Marketing Specialist, Australia & New Zealand (ANZ)

📌 Core Information

🔹 Job Title: Marketing Specialist, Australia & New Zealand (ANZ)

🔹 Company: MillerKnoll

🔹 Location: Australia - Cremorne

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 26, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting the Senior Marketing Manager in planning and executing regional marketing activities for the Australia & New Zealand markets.
• Assisting in the development and coordination of a regional-specific marketing plan.
• Managing marketing activities to achieve regional objectives effectively.
• Providing basic regional insights and support, particularly focused on prioritised cities and regions.

ASSUMPTION: This role requires a motivated marketing professional with foundational skills, looking to develop expertise in a fast-paced environment. Strong project management, communication, and analytical skills are essential for success.

📋 Key Responsibilities

✅ Support the development and implementation of the regional marketing plan, ensuring it aligns with the overall ANZ commercial strategy.

✅ Help maintain the marketing calendar and budget, ensuring all activities are tracked and on schedule.

✅ Coordinate marketing briefs and task allocation for regional campaigns and ad hoc projects.

✅ Work with colleagues in the APMEA and Global Marketing teams to adapt and localise global assets for the ANZ region.

✅ Support the collection and analysis of marketing activity metrics to assess effectiveness and report findings to the Senior Management team.

✅ Assist in the planning and scheduling of content for Herman Miller & MillerKnoll social channels.

✅ Review the global social media calendar and adjust relevant posts for the ANZ region.

✅ Compile basic monthly social media performance reports.

✅ Coordinate homepage updates for ANZ regional sites.

✅ Assist with the allocation of inbound website leads to the Sales team through Salesforce.

✅ Collect and manage leads from marketing activities, ensuring they are properly reported and tracked.

✅ Contribute to the execution of marketing campaigns and projects, aligning with regional priorities and KPIs set by the Senior Marketing Manager.

✅ Provide support for regional events and ensure campaign deliverables meet project timelines.

✅ Identify and support regional PR opportunities in collaboration with the Senior Marketing Manager.

✅ Assist with the development of basic case studies, including data collection and interviews as needed.

✅ Provide basic support for ad hoc requests from the sales team and attend meetings to understand how to best assist.

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and analytical reporting. Strong attention to detail and a commercial mindset are crucial for success.

🎯 Required Qualifications

Education: Educated to degree level

Experience: 3 years minimum of marketing experience, preferably within a global organisation

Required Skills:

• Strong project management skills
• Strong prioritisation skills
• Process oriented and driven
• Excellent and rigorous planner
• Strong communication skills – Written/Verbal
• Attentive to details, as well as the bigger picture
• Understanding of full marketing mix
• Can prepare written information in a manner appropriate to purpose, situation and audience
• Can use Microsoft Office suite of tools
• Can organise own time and work activities

Preferred Skills:

• Strong Analytical skills
• Has experience in using digital marketing tools, such as Pardot
• Has experience in using SalesForce
• Experience of B2B marketing and ideally channel marketing
• Presentations to small or large groups, internal / external
• Commercial acumen, understanding of sales environment, processes and channels
• Has an understanding of Miller Knoll marketplace and customer base

ASSUMPTION: While a degree is essential, relevant experience and a strong skillset are equally important for success in this role.

💰 Compensation & Benefits

Salary Range: AUD 75,000 - 90,000 per annum (Based on market research and company size)

Benefits:

• Competitive benefits package
• Opportunities for professional growth and development
• Dynamic and collaborative work environment

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range provided is an estimate based on market research and company size. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: MillerKnoll operates in the design services industry, focusing on space planning, commercial interiors, workplace design, and more. The company is a global collective of design brands, including Herman Miller and Knoll.

Company Size: MillerKnoll has 10,001+ employees globally, providing a large and diverse work environment.

Founded: 2021 (as a result of the merger between Herman Miller and Knoll)

Company Description:

• MillerKnoll is a global collective of design brands built on the foundation of two icons of modernism: Herman Miller and Knoll.
• The company generates insights, pioneers innovations, and champions ideas to help spaces better support how people live, work, and gather today.
• MillerKnoll reaches customers across various markets through a network of MillerKnoll dealers and a global retail footprint.

Company Specialties:

• Space planning
• Commercial interiors
• Workplace design
• Workplace strategy
• Healthcare design
• Interior design
• Office furniture
• Industrial design
• Engineering
• Furniture design
• Contract grade furniture
• Office chairs
• Work tools
• Textiles
• Ergonomics
• Research
• Lean manufacturing
• Innovation
• Sustainability
• Home office
• Ecommerce
• Retail

Company Website: http://www.millerknoll.com

ASSUMPTION: MillerKnoll's large size and diverse portfolio provide ample opportunities for career growth and development.

📊 Role Analysis

Career Level: This role is suitable for a mid-level marketing professional looking to build on foundational skills and develop expertise in a fast-paced environment.

Reporting Structure: The Marketing Specialist reports directly to the Senior Marketing Manager.

Work Arrangement: This role is on-site, with the primary location being Australia - Cremorne.

Growth Opportunities:

• Progression to a Senior Marketing role within the ANZ region or globally
• Expansion into other marketing disciplines, such as digital marketing or PR
• Opportunities to work on cross-functional projects and collaborate with global teams

ASSUMPTION: MillerKnoll's global presence and diverse portfolio provide numerous growth opportunities for the right candidate.

🌍 Location & Work Environment

Office Type: MillerKnoll's office in Cremorne, Australia, is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): Australia - Cremorne

Geographic Context:

• The Cremorne office is located in the heart of Sydney's design and technology hub, providing easy access to public transportation and nearby amenities.
• Australia's multicultural society and vibrant design scene offer a dynamic work environment.
• The ANZ region is a key market for MillerKnoll, with significant growth potential.

Work Schedule: Full-time, 40 hours per week, with flexible working arrangements available.

ASSUMPTION: MillerKnoll's modern office environment and central location in Cremorne provide an ideal workspace for marketing professionals.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the Talent Acquisition team
• Interview with the Senior Marketing Manager
• Final interview with the Marketing Director or another senior stakeholder
• Offer and onboarding

Key Assessment Areas:

• Cultural fit and alignment with MillerKnoll's values
• Marketing skills and experience
• Problem-solving abilities and analytical thinking
• Communication and interpersonal skills

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing experience and skills
• Prepare examples of marketing campaigns or projects you've worked on, demonstrating your ability to drive results
• Research MillerKnoll's company culture and values to ensure a strong fit

ATS Keywords: Marketing Specialist, ANZ, regional marketing, project management, marketing planning, social media management, lead management, campaign support, PR, case studies, sales support

ASSUMPTION: MillerKnoll's interview process is designed to assess cultural fit, marketing skills, and problem-solving abilities. Applicants should be prepared to discuss their marketing experience and provide examples of their work.

🛠️ Tools & Technologies

• Microsoft Office Suite
• Salesforce
• Pardot (preferred)
• Social media management tools (e.g., Hootsuite, Buffer)

ASSUMPTION: Familiarity with these tools is preferred, but not required. MillerKnoll provides training and support to help employees develop the necessary skills.

👔 Cultural Fit Considerations

Company Values:

• Design for the good of humankind
• Collaborate and learn
• Embrace change
• Act with integrity
• Pursue excellence

Work Style:

• Collaborative and team-oriented
• Adaptable and open to change
• Results-driven and proactive
• Strong communication and interpersonal skills

Self-Assessment Questions:

• How do you embody MillerKnoll's values in your daily work?
• Describe a time when you had to adapt to significant change in a marketing project. How did you handle it?
• How do you approach collaborating with cross-functional teams to achieve shared goals?

ASSUMPTION: MillerKnoll's values-driven culture is a critical aspect of the company's success. Applicants should be prepared to demonstrate their alignment with these values and the company's work style.

⚠️ Potential Challenges

• Managing multiple projects and priorities simultaneously
• Adapting to a fast-paced and dynamic work environment
• Working with diverse stakeholders, both internally and externally
• Keeping up with industry trends and best practices in marketing

ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a proactive approach to learning and development.

📈 Similar Roles Comparison

• Marketing Coordinator: Focuses more on tactical execution and less on strategic planning
• Senior Marketing Manager: Oversees marketing activities and teams, with more responsibility for strategic direction and budget management
• Marketing Manager (Global): Responsible for global marketing strategy and execution, with less focus on regional-specific marketing

ASSUMPTION: This role offers a unique blend of strategic planning, tactical execution, and analytical reporting, making it distinct from similar marketing roles.

📝 Sample Projects

• Developing and executing a regional-specific marketing plan for a new product launch in the ANZ market
• Managing social media channels and creating engaging content to drive brand awareness and engagement
• Collaborating with the sales team to identify and pursue new business opportunities

ASSUMPTION: These sample projects demonstrate the range of responsibilities and the strategic, tactical, and analytical aspects of the role.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall marketing strategy for the ANZ region?
• What are the key priorities for the first 30, 60, and 90 days in this role?
• How does MillerKnoll support the professional development and growth of its marketing team members?
• What are the most rewarding aspects of working in marketing at MillerKnoll?
• How does MillerKnoll approach collaboration and knowledge-sharing across its global marketing teams?

ASSUMPTION: These questions are designed to provide insight into the role's strategic context, priorities, and opportunities for professional growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant marketing experience and skills
• Prepare examples of marketing campaigns or projects you've worked on, demonstrating your ability to drive results
• Research MillerKnoll's company culture and values to ensure a strong fit
• Follow up with the Talent Acquisition team within one week of submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.