Marketing Specialist

📌 Core Information

🔹 Job Title: Marketing Specialist

🔹 Company: JRM Construction Management, LLC

🔹 Location: New York, NY

🔹 Job Type: Hybrid

🔹 Category: Marketing

🔹 Date Posted: June 24, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site with hybrid flexibility

🚀 Job Overview

Key aspects of this role include:

• Collaborating with the marketing team to develop new content initiatives and creative campaigns
• Supporting business development efforts through marketing materials and presentations
• Managing social media content and ensuring brand consistency across channels
• Assisting with employee events and managing business cards for new hires

ASSUMPTION: This role requires a self-starter with strong project management skills and the ability to work collaboratively in a fast-paced environment.

📋 Key Responsibilities

✅ Collaborate with the marketing team to develop new content initiatives and creative campaigns to support business needs across the organization

✅ Write, edit, and proof internal employee resumes, project case studies, digital/print content, company newsletter, and internal/external communications

✅ Work on the day-to-day marketing support of business development efforts by creating client PowerPoint presentation decks and sales brochures

✅ Work closely with the marketing team to develop and execute a social media content plan across digital platforms

✅ Manage business cards for all new hires in the company

✅ Ensure consistency across all marketing channels and reinforce brand standards

✅ Coordinate photo and film shoots with project teams

✅ Assist with organizing employee social events

ASSUMPTION: This role involves a mix of creative and administrative tasks, requiring strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: Bachelor’s degree required - marketing, communications, or related degree preferred

Experience: Minimum 2+ years of relevant marketing experience

Required Skills:

• Strong project management and strategic planning skills with a collaborative, team-oriented mindset
• Capable of working on multiple priority projects with varying timelines
• Exceptional attention to detail
• Strong verbal and written communication skills

Preferred Skills:

• Fluency in Microsoft Office Suite
• Experience with Adobe Acrobat, InDesign, and Illustrator

ASSUMPTION: Candidates with relevant internship experience or coursework may be considered.

💰 Compensation & Benefits

Salary Range: $65,000 - $80,000 per year (specific to New York)

Benefits:

• 401(k) plan with company match
• Health, dental, and vision insurance
• Employee Stock Ownership Program (ESOP)
• Paid time off and holidays

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range provided is specific to New York and may vary based on experience and internal company equity.

📌 Applicant Insights

🔍 Company Context

Industry: Construction. JRM Construction Management, LLC is a leading general contracting and construction management firm with over 17 years of experience.

Company Size: Medium (501-1,000 employees). This size allows for a mix of large-firm capabilities and boutique firm approach, with top-down involvement from principals and directors to project managers and laborers.

Founded: 2007. JRM has grown rapidly since its founding and now operates across the US, with offices in New York, New Jersey, California, and Florida.

Company Description:

• JRM offers a complete range of construction services to clients nationwide, from respected property owners and developers to Fortune 500 corporations, media and tech firms, major law firms, leading luxury retailers, renowned hospitality groups, life sciences and healthcare organizations, and financial services firms.
• The company is employee-owned, with each employee invested in a project’s success and motivated towards a common goal. Employees also benefit from JRM’s Employee Stock Ownership Program (ESOP).
• JRM prides itself on delivering solid construction and excellence in on-site management, bringing clients the expertise and full capabilities of a large firm while maintaining a boutique firm approach.

Company Specialties:

• General Contracting
• Construction Management
• Core and Shell
• Construction Services
• Preconstruction
• Design-Build
• Green Building / Sustainability
• Virtual Design & Construction
• Cost Estimating & Management
• Environmental Health & Safety
• Risk Management
• Corporate Interiors
• Life Science Projects
• Health Care Institutions
• Retail
• Base Building Upgrades
• Entertainment & Exhibitions
• Hospitality
• Lobbies & Storefronts
• Education Institutions
• Financial Firms
• Law Firms
• Media & Tech Firms

Company Website: https://www.jrmcm.com

ASSUMPTION: JRM’s diverse client base and range of services provide ample opportunities for marketing professionals to gain experience in various industries and project types.

📊 Role Analysis

Career Level: Mid-level. This role requires a balance of strategic thinking and tactical execution, with opportunities for growth and advancement within the marketing department and the company as a whole.

Reporting Structure: The Marketing Specialist will report directly to the Marketing Manager and work closely with other marketing team members, as well as cross-functionally with business development and project teams.

Work Arrangement: Hybrid. This role requires on-site presence at the New York City office, with flexibility for remote work as needed.

Growth Opportunities:

• Advancement within the marketing department, such as a Senior Marketing Specialist or Marketing Manager role
• Expansion into other areas of the business, such as business development or project management
• Opportunities to lead and mentor junior marketing team members

ASSUMPTION: With JRM’s employee-owned structure and focus on employee growth, there are ample opportunities for career advancement and professional development.

🌍 Location & Work Environment

Office Type: Urban office setting in Midtown Manhattan, New York City

Office Location(s): 111 West 33rd St, 4th Floor, New York, NY 10120, US

Geographic Context:

• New York City offers a vibrant and dynamic cultural scene, with numerous entertainment, dining, and recreational options
• The Midtown Manhattan neighborhood is a major commercial hub, with easy access to public transportation and numerous amenities
• New York City is a global leader in various industries, providing ample opportunities for networking and professional growth

Work Schedule: Full-time, with a hybrid work arrangement that allows for some remote work as needed

ASSUMPTION: The urban office setting and hybrid work arrangement provide a flexible and convenient work environment for employees.

💼 Interview & Application Insights

Typical Process:

• Online application submission and resume screening
• Phone or video screening with the HR department
• In-person or virtual interview with the Marketing Manager and a member of the marketing team
• Final interview with the Marketing Director or another senior leader
• Background check and offer extension

Key Assessment Areas:

• Candidates’ understanding of the role and JRM’s business
• Candidates’ relevant marketing experience and skills
• Candidates’ ability to work collaboratively and manage multiple projects
• Candidates’ attention to detail and communication skills
• Candidates’ cultural fit with JRM’s employee-owned structure and values

Application Tips:

• Highlight relevant marketing experience and achievements in your resume
• Tailor your cover letter to demonstrate your understanding of the role and JRM’s business
• Prepare examples of your marketing work, such as campaigns, content, or social media strategies, to discuss during the interview
• Research JRM’s company culture and values to show your fit with the organization

ATS Keywords: Marketing Specialist, Marketing Manager, Content Creation, Social Media Management, Project Management, Brand Consistency, Marketing Campaigns, Business Development, Marketing Materials, Adobe Suite, Microsoft Office Suite

ASSUMPTION: JRM’s interview process is designed to assess candidates’ skills, experience, and cultural fit, with a focus on finding the best fit for both the candidate and the organization.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Adobe Creative Suite (Acrobat, InDesign, Illustrator)
• Social media platforms (LinkedIn, Twitter, Instagram, Facebook)
• Project management tools (Asana, Trello, or similar)
• Content management systems (WordPress, Drupal, or similar)

ASSUMPTION: Familiarity with these tools and technologies is required for success in this role, with opportunities for professional development and training as needed.

👔 Cultural Fit Considerations

Company Values:

• Excellence in on-site management
• Collaboration and teamwork
• Adaptability and innovation
• Employee ownership and investment in projects
• Integrity and professionalism

Work Style:

• Fast-paced and dynamic, with a focus on meeting deadlines and project milestones
• Collaborative and team-oriented, with a focus on working closely with other marketing team members and cross-functionally with business development and project teams
• Detail-oriented and organized, with a focus on maintaining brand consistency and quality across marketing channels

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you detail-oriented and organized, with a strong attention to detail?
• Do you have experience working with marketing teams and cross-functionally with other departments?
• Are you comfortable managing multiple projects with varying timelines?
• Do you have experience with Adobe Creative Suite and Microsoft Office Suite?
• Are you familiar with social media platforms and content management systems?

ASSUMPTION: Candidates who align with JRM’s company values and work style are more likely to succeed in this role and contribute to the organization’s continued growth.

⚠️ Potential Challenges

• The fast-paced nature of the role may require candidates to manage multiple projects simultaneously
• The role involves a mix of creative and administrative tasks, which may require candidates to adapt their skills and workload as needed
• The hybrid work arrangement may present challenges for candidates who prefer a fully remote or fully on-site work environment
• The urban office setting may present challenges for candidates who prefer a suburban or rural work environment

ASSUMPTION: Candidates should carefully consider their personal and professional preferences when evaluating this role and the work environment.

📈 Similar Roles Comparison

• This role differs from related positions in that it requires a balance of strategic thinking and tactical execution, with a focus on supporting business development efforts and ensuring brand consistency across marketing channels
• In the construction industry, marketing roles often involve a mix of creative and administrative tasks, with a focus on supporting business development and project teams
• Career paths for marketing professionals in the construction industry may include advancement within the marketing department, expansion into other areas of the business, or opportunities to lead and mentor junior team members

ASSUMPTION: Candidates should research the construction industry and related marketing roles to gain a better understanding of the unique aspects of this position and the opportunities for career growth and development.

📝 Sample Projects

• Developing a marketing campaign to promote a new construction project, including creating content, designing graphics, and managing social media promotion
• Managing the rebranding of a construction company, including updating marketing materials, website, and social media profiles
• Creating a marketing plan to support a construction company’s expansion into a new geographic market, including research, strategy development, and execution

ASSUMPTION: These sample projects demonstrate the range of marketing tasks and responsibilities required for success in this role, with opportunities for professional development and growth as needed.

❓ Key Questions to Ask During Interview

• Can you describe the typical workload and priorities for this role?
• How does the marketing team collaborate with business development and project teams?
• What opportunities are there for professional development and growth within the marketing department and the company as a whole?
• How does JRM support work-life balance for its employees?
• What are the most important qualities and skills for success in this role?

ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into the work environment and company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare examples of your marketing work, such as campaigns, content, or social media strategies, to discuss during the interview
• Research JRM’s company culture and values to show your fit with the organization
• Follow up with the HR department one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.