📌 Core Information
🔹 Job Title: Marketing Specialist
🔹 Company: TheFork
🔹 Location: Lisbon, Lisboa, Portugal
🔹 Job Type: Full-time, On-site (Hybrid)
🔹 Category: Marketing
🔹 Date Posted: May 6, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Creating and managing content for social media platforms
- Developing communication materials for partners and stakeholders
- Supporting the planning and promotion of events
- Providing support to the sales team and assisting the performance team
- Analyzing marketing results and providing insights for improvement
- Collaborating with different teams to ensure consistent brand messaging
ASSUMPTION: This role requires a versatile, proactive professional with a genuine interest in various marketing areas. The ideal candidate should be autonomous and have strong organizational skills.
📋 Key Responsibilities
✅ Create and manage content for social media platforms
✅ Develop communication materials for partners and stakeholders
✅ Support the planning and promotion of events
✅ Provide support to the sales team
✅ Assist the performance team
✅ Analyze marketing results and provide insights for improvement
✅ Collaborate with different teams to ensure consistent brand messaging
ASSUMPTION: The role involves a mix of creative and analytical tasks, requiring strong communication skills and attention to detail.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 0-2 years of experience in marketing or a related field
Required Skills:
- Proactivity and autonomy
- Interest in working across various marketing areas
- Fluency in English (spoken and written)
- Proficiency in Google Sheets (formulas, data organization, basic automations)
- Excellent communication skills and attention to detail
- Availability to work in Lisbon
Preferred Skills:
- Experience with social media management tools
- Knowledge of event planning and management
- Familiarity with marketing analytics tools
ASSUMPTION: While a degree in marketing is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.
💰 Compensation & Benefits
Salary Range: €25,000 - €35,000 per year (Estimated based on market research for entry-level marketing roles in Lisbon)
Benefits:
- Lunch vouchers available for each working day
- Flexible working environment (2 days home office per week)
- Health insurance fully covered by the company
- Life insurance and disability at no cost to the employee
- Attractive pension plans
- Lifestyle benefits that can be used to reimburse physical, leisure activities, family support, travel, etc.
- Continuous learning and development programs
- Free access to the Calm app
- Program dedicated to help maintain work-life balance
- Amazing offices with dining, coffee point on each floor, and leisure area
- Team building events
Working Hours: Full-time (40 hours per week) with flexible working hours and remote work options
ASSUMPTION: The salary range is estimated based on market research for entry-level marketing roles in Lisbon. The benefits package is comprehensive and designed to support work-life balance and employee well-being.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focused on foodtech and restaurant solutions
Company Size: 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration
Founded: 2007, with over 15 years of experience in the restaurant industry and a strong presence in Europe
Company Description:
- Leading online restaurant booking platform in Europe
- Over 40 million app downloads, 20 million reviews, and 20 million monthly visits
- Provides a software solution, TheFork Manager, for restaurants to optimize reservation management
- Acquired by the TripAdvisor group in 2014
Company Specialties:
- Web development
- Restaurant booking
- Tech and foodtech
- Restaurant business solutions
Company Website: careers.thefork.com
ASSUMPTION: TheFork is a well-established company in the foodtech industry, offering opportunities for growth and collaboration in a dynamic environment.
📊 Role Analysis
Career Level: Entry-level to mid-level marketing role with opportunities for growth and development
Reporting Structure: The Marketing Specialist will report directly to the Marketing Manager and collaborate with various teams, including sales, performance, and other marketing departments
Work Arrangement: Hybrid work arrangement with 2 days of remote work per week and 3 days on-site in Lisbon
Growth Opportunities:
- Learning and development programs
- Collaboration with international teams and partners
- Involvement in meaningful projects with direct impact on the brand
ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department and across the organization.
🌍 Location & Work Environment
Office Type: Hybrid work environment with on-site offices in Lisbon and remote work options
Office Location(s): 70, Rue Saint-Lazare, Paris, Ile-de-France, FR; Av. António Serpa 36, Lisboa, Nossa Senhora de Fátima 1050-027, PT
Geographic Context:
- Lisbon is the capital and largest city of Portugal, with a population of over 500,000
- Known for its vibrant culture, historic sites, and beautiful landscapes
- Offers a high quality of life, with a low cost of living compared to other European capitals
Work Schedule: Full-time (40 hours per week) with flexible working hours and remote work options
ASSUMPTION: Lisbon offers a dynamic and culturally rich environment for professionals, with a competitive cost of living and high quality of life.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interview with the Marketing Manager and/or other team members
- Final interview with the Marketing Director or another senior leader
Key Assessment Areas:
- Cultural fit and alignment with company values
- Communication skills and ability to work collaboratively
- Problem-solving skills and adaptability
- Analytical skills and ability to interpret data
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your interest in the role and the company
- Prepare examples of your work, such as social media campaigns or event planning projects
- Research TheFork's company culture and values to show your fit during the interview
ATS Keywords: Marketing Specialist, Social Media Management, Event Planning, Sales Support, Performance Analysis, Brand Messaging, Google Sheets, Marketing Analytics
ASSUMPTION: The application process for this role is competitive, and demonstrating relevant experience and a strong fit with the company culture will be essential for success.
🛠️ Tools & Technologies
- Google Suite (Google Sheets, Google Docs, Google Slides)
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Marketing analytics tools (e.g., Google Analytics, Facebook Insights, Twitter Analytics)
- Event planning and management tools (e.g., Eventbrite, Cvent, Bizzabo)
ASSUMPTION: The Marketing Specialist will use a variety of tools and technologies to manage content, analyze data, and plan events, with a focus on Google Suite and industry-standard marketing tools.
👔 Cultural Fit Considerations
Company Values:
- Respect
- Ownership
- Growth
- Better together
Work Style:
- Collaborative and team-oriented
- Adaptable and proactive
- Data-driven and analytical
Self-Assessment Questions:
- How do you demonstrate respect for your colleagues and partners in a professional setting?
- Can you provide an example of a time when you took ownership of a project or task and drove it to successful completion?
- How do you approach continuous learning and growth in your professional development?
- How do you collaborate effectively with team members to achieve common goals?
ASSUMPTION: TheFork values a collaborative and inclusive work environment, with a strong focus on respect, ownership, growth, and teamwork.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Adapting to a fast-paced and dynamic work environment
- Balancing creative and analytical tasks effectively
- Working in a multicultural and multilingual team
ASSUMPTION: The Marketing Specialist role may present challenges in managing multiple projects and balancing creative and analytical tasks, but also offers opportunities for growth and development in a dynamic work environment.
📈 Similar Roles Comparison
- Marketing Coordinator: Focuses more on day-to-day marketing tasks and less on strategic planning and analysis
- Marketing Manager: Oversees the marketing department and team, with more responsibility for strategy and leadership
- Event Planner: Specializes in event planning and management, with less focus on content creation, communication materials, and performance analysis
ASSUMPTION: The Marketing Specialist role combines elements of various marketing positions, requiring a versatile and adaptable professional with a strong interest in multiple marketing areas.
📝 Sample Projects
- Planning and executing a social media campaign to promote a new restaurant partnership
- Developing communication materials for a marketing event, including invitations, presentations, and promotional materials
- Analyzing marketing data to identify trends and opportunities for improvement, and presenting findings to the marketing team
ASSUMPTION: Sample projects for the Marketing Specialist role may involve content creation, event planning, and performance analysis, requiring a strong understanding of marketing principles and best practices.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for TheFork?
- What opportunities are there for professional growth and development within the marketing department and the company as a whole?
- How does TheFork support work-life balance for its employees?
- What are the most rewarding and challenging aspects of working in the marketing department at TheFork?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in the role and your fit with the company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant marketing experience and skills
- Write a cover letter that demonstrates your interest in the role and the company
- Prepare examples of your work, such as social media campaigns or event planning projects
- Follow up with the HR department one week after submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
