📌 Core Information
🔹 Job Title: Marketing Specialist Events (m/w/d)
🔹 Company: Marsh McLennan
🔹 Location: Frankfurt, Hesse, Germany
🔹 Job Type: Full-time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: 2025-07-30
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site with hybrid option
🚀 Job Overview
Key aspects of this role include:
- Independently managing B2B event formats, primarily digital and partially on-site
- Conception, planning, execution, and marketing of events
- Invitation and participant management, budget control, and event success evaluation
- Collaboration with various stakeholders and external service providers
- Continuous improvement of event offerings and formats
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
📋 Key Responsibilities
✅ Independently and target-group-oriented conception, planning, execution, and marketing of B2B event formats, primarily digital and partially on-site
✅ Management of invitation and participant management, budget control, and event success evaluation
✅ Collaboration with various stakeholders and external service providers
✅ Continuous improvement of event offerings and formats
ASSUMPTION: The role involves a high degree of autonomy and requires strong project management skills.
🎯 Required Qualifications
Education: Completed degree in marketing or events
Experience: 3-5 years of relevant experience in a similar position
Required Skills:
- Fluency in German and English
- Proficiency in MS Office
- Experience with event tools like Cvent
- Strong organizational skills
- Attention to detail
- Creativity and strategic thinking
- Hands-on mentality
- Data-oriented and experienced in event KPIs, ROI tracking, and performance analysis
- Proactive and self-motivated with experience in project management
Preferred Skills:
- Experience with multiple event tools
- Fluency in additional languages
ASSUMPTION: Candidates with relevant experience in event management and marketing will be most successful in this role.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a marketing specialist role in Germany with 3-5 years of experience, the estimated salary range is €45,000 to €60,000 per year.
Benefits:
- Flexible working hours
- 30 days of vacation
- Job bicycles
- Access to a discount portal
- Employer-funded pension plan
- Capital formation benefits
- Group accident insurance
- Individual development opportunities
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Marsh McLennan is a global leader in risk, strategy, and people, advising clients in 130 countries across four businesses: Marsh, Guy Carpenter, Mercer, and Oliver Wyman.
Company Size: Marsh McLennan has over 85,000 colleagues worldwide and is a public company with a global presence.
Founded: Marsh McLennan was founded in 1871 and has since grown into a multinational corporation.
Company Description:
- Marsh McLennan helps clients realize their investment objectives, shape the future of work, and enhance health and retirement outcomes for their people.
- The company offers a wide range of services, including insurance broking, risk consulting, international insurance placement, claims management, captives, benchmarking, risk management, and cybersecurity.
- Marsh McLennan is committed to creating a diverse, inclusive, and flexible work environment.
Company Specialties:
- Insurance Broking
- Risk Consulting
- International Insurance Placement
- Claims Management
- Captives
- Benchmarking
- Risk Management
- Cybersecurity
Company Website: http://www.marsh.com
ASSUMPTION: Marsh McLennan's global presence and diverse range of services offer numerous opportunities for career growth and development.
📊 Role Analysis
Career Level: This role is at the mid-level career stage, requiring relevant experience and a strong skill set.
Reporting Structure: The Marketing Specialist Events (m/w/d) will report directly to the Marketing & Communications Team.
Work Arrangement: This is a hybrid role, with a mix of on-site and remote work.
Growth Opportunities:
- Progression to a senior marketing role within the company
- Expansion of responsibilities to include additional regions or business units
- Development of expertise in specific event formats or industry verticals
ASSUMPTION: With Marsh McLennan's global presence and diverse range of services, there are numerous opportunities for career growth and development.
🌍 Location & Work Environment
Office Type: Modern, well-equipped offices in central locations
Office Location(s): Frankfurt, Germany
Geographic Context:
- Frankfurt is a major financial hub and the largest city in the German state of Hesse
- The city is known for its vibrant cultural scene, including museums, theaters, and music venues
- Frankfurt is also home to a diverse range of international businesses and offers numerous networking opportunities
Work Schedule: Full-time, 40 hours per week, with flexible working hours and the option to work remotely
ASSUMPTION: Frankfurt's status as a major financial hub and international business center provides ample opportunities for networking and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview with the hiring manager
- On-site or virtual interview with additional team members
- Final decision and job offer
Key Assessment Areas:
- Relevant experience in event management and marketing
- Strong organizational skills and attention to detail
- Creativity and strategic thinking
- Ability to manage multiple projects simultaneously
- Fluency in German and English
Application Tips:
- Highlight relevant experience in event management and marketing
- Demonstrate strong organizational skills and attention to detail in your resume and cover letter
- Showcase your creativity and strategic thinking through specific examples of past projects or achievements
- Prepare for behavioral interview questions that assess your ability to manage multiple projects simultaneously
ATS Keywords: Event Management, Marketing, Project Management, Budget Control, Stakeholder Collaboration, Event Success Evaluation, Continuous Improvement, MS Office, Cvent
ASSUMPTION: A well-structured resume and cover letter, tailored to the specific role and company, will increase the likelihood of success in the application process.
🛠️ Tools & Technologies
- MS Office Suite
- Cvent
- Additional event management tools (depending on company-specific requirements)
ASSUMPTION: Proficiency in MS Office and Cvent is required, while experience with additional event management tools may be beneficial.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Client Centered
- Inclusive
- Collaborative
- Expert
- High Performing
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
- Adaptable and open to change
- Diverse and inclusive
Self-Assessment Questions:
- Do you align with Marsh McLennan's values of integrity, client-centeredness, inclusivity, collaboration, expertise, and high performance?
- Are you comfortable working in a hybrid environment, balancing on-site and remote work?
- Do you thrive in a collaborative, results-driven, and adaptable work culture?
ASSUMPTION: Candidates who align with Marsh McLennan's values and work style will be most successful in the role.
⚠️ Potential Challenges
- Managing multiple projects simultaneously may be challenging for some candidates
- Working with various stakeholders and external service providers requires strong communication and collaboration skills
- The role may involve occasional travel for on-site events
- Frankfurt's high cost of living may be a challenge for some candidates
ASSUMPTION: Candidates should carefully consider their ability to manage multiple projects simultaneously and their comfort with working in a hybrid environment.
📈 Similar Roles Comparison
- Compared to other event management roles, this position places a stronger emphasis on digital event formats and marketing
- Marsh McLennan's global presence and diverse range of services offer unique opportunities for career growth and development
- This role requires a higher level of experience and autonomy than entry-level event management positions
ASSUMPTION: Candidates should consider their level of experience and career goals when comparing this role to similar positions in the industry.
📝 Sample Projects
- Planning and executing a virtual conference for 500 attendees, including speaker management, technical setup, and marketing
- Managing an on-site trade show, including vendor coordination, logistics, and on-site support
- Developing and implementing a marketing strategy for an upcoming event, including social media promotion, email campaigns, and targeted advertising
ASSUMPTION: These sample projects illustrate the range of responsibilities and required skills for the Marketing Specialist Events (m/w/d) role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Marketing & Communications Team?
- How does Marsh McLennan support the professional development and growth of its employees?
- What are the key priorities for this role in the first 90 days?
- How does the company foster a culture of inclusivity and diversity?
- What are the most challenging aspects of the role, and how can I best prepare for them?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and allows you to better understand the work environment and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in event management and marketing
- Prepare for behavioral interview questions that assess your ability to manage multiple projects simultaneously
- Research Marsh McLennan and the role to demonstrate your interest and understanding
- Follow up with the hiring manager one week after submitting your application, inquiring about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
