📌 Core Information
🔹 Job Title: Marketing Specialist
🔹 Company: Bolt Technology
🔹 Location: Prague, Czech Republic
🔹 Job Type: Hybrid
🔹 Category: Marketing
🔹 Date Posted: June 11, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (with hybrid option)
🚀 Job Overview
Key aspects of this role include:
- Driving local marketing efforts in the Czech Republic and Slovakia
- Executing national campaigns across multiple Bolt verticals
- Managing and growing Bolt’s social media presence
- Creating engaging copy and collaborating on visual content
- Independently leading multiple projects from concept to completion
ASSUMPTION: This role requires a strong understanding of local markets and cultural nuances to effectively drive marketing efforts in the Czech Republic and Slovakia.
📋 Key Responsibilities
✅ Plan and execute multi-vertical campaigns across Bolt Food, Ride-Hailing, Bolt Drive, and more
✅ Manage and grow Bolt’s social media presence in the Czech and Slovak markets
✅ Create bold, engaging copy and collaborate on impactful visual content
✅ Independently lead multiple projects from concept to completion
✅ Track and report campaign performance, highlighting business impact
✅ Leverage AI tools creatively and work efficiently within Google Workspace
ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills to handle multiple campaigns and projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 3+ years of marketing experience (agency or in-house)
Required Skills:
- Excellent copywriting skills
- Understanding of graphic design principles and visual communication
- Excellent Czech or Slovak and English language skills (written and spoken)
- Strong project management and organizational skills
- Natural independence, proactivity, and creativity
Preferred Skills:
- Experience with AI tools for marketing
- Knowledge of the local market and consumer behavior
ASSUMPTION: While experience is important, Bolt values drive, intelligence, and integrity. Candidates who don't meet every requirement but possess these qualities are encouraged to apply.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (based on experience and market standards for the region)
Benefits:
- Accelerated professional growth opportunities
- Rewarding salary and stock options
- Wellness perks
- Paid sabbatical after 5 years
- Company events and gatherings
- Hybrid work model with at least 12 monthly in-office days
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The salary range is an estimate based on market standards for the region and the experience level required for the role.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focused on mobility and food tech
Company Size: 1,001-5,000 employees (large enough to offer growth opportunities but still agile)
Founded: 2013, with a mission to make cities for people, not cars
Company Description:
- Bolt is a global technology company that offers ride-hailing, food delivery, and micro-mobility services
- With over 200 million customers in 50+ countries, Bolt is one of the fastest-growing tech companies in Europe and Africa
- Bolt fosters an inclusive environment where everyone is welcome, regardless of race, color, religion, gender identity, sexual orientation, age, or disability
Company Specialties:
- Technology and software development
- Mobility services (ride-hailing, micro-mobility)
- Food tech (food delivery)
Company Website: bolt.eu
ASSUMPTION: Bolt's large customer base and global presence offer ample opportunities for growth and learning.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and progression
Reporting Structure: This role reports directly to the Marketing Manager for the Czech Republic and Slovakia
Work Arrangement: Hybrid, with at least 12 monthly in-office days
Growth Opportunities:
- Progression to a senior marketing role or management position
- Expansion into new markets or verticals within Bolt
- Development of skills in areas such as campaign strategy, team management, or data analysis
ASSUMPTION: Bolt's rapid growth and expansion present numerous opportunities for career advancement and skill development.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace with a hybrid work model
Office Location(s): Prague, Czech Republic
Geographic Context:
- Prague is the capital and largest city of the Czech Republic, with a vibrant cultural scene and a growing tech industry
- The Czech Republic has a strong economy and a high standard of living
- Slovakia, while not as large as the Czech Republic, shares a similar cultural heritage and offers opportunities for regional marketing efforts
Work Schedule: Full-time (40 hours per week) with flexible scheduling and at least 12 monthly in-office days
ASSUMPTION: The hybrid work model offers a good balance between in-office collaboration and remote flexibility.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- In-depth interview with the Marketing Manager
- Final interview with the Country Manager
Key Assessment Areas:
- Marketing and campaign strategy
- Creativity and copywriting skills
- Project management and organizational skills
- Cultural fit and alignment with Bolt's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of successful marketing campaigns you've led or contributed to
- Research Bolt's mission and values to demonstrate your cultural fit
ATS Keywords: Marketing Specialist, Campaign Management, Social Media Management, Copywriting, Project Management, Czech Republic, Slovakia, Hybrid Work
ASSUMPTION: Bolt's interview process is designed to assess both hard and soft skills, as well as cultural fit.
🛠️ Tools & Technologies
- Google Workspace (Gmail, Google Drive, Google Docs, etc.)
- AI tools for marketing (e.g., copywriting assistants, campaign optimization platforms)
- Social media management tools (e.g., Hootsuite, Buffer)
- Graphic design tools (e.g., Canva, Figma, Adobe)
ASSUMPTION: The specific tools and technologies used may vary depending on the projects and campaigns the Marketing Specialist is working on.
👔 Cultural Fit Considerations
Company Values:
- Make cities for people, not cars
- Be bold and take ownership
- Be reliable and deliver results
Work Style:
- Independent and proactive
- Creative and innovative
- Data-driven and results-oriented
Self-Assessment Questions:
- Do you share Bolt's mission to make cities more people-friendly?
- Are you comfortable working independently and taking ownership of projects?
- Do you thrive in a fast-paced, dynamic environment where creativity meets results?
ASSUMPTION: Bolt values candidates who are passionate about their mission and align with their company values.
⚠️ Potential Challenges
- Managing multiple projects and campaigns simultaneously may be challenging for less experienced candidates
- Working in a fast-paced, dynamic environment may require strong adaptability and resilience
- Growing Bolt’s social media presence in the Czech and Slovak markets may require a deep understanding of local cultural nuances
- Collaborating with various teams and stakeholders may require strong communication and interpersonal skills
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and effective communication.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong focus on local market insights and cultural understanding
- Bolt's global presence and rapid growth offer unique opportunities for career advancement and skill development
- This role may have more autonomy and responsibility than similar positions in larger organizations
ASSUMPTION: While this role shares similarities with other marketing positions, its unique context and opportunities set it apart.
📝 Sample Projects
- Developing and executing a national campaign to launch a new Bolt service in the Czech Republic
- Creating engaging social media content and growing Bolt’s online presence in Slovakia
- Collaborating with the design team to create visually appealing marketing materials for various Bolt verticals
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and initiatives the Marketing Specialist may undertake.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within it?
- What are the most significant challenges facing the marketing team in the Czech Republic and Slovakia, and how can this role address them?
- How does Bolt support the professional growth and development of its marketing team members?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
- How does Bolt foster a collaborative and inclusive work environment?
ASSUMPTION: These questions demonstrate your interest in the role, the team, and the company, and help you make an informed decision about the opportunity.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of successful marketing campaigns you've led or contributed to
- Research Bolt's mission and values to demonstrate your cultural fit
- Follow up with the hiring manager one week after your final interview to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
