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Marketing Specialist

MFS Investment Management
Full-time
On-site
Boston, Massachusetts, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Specialist

πŸ”Ή Company: MFS Investment Management

πŸ”Ή Location: Boston, Massachusetts, United States

πŸ”Ή Job Type: Full-Time, Hybrid

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 17, 2025

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site/Hybrid

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting marketing activities that align with business objectives and elevate the MFS brand
  • Collaborating with various teams to achieve marketing goals
  • Managing project contributors and overseeing tasks to support projects from initial execution to completion
  • Executing integrated marketing communications campaigns and event strategies

ASSUMPTION: This role requires a balance of independent work and team collaboration, with a focus on project management and execution.

πŸ“‹ Key Responsibilities

βœ… Work collaboratively within the Marketing Strategy and Activation, Strategy and Insights Group and broader MFS groups to achieve objectives

βœ… Provide support to Senior Specialist to manage project teams, establish priorities, and meet deadlines

βœ… Complete assigned tasks to support managers and colleagues in ongoing business analysis and marketing planning

βœ… Collaborate with marketing colleagues to initiate and successfully execute a variety of project types

βœ… Support the delivery of integrated marketing communications campaigns, overseeing tasks from initial execution to completion

βœ… Provide support to event strategy by executing the contract process and delivering integrated marketing promotional activity

βœ… Foster strong partnerships across teams to support quality and efficiency of work

βœ… Provide support to key business partners by responding to requests and addressing concerns in a timely, professional manner

ASSUMPTION: This role involves a mix of strategic planning, project management, and tactical execution, with a focus on collaboration and stakeholder management.

🎯 Required Qualifications

Education: Bachelor’s degree or equivalent experience

Experience: 0-2 years of relevant work experience in marketing, sales, or finance preferably within financial services or related industry

Required Skills:

  • Customer-service focus with strong problem-solving skills and solutions orientation
  • Organized self-starter who can work independently on routine tasks, demonstrating attention to detail and ability to handle multiple programs simultaneously
  • Ability to operate effectively under pressure, shifting priorities with manager guidance in response to changing business demands while adhering to stated project deadlines
  • Strong interpersonal communication skills (written and verbal) with the ability to collaborate with all levels
  • Experience working with creative service teams and processes to develop sales and marketing support materials
  • Willingness to travel, as needed, to engage target markets, attend financial services and marketing industry meetings
  • Proficiency with Microsoft Office (Word, Excel and PowerPoint)
  • Technical aptitude including workflow, CRM, marketing automation and design, as appropriate

Preferred Skills:

  • Fluency in additional languages

ASSUMPTION: While not explicitly stated, proficiency in marketing automation tools and CRM systems is likely expected for this role.

πŸ’° Compensation & Benefits

Salary Range: $55,000 - $75,000 per year (based on industry standards for entry-level marketing roles in Boston)

Benefits:

  • Generous time-off provided, including paid company holidays and paid volunteer time
  • Family Focus: Up to 20 weeks of paid leave for new parents, back-up care program, dependent care flexible spending account, adoption assistance, generous caregiver leave
  • Health and Welfare: Competitive medical, vision and dental plans, plus tax-free health savings accounts with company contributions
  • Wellness Programs: Robust wellness webinars, employee assistance program, gym reimbursement through medical plans, fitness center discounts and more
  • Life & Disability Benefits: Company-paid basic life insurance and short-term disability
  • Financial Benefits: 401(k) savings plan, Defined Contribution plan- 15% of base salary invested into the Plan, competitive total compensation programs

Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM with flexibility for hybrid work arrangement

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Boston. Actual compensation may vary based on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Investment Management

Company Size: 1,001-5,000 employees (Mid-size)

Founded: 1924

Company Description:

  • MFS is a full-service global investment manager serving financial advisors, intermediaries, and institutional clients
  • The company combines collective expertise, long-term discipline, and thoughtful risk management to uncover investment opportunities
  • MFS is committed to building a diverse, inclusive, and authentic workplace

Company Specialties:

  • Active management
  • Mutual funds
  • Investment strategies

Company Website: www.mfs.com

ASSUMPTION: MFS Investment Management is a well-established company with a strong reputation in the investment management industry. Its mid-size employee base allows for a balance between a structured work environment and opportunities for growth and innovation.

πŸ“Š Role Analysis

Career Level: Entry-level to Mid-level

Reporting Structure: Reports directly to the Senior Marketing Manager

Work Arrangement: Hybrid (remote/on-site)

Growth Opportunities:

  • Potential career progression within the Marketing department or broader MFS organization
  • Opportunities to work on diverse projects and gain exposure to various aspects of marketing and investment management
  • Chance to develop skills in project management, stakeholder communication, and marketing campaign execution

ASSUMPTION: This role offers opportunities for professional growth and development within a well-established company in the investment management industry.

🌍 Location & Work Environment

Office Type: Hybrid (remote/on-site)

Office Location(s): 111 Huntington Avenue, Boston, Massachusetts 02199, US

Geographic Context:

  • Boston is a major city with a vibrant business environment and a strong financial services industry
  • The office is located in the Back Bay neighborhood, offering easy access to public transportation and various amenities
  • The hybrid work arrangement provides flexibility for employees to balance work and personal life

Work Schedule: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM with flexibility for hybrid work arrangement

ASSUMPTION: The hybrid work environment at MFS offers employees the best of both worlds, allowing for flexibility and collaboration in a dynamic business setting.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the Talent Acquisition team
  • Behavioral and skills-based interviews with the hiring manager and team members
  • Final interview with the Senior Marketing Manager

Key Assessment Areas:

  • Problem-solving skills and solutions orientation
  • Project management and organizational skills
  • Interpersonal communication and collaboration skills
  • Adaptability and ability to work under pressure

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing, sales, or finance experience and transferable skills
  • Demonstrate your understanding of the investment management industry and MFS's unique value proposition
  • Prepare examples of your project management, stakeholder communication, and marketing campaign execution skills

ATS Keywords: Marketing, Sales, Finance, Customer Service, Problem-Solving, Project Management, Marketing Campaign, Event Strategy, Collaboration, Stakeholder Management, Investment Management

ASSUMPTION: The application process at MFS is designed to assess candidates' skills, experience, and cultural fit, with a focus on behavioral and situational interviews.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • CRM software (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Marketo, Pardot)
  • Design software (e.g., Adobe Creative Suite, Canva)

ASSUMPTION: Familiarity with industry-standard marketing tools and technologies is expected for this role, with a focus on CRM, marketing automation, and design software.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Putting people first
  • Demonstrating care and compassion
  • Favoring the strongest idea over the strongest individual

Work Style:

  • Collaborative and team-oriented
  • Adaptable and responsive to changing business demands
  • Focused on delivering high-quality work and exceeding client expectations

Self-Assessment Questions:

  • Do you thrive in a collaborative, team-oriented environment?
  • Are you adaptable and able to work effectively under pressure?
  • Do you have a strong commitment to delivering high-quality work and exceeding client expectations?

ASSUMPTION: MFS values a collaborative, adaptable, and client-focused work environment, with a strong emphasis on teamwork and quality-driven results.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Working effectively under pressure and adapting to changing business demands
  • Balancing independent work and team collaboration
  • Navigating a mid-size company structure and building relationships with various stakeholders

ASSUMPTION: This role may present challenges related to project management, adaptability, and stakeholder communication, but offers opportunities for professional growth and development.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator vs. Marketing Specialist: A Marketing Coordinator role may have more administrative tasks and less project management responsibility, while a Marketing Specialist role requires more strategic planning and project execution
  • Marketing Associate vs. Marketing Specialist: A Marketing Associate role may have a broader range of marketing responsibilities, while a Marketing Specialist role focuses on specific marketing projects and campaigns
  • Marketing Project Manager vs. Marketing Specialist: A Marketing Project Manager role may have more oversight and team management responsibilities, while a Marketing Specialist role focuses on project execution and stakeholder communication

ASSUMPTION: This role offers a unique blend of project management, strategic planning, and tactical execution, with opportunities for growth and development within the marketing department and broader MFS organization.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign for a new investment product launch
  • Managing event logistics and promotional activities for industry conferences and client events
  • Collaborating with cross-functional teams to create marketing materials and sales enablement tools

ASSUMPTION: These sample projects demonstrate the range of marketing responsibilities and collaborative opportunities available in this role.

❓ Key Questions to Ask During Interview

  • Can you describe a typical day or week in this role?
  • How does this role fit into the broader marketing department and MFS organization?
  • What are the most important priorities for this role in the first 30, 60, and 90 days?
  • How does MFS support the professional growth and development of its employees?
  • What are the key challenges and opportunities facing the marketing department and MFS in the coming years?

ASSUMPTION: These interview questions are designed to provide insight into the day-to-day responsibilities, career growth opportunities, and strategic priorities of the role and the broader organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link: https://mfs.wd1.myworkdayjobs.com/MFS-Careers/job/Boston/Marketing-Specialist_MFS-231205
  • Tailor your resume and cover letter to highlight relevant marketing, sales, or finance experience and transferable skills
  • Prepare examples of your project management, stakeholder communication, and marketing campaign execution skills
  • Follow up with the Talent Acquisition team one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.