing Specialist will report directly to the Marketing Manager and work closely with cross-functional teams, including sales, product, and operations.
Work Arrangement: This is a part-time, remote-friendly position with a flexible schedule, allowing for a better work-life balance.
Growth Opportunities:
- Ascensus offers opportunities for professional development and career advancement within the marketing department and the company as a whole.
- With a wide range of services and a large client base, there are numerous opportunities to gain experience in different aspects of marketing and take on new challenges.
- The company's focus on customer service and teamwork provides ample opportunities to develop strong relationships with colleagues and clients alike.
ASSUMPTION: Given Ascensus' size and diverse service offerings, there are numerous opportunities for career growth and development within the company.
🌍 Location & Work Environment
Office Type: Ascensus has multiple office locations, with this role being based in Newton, MA. The company offers a remote-friendly work environment, allowing for flexibility in work arrangements.
Office Location(s): Newton, MA (200 Dryden Road, Dresher, PA, 95 Wells Avenue, Suite 160, Newton, MA, 1126 Westrac Drive South, Fargo, ND, 415 8th Ave NE, Brainerd, MN)
Geographic Context:
- Newton, MA is a suburban city located just west of Boston, offering a mix of urban and suburban living with easy access to the city's cultural attractions and amenities.
- The area has a diverse and vibrant community, with a strong focus on education and innovation.
- Ascensus' remote-friendly work environment allows for flexibility in work arrangements, making it an attractive option for candidates seeking a better work-life balance.
Work Schedule: This is a part-time position with a flexible schedule, allowing for a better work-life balance. The specific work schedule will be determined based on the needs of the department and the candidate's availability.
ASSUMPTION: The remote-friendly work environment and flexible schedule make this an attractive opportunity for candidates seeking a better work-life balance while still working for a large, established company.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with the hiring manager
- In-person or virtual interview with the marketing team
- Final interview with the marketing director
- Background check and offer
Key Assessment Areas:
- Communication skills and ability to create engaging content
- Project management and organizational skills
- Understanding of the financial services industry and marketing best practices
- Cultural fit and alignment with Ascensus' core values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Demonstrate your understanding of the financial services industry and marketing best practices in your application materials
- Prepare examples of your past marketing campaigns and their results to discuss during the interview
- Research Ascensus' company culture and core values to ensure a strong cultural fit
ATS Keywords: Marketing, Communications, Project Management, Content Development, Social Media, Email Campaigns, Customer Service, Teamwork, Critical Thinking, Attention to Detail, MS Office, Brand Development, Sales Enablement, Client Relationship Management, Marketing Automation, Collaboration
ASSUMPTION: Ascensus uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume and application materials can help improve your chances of being selected for an interview.
🛠️ Tools & Technologies
- MS Office Suite (Word, Excel, PowerPoint)
- Marketing automation software (e.g., Pardot, Salesforce Marketing Cloud)
- Customer relationship management software (e.g., Microsoft Dynamics)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with these tools and technologies is preferred but not required. Ascensus provides training and support to help employees develop the skills they need to succeed in their roles.
👔 Cultural Fit Considerations
Company Values:
- People Matter: Ascensus prioritizes the well-being and development of its employees
- Quality First: The company is committed to providing excellent customer service and high-quality products
- Integrity Always®: Ascensus values honesty, transparency, and ethical behavior in all aspects of its business
Work Style:
- Collaborative: Ascensus fosters a culture of teamwork and cross-functional collaboration
- Adaptable: The company values employees who are able to adapt to change and take on new challenges
- Results-driven: Ascensus prioritizes outcomes and focuses on delivering results for its clients
Self-Assessment Questions:
- Do you have a strong commitment to customer service and a passion for helping others?
- Are you comfortable working in a collaborative, fast-paced environment?
- Do you have a results-driven mindset and a proven track record of delivering results?
ASSUMPTION: Ascensus values employees who are a strong cultural fit and align with the company's core values and work style.
⚠️ Potential Challenges
- This role may require working on multiple projects simultaneously, which can be challenging for some individuals
- The financial services industry can be complex and regulated, requiring a strong understanding of industry-specific regulations and best practices
- Ascensus is a large company with a diverse range of services, which can make it challenging to gain a deep understanding of the business as a whole
- The remote-friendly work environment may present challenges for individuals who prefer a more structured office setting
ASSUMPTION: These challenges can be overcome with strong organizational skills, a willingness to learn, and a commitment to professional development.
📈 Similar Roles Comparison
- Compared to other marketing specialist roles, this position offers a unique opportunity to gain experience in the financial services industry and work for a large, established company with a broad range of services
- Ascensus' focus on customer service and teamwork provides ample opportunities to develop strong relationships with colleagues and clients alike
- This role offers a better work-life balance with a part-time, remote-friendly work arrangement
ASSUMPTION: This role offers a unique combination of opportunities and challenges that set it apart from other marketing specialist positions.
📝 Sample Projects
- Developing and executing a marketing campaign to promote a new retirement savings product
- Creating and publishing website and social media content to educate clients about the benefits of education savings accounts
- Assisting with the planning and execution of a company-wide event to celebrate Ascensus' anniversary
ASSUMPTION: These sample projects are intended to give candidates an idea of the types of tasks and responsibilities they may encounter in this role.
❓ Key Questions to Ask During Interview
- Can you describe the marketing team's structure and how this role fits into it?
- How does Ascensus support the professional development and career advancement of its marketing employees?
- What are the most challenging aspects of working in the financial services industry, and how does Ascensus help its employees overcome these challenges?
- How does Ascensus measure the success of its marketing campaigns, and what metrics does the company track?
- What is the company's approach to work-life balance, and how does it support employees in achieving a healthy work-life balance?
ASSUMPTION: These questions are intended to help candidates gain a better understanding of the role, the company, and the work environment before making a decision to accept the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills, including any experience working in the financial services industry or with marketing automation software
- Prepare examples of your past marketing campaigns and their results to discuss during the interview
- Research Ascensus' company culture and core values to ensure a strong cultural fit
- Follow up with the hiring manager one week after submitting your application to express your interest in the position and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
