π Core Information
πΉ Job Title: Marketing Specialist
πΉ Company: Alphabe Insight Inc
πΉ Location: Washington, DC, USA
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: July 13, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and implementing strategic marketing plans across multiple channels
- Conducting market research and analyzing trends to identify new opportunities
- Collaborating with internal teams to create promotional content and collateral
- Monitoring and reporting on campaign performance, adjusting strategies as needed
ASSUMPTION: This role requires a balance of strategic thinking, creativity, and analytical skills. The ideal candidate will be comfortable working in a fast-paced environment and managing multiple projects simultaneously.
π Key Responsibilities
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Develop and implement strategic marketing plans across multiple channels
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Conduct market research and analyze trends to identify new opportunities
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Coordinate with internal teams to create promotional content and collateral
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Monitor and report on campaign performance, adjusting strategies as needed
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Manage project timelines and ensure deliverables are completed on schedule
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Assist in organizing marketing events and activities
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Collaborate with external vendors and partners when necessary
ASSUMPTION: The role may involve some event planning and coordination, as well as working with external vendors to ensure projects are completed successfully.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Business, Communications, or related field
Experience: 2+ years of experience in a marketing role
Required Skills:
- Strong understanding of marketing principles, branding, and campaign development
- Excellent communication, organizational, and analytical skills
- Ability to manage multiple projects simultaneously
- Proficiency in tools such as Microsoft Office and marketing platforms
Preferred Skills:
- Experience with CRM software
- Fluency in additional languages
ASSUMPTION: While not explicitly stated, experience with CRM software and fluency in additional languages may be beneficial for this role.
π° Compensation & Benefits
Salary Range: $64,000 - $70,000 annually
Benefits:
- Opportunities for professional growth and career advancement
- Supportive team culture and collaborative work environment
- Ongoing training and development programs
- Paid time off and holidays
- Health, dental, and vision insurance
- Retirement plan options
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is based on industry standards for a Marketing Specialist role with 2-5 years of experience in the Washington, DC area.
π Applicant Insights
π Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees
Founded: 2019
Company Description:
- At Signal Tru Brand, weβre not just another PR and branding agency!
- Weβre a dynamic team of storytellers, trendsetters, and problem solvers on a mission to revolutionize the way brands connect with their audience.
- Our Story: Signal Tru Brand was born out of a shared vision β a vision to disrupt the status quo and redefine the art of storytelling in the ever-evolving world of PR and branding.
Company Specialties:
- Management
- Marketing
- and Public Relations
Company Website: signaltrubrand.com
ASSUMPTION: Alphabe Insight Inc may share similar values and specialties with Signal Tru Brand, focusing on innovative storytelling and strategic communication.
π Role Analysis
Career Level: Mid-level Marketing Specialist
Reporting Structure: This role may report to the Marketing Manager or Director, depending on the company's organizational structure.
Work Arrangement: On-site, with the possibility of occasional remote work for specific tasks or projects.
Growth Opportunities:
- Advancement to Senior Marketing Specialist or Marketing Manager roles
- Expanding skills and expertise in digital marketing, event planning, or other specialized areas
- Potential to take on leadership responsibilities within the marketing team
ASSUMPTION: Growth opportunities may vary depending on the company's size, structure, and specific needs.
π Location & Work Environment
Office Type: Modern, collaborative workspace in downtown Washington, DC
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Washington, DC is a vibrant, multicultural city with a thriving job market and numerous networking opportunities
- The office is conveniently located near public transportation and various amenities
- The city offers a mix of urban and suburban living options, with numerous cultural attractions and outdoor activities
Work Schedule: Standard full-time work hours, with flexibility for occasional remote work or adjusted hours for specific projects.
ASSUMPTION: The work environment may be dynamic and fast-paced, with a strong emphasis on collaboration and teamwork.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication skills and cultural fit
- In-depth interview with the hiring manager or marketing team to discuss qualifications and experience
- Case study or project presentation to demonstrate problem-solving skills and strategic thinking
- Final interview with the company's leadership team
Key Assessment Areas:
- Marketing expertise and strategic thinking
- Communication and presentation skills
- Problem-solving and analytical skills
- Cultural fit and teamwork
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of successful marketing campaigns or projects you've worked on
- Research the company and be prepared to discuss how your skills and experience align with their mission and values
ATS Keywords: Marketing Specialist, Strategic Planning, Campaign Development, Market Research, Analytical Skills, Communication Skills, Project Management, Marketing Platforms
ASSUMPTION: The application process may involve additional assessments or interviews, depending on the company's specific hiring process.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing platforms (e.g., Hootsuite, Buffer, Marketo, HubSpot)
- CRM software (e.g., Salesforce, HubSpot CRM, Zoho CRM)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and industry standards.
π Cultural Fit Considerations
Company Values:
- Innovation and creativity
- Strategic thinking and problem-solving
- Collaboration and teamwork
- Continuous learning and improvement
Work Style:
- Dynamic and fast-paced environment
- Strong emphasis on collaboration and teamwork
- Opportunities for professional growth and development
- Flexibility and adaptability to changing priorities and projects
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable managing multiple projects simultaneously?
- Do you have a strong understanding of marketing principles and branding?
- Are you eager to learn and adapt to new tools and technologies?
ASSUMPTION: The company may place a strong emphasis on cultural fit and teamwork, seeking candidates who are adaptable, collaborative, and eager to learn.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a dynamic and fast-paced work environment
- Working with external vendors and partners to ensure project success
- Keeping up with industry trends and best practices in marketing
ASSUMPTION: The role may present challenges related to time management, adaptability, and staying current with industry trends.
π Similar Roles Comparison
- Marketing Coordinator: Focuses more on day-to-day tasks and less on strategic planning
- Marketing Manager: Oversees the marketing team and is responsible for overall strategy and execution
- Digital Marketing Specialist: Specializes in online marketing channels and may have less focus on traditional marketing methods
ASSUMPTION: The Marketing Specialist role may require a balance of strategic thinking, creativity, and analytical skills, with a focus on both traditional and digital marketing channels.
π Sample Projects
- Developing and implementing a social media marketing campaign to increase brand awareness
- Conducting market research to identify new opportunities for product expansion
- Collaborating with the design team to create promotional materials for an upcoming event
- Monitoring and analyzing campaign performance to optimize results and maximize ROI
ASSUMPTION: Sample projects may vary depending on the company's specific needs and industry focus.
β Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing team currently, and how can this role help address them?
- How does the company support the professional growth and development of its marketing team members?
- Can you describe the company's approach to collaboration and teamwork within the marketing department?
- What are the most important priorities for this role in the first 90 days?
- How does the company measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important?
ASSUMPTION: Interview questions should focus on understanding the company's priorities, culture, and expectations for the role.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of successful marketing campaigns or projects you've worked on
- Research the company and be prepared to discuss how your skills and experience align with their mission and values
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.