Marketing Specialist

📌 Core Information

🔹 Job Title: Marketing Specialist

🔹 Company: Ektimal sport company - Puregym (Partnered with Jobs for Humanity)

🔹 Location: Riyadh, Ar Riyāḑ, Saudi Arabia

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: July 15, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing effective marketing strategies to promote products or services
• Enhancing brand awareness and driving customer engagement
• Conducting thorough market research and performing data analysis
• Creating compelling content for various marketing channels using digital marketing tools

ASSUMPTION: This role requires a strategic mindset, creativity, and strong analytical skills to succeed in driving marketing efforts and understanding consumer behavior.

📋 Key Responsibilities

✅ Develop and implement effective marketing strategies to promote products or services

✅ Enhance brand awareness and drive customer engagement

✅ Conduct thorough market research and perform data analysis

✅ Create compelling content for various marketing channels using digital marketing tools

✅ Demonstrate strong communication and project management abilities

✅ Understand and leverage consumer behavior and trends to tailor campaigns that resonate with target audiences

ASSUMPTION: The role may evolve based on the company's growth and market changes, requiring adaptability and continuous learning.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2-5 years of experience in marketing strategy development, brand awareness enhancement, and customer engagement

Required Skills:

• Proven expertise in marketing strategy development
• Proficient in market research and data analysis
• Skillful in content creation and digital marketing tools
• Excellent communication skills
• Project management experience
• Solid background in understanding consumer behavior

Preferred Skills:

• Fluency in Arabic
• Experience working in the Middle East

ASSUMPTION: Candidates with experience in the fitness industry or related fields may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: SAR 10,000 - 15,000 per month (Based on experience and market standards for mid-level marketing roles in Riyadh)

Benefits:

• Health insurance
• Retirement plan
• Paid time off

Working Hours: Full-time (40 hours per week), with flexible hours based on business needs

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and negotiation skills.

📌 Applicant Insights

🔍 Company Context

Industry: Fitness and wellness, with a focus on creating an inclusive and just employment ecosystem

Company Size: 11-50 employees (Jobs for Humanity), with a global presence

Founded: 2020 (Jobs for Humanity), with a partnership with Ektimal sport company - Puregym for this role

Company Description:

• Jobs for Humanity is a non-profit organization dedicated to connecting historically underrepresented talent to welcoming employers
• Ektimal sport company - Puregym is a fitness company focused on creating an inclusive and welcoming environment for its members
• The partnership between Jobs for Humanity and Ektimal sport company - Puregym aims to build an inclusive and just employment ecosystem

Company Specialties:

• Job hunting and diversity
• Coaching and training
• Events and partnerships

Company Website: www.jobsforhumanity.com

ASSUMPTION: The company's focus on diversity and inclusion may lead to a more collaborative and supportive work environment.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role may report directly to the Marketing Manager or a similar position

Work Arrangement: On-site, with the possibility of remote work for specific tasks or projects

Growth Opportunities:

• Potential career progression to a Marketing Manager or similar role
• Expanding skills and knowledge in digital marketing and data analysis
• Gaining experience working with a global non-profit organization and a fitness company

ASSUMPTION: The company's focus on diversity and inclusion may lead to more opportunities for professional growth and development.

🌍 Location & Work Environment

Office Type: On-site, with a modern and collaborative work environment

Office Location(s): Riyadh, Ar Riyāḑ, Saudi Arabia

Geographic Context:

• Riyadh is the capital and largest city of Saudi Arabia, with a diverse and growing population
• The city offers a mix of traditional and modern attractions, with a focus on cultural and historical sites
• The cost of living in Riyadh is generally lower than in other major global cities

Work Schedule: Full-time (40 hours per week), with flexible hours based on business needs

ASSUMPTION: The work environment may be dynamic and fast-paced, requiring adaptability and strong time management skills.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final interview with the marketing team or other stakeholders

Key Assessment Areas:

• Marketing strategy development and implementation
• Brand awareness and customer engagement strategies
• Market research and data analysis skills
• Communication and project management abilities
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your marketing strategy development experience and relevant skills
• Prepare examples of successful marketing campaigns or projects you've worked on in the past
• Demonstrate your understanding of the fitness industry and the company's mission and values

ATS Keywords: Marketing strategy development, brand awareness, customer engagement, market research, data analysis, content creation, digital marketing tools, communication skills, project management, consumer behavior

ASSUMPTION: The application process may be competitive, requiring strong preparation and attention to detail.

🛠️ Tools & Technologies

• Marketing automation platforms (e.g., HubSpot, Marketo)
• Social media management tools (e.g., Hootsuite, Buffer)
• Customer relationship management (CRM) software (e.g., Salesforce, HubSpot CRM)
• Data analysis tools (e.g., Google Analytics, Tableau)
• Content creation tools (e.g., Canva, Adobe Creative Suite)

ASSUMPTION: The company may provide training and resources to help employees develop their skills in these tools and technologies.

👔 Cultural Fit Considerations

Company Values:

• Inclusivity and diversity
• Collaboration and teamwork
• Continuous learning and improvement

Work Style:

• Dynamic and fast-paced
• Collaborative and supportive
• Focused on results and impact

Self-Assessment Questions:

• Do you thrive in a diverse and inclusive work environment?
• Are you comfortable working in a fast-paced and collaborative setting?
• Do you have a strong desire to learn and grow professionally?

ASSUMPTION: The company's focus on diversity and inclusion may lead to a more supportive and collaborative work environment.

⚠️ Potential Challenges

• Working in a fast-paced and dynamic environment may require strong time management and adaptability skills
• The role may involve working with multiple stakeholders, requiring strong communication and project management skills
• The company's focus on diversity and inclusion may lead to a more competitive work environment
• The cost of living in Riyadh may be higher than in other cities in Saudi Arabia

ASSUMPTION: The company's focus on diversity and inclusion may also lead to a more supportive and collaborative work environment, helping employees overcome potential challenges.

📈 Similar Roles Comparison

• This role may differ from other marketing specialist positions in its focus on creating an inclusive and just employment ecosystem
• The role may require a stronger understanding of consumer behavior and market trends in the Middle East
• Career progression may involve moving into a marketing manager or similar role within the company or a related organization

ASSUMPTION: The company's focus on diversity and inclusion may lead to more opportunities for professional growth and development in related roles.

📝 Sample Projects

• Developing and implementing a marketing campaign to promote a new fitness product or service
• Conducting market research to understand consumer behavior and preferences in the Middle East
• Creating engaging content for social media platforms to drive customer engagement and brand awareness

ASSUMPTION: The company's focus on diversity and inclusion may lead to more innovative and impactful marketing projects.

❓ Key Questions to Ask During Interview

• How does the company support the professional growth and development of its employees?
• What are the key priorities for this role in the first 90 days?
• How does the company measure the success of its marketing campaigns and initiatives?
• What are the most challenging aspects of working in the fitness industry in the Middle East?
• How does the company foster a diverse and inclusive work environment?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in the role and the company's mission and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your marketing strategy development experience and relevant skills
• Prepare examples of successful marketing campaigns or projects you've worked on in the past
• Demonstrate your understanding of the fitness industry and the company's mission and values
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.