πΉ Job Title: Marketing Specialist
πΉ Company: Avolve Software Group
πΉ Location: Remote (open to candidates based in North America)
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: May 1, 2025
πΉ Experience Level: Mid-Level (2-5 years)
πΉ Remote Status: Fully Remote
Key aspects of this role include:
ASSUMPTION: This role requires a strong understanding of B2B digital marketing and proficiency in HubSpot. The ideal candidate will have experience in B2B or B2G marketing and be comfortable working remotely.
β Build and schedule email campaigns and communications using HubSpot
β Create and optimize landing pages that convert traffic
β Manage and publish social content across platforms (LinkedIn, X/Twitter, YouTube)
β Coordinate joint marketing efforts with partners, including co-branded campaigns, asset development, and lead tracking
β Monitor campaign performance and provide reporting on lead activity
β Maintain and update marketing calendars, tools, and trackers
β Assist in the management and updating of the corporate website
β Conduct basic SEO tasks to support organic traffic growth
β Ensure alignment of landing pages and content with campaign messaging
β Support the coordination and promotion of webinars, events, and sponsorships
ASSUMPTION: The Marketing Specialist will be expected to work independently and manage multiple projects simultaneously. Strong organizational and communication skills are essential for success in this role.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2+ years of professional B2B or B2G experience in digital marketing
Required Skills:
Preferred Skills:
ASSUMPTION: While not required, having experience in the B2B SaaS or government technology industry would be beneficial for this role. Familiarity with SEO practices and project management tools would also be advantageous.
Salary Range: $55,000 - $60,000/yr DOE
Benefits:
Working Hours: Full-time (40 hours/week)
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience and location. Benefits are subject to change and may vary based on the company's policies.
Industry: Software Development, specifically Electronic Plan Review Solutions
Company Size: 51-200 employees (Mid-sized company)
Founded: 2007 (18 years ago)
Company Description:
Company Specialties:
Company Website: avolvesoftware.com
ASSUMPTION: Avolve Software Group is a mid-sized company with a strong focus on customer support and security. They have been in business for 18 years and specialize in electronic plan review solutions for development services.
Career Level: Mid-Level (2-5 years of experience)
Reporting Structure: Reports directly to the Growth Marketing Manager
Work Arrangement: Fully Remote (open to candidates based in North America)
Growth Opportunities:
ASSUMPTION: This role offers growth opportunities for the right candidate, including potential advancement to a senior marketing role and experience working in the B2B SaaS or government technology industry.
Office Type: Fully Remote (open to candidates based in North America)
Office Location(s): Scottsdale, Arizona (Headquarters), Bath, UK, Derby, UK, Sydney, Australia
Geographic Context:
Work Schedule: Full-time (40 hours/week) with flexible hours and the ability to work remotely
ASSUMPTION: The fully remote work arrangement allows for a flexible work schedule and the ability to work from various locations within North America.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Digital Marketing, Email Marketing, Landing Page Creation, HubSpot, B2B, B2G, Marketing Campaigns, Social Media Management, SEO, Project Management
ASSUMPTION: The application process for this role is likely to involve a technical assessment or project presentation, as well as interviews with the HR team and the Growth Marketing Manager. Applicants should be prepared to discuss their digital marketing skills and experience, as well as their cultural fit with the company.
ASSUMPTION: The Marketing Specialist will be expected to be proficient in HubSpot and have experience with email marketing and landing page creation. Familiarity with project management tools and SEO tools would also be beneficial for this role.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Avolve Software Group values a customer-focused, innovative, and collaborative work environment. Applicants should be comfortable working remotely and be results-driven, data-focused, and adaptable.
ASSUMPTION: The fully remote work arrangement and fast-paced nature of the digital marketing industry may present unique challenges for some individuals. Applicants should be prepared to manage their time effectively, work independently, and be adaptable to change.
ASSUMPTION: While this role is similar to other B2B Marketing Specialist or Demand Generation Specialist positions, it requires experience with government technology and a strong understanding of the B2G marketing landscape. Applicants should be prepared to discuss their relevant experience and how it applies to this specific role.
ASSUMPTION: The Marketing Specialist will be expected to work on various marketing campaigns and projects, requiring strong organizational and communication skills. Applicants should be prepared to discuss their relevant experience and how it applies to these specific projects.
ASSUMPTION: Applicants should be prepared to ask thoughtful questions about the company's marketing strategy, growth opportunities, and how their role will contribute to the team's success. They should also be prepared to discuss their relevant experience and how it applies to the specific projects and challenges facing the marketing team.
To apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.