📌 Core Information
🔹 Job Title: Marketing Specialist
🔹 Company: Renishaw
🔹 Location: Völklingen, Saarland, Germany
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: 2025-03-19
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Designing, developing, and implementing marketing programs to support Renishaw's products and services
- Leveraging a range of marketing strategies and media to launch and position products and services based on market needs
- Collaborating with subsidiaries' sales and technical teams to identify and implement marketing strategies
- Working within the Marketing Function in a combination of disciplines
ASSUMPTION: This role requires a balance of creativity and analytical thinking, with a strong focus on collaboration and cross-functional teamwork.
📋 Key Responsibilities
✅ Designing and implementing marketing programs to support Renishaw's products and services
✅ Using various marketing strategies and media to launch and position products and services
✅ Collaborating with sales and technical teams to identify and implement marketing strategies
✅ Working within the Marketing Function in a combination of disciplines
ASSUMPTION: The role may involve occasional travel to attend industry events, exhibitions, or client meetings.
🎯 Required Qualifications
Education: A relevant degree or vocational training in marketing, business, or a related field
Experience: 2-5 years of experience in a marketing role, with a focus on B2B marketing and product marketing
Required Skills:
- Proven experience in designing and implementing marketing programs
- Strong knowledge of marketing strategies and media
- Excellent collaboration and communication skills
- Ability to work independently and in a team environment
- Fluency in English
Preferred Skills:
- Experience with CRM systems (e.g., Salesforce, HubSpot)
- Knowledge of marketing automation tools
- Fluency in German
ASSUMPTION: While not explicitly stated, proficiency in using Microsoft Office Suite and marketing software tools is expected.
💰 Compensation & Benefits
Salary Range: €45,000 - €60,000 per year (based on industry standards for a Marketing Specialist role in Germany with 2-5 years of experience)
Benefits:
- Health insurance
- Pension scheme
- Employee discounts on Renishaw products
- Continuous learning and development opportunities
Working Hours: Full-time, 40 hours per week. Flexible working hours may be available.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Renishaw operates in the automation machinery manufacturing industry, with a focus on metrology, measurement, and calibration. The company is a global leader in its field, with expertise in precision measurement and healthcare.
Company Size: Renishaw is a large company with 5,001-10,000 employees worldwide. This size offers opportunities for career growth and diverse experiences.
Founded: Renishaw was founded in 1973 and has since grown into a global business with operations in 36 countries.
Company Description:
- Renishaw is a leading engineering and scientific technology company, with expertise in precision measurement and healthcare
- The company supplies products and services used in diverse applications, from jet engine and wind turbine manufacture to dentistry and brain surgery
- Renishaw is also a world leader in additive manufacturing (3D printing), designing and making industrial machines that 'print' parts from metal powder
Company Specialties:
- Metrology
- Measurement
- Calibration
- Position feedback
- Industry 4.0
- Machine tools
- Additive manufacturing
- Neurosurgery
- CAD/CAM dentistry
- Medical technology
Company Website: renishaw.com
ASSUMPTION: Renishaw's diverse product portfolio and global presence offer opportunities for career growth and development within the company.
📊 Role Analysis
Career Level: This role is at the specialist level, requiring working knowledge developed through formal training and/or work experience. The role is classified as Specialist Level B2, indicating that the candidate will work within established procedures with a moderate degree of supervision.
Reporting Structure: The Marketing Specialist will report directly to the Marketing Manager or a similar role within the organization.
Work Arrangement: This role is on-site, with the possibility of occasional remote work or flexible hours, depending on the team's needs and the candidate's preferences.
Growth Opportunities:
- Progression to a senior marketing role within Renishaw
- Expanding expertise in specific marketing disciplines (e.g., digital marketing, product marketing)
- Transitioning to a different functional area within the company (e.g., sales, technical support)
ASSUMPTION: Renishaw's global presence and diverse product portfolio offer numerous opportunities for career growth and development within the company.
🌍 Location & Work Environment
Office Type: Renishaw's office in Völklingen is a modern, professional environment with a collaborative work culture.
Office Location(s): Völklingen, Saarland, Germany
Geographic Context:
- Völklingen is located in the Saarland region of Germany, near the border with France and Luxembourg
- The area offers a high quality of life, with a mix of urban and rural environments, and a rich cultural heritage
- Völklingen is well-connected by road, rail, and air, with easy access to major cities and international destinations
Work Schedule: The standard work schedule is Monday to Friday, 8:00 AM to 5:00 PM, with a one-hour lunch break. Flexible working hours may be available.
ASSUMPTION: The work environment at Renishaw's Völklingen office is likely to be dynamic, collaborative, and focused on innovation and continuous improvement.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical interview with the Marketing Manager or a senior marketing team member
- Final interview with the hiring manager or a panel of stakeholders
Key Assessment Areas:
- Marketing knowledge and experience
- Collaboration and communication skills
- Problem-solving and analytical skills
- Cultural fit and alignment with Renishaw's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of marketing campaigns or projects you've worked on, and be ready to discuss their outcomes and the lessons you learned
- Research Renishaw's products, services, and industry to demonstrate your understanding of the company and its market
ATS Keywords: Marketing programs, digital marketing, print media, exhibition, sales collaboration, technical support, market analysis, product positioning
ASSUMPTION: The application process for this role may involve assessments or case studies to evaluate the candidate's marketing skills and problem-solving abilities.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing software tools (e.g., CRM, marketing automation, analytics)
- Design software (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the team's needs and the candidate's expertise.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Integrity
- Customer focus
- Collaboration
- Sustainability
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Focused on continuous improvement and innovation
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented work environment?
- Are you comfortable working on multiple projects simultaneously and managing your time effectively?
- Do you have a strong customer focus and a passion for understanding and meeting their needs?
ASSUMPTION: Renishaw values diversity and inclusion, and actively seeks candidates who can contribute to a positive and respectful work environment.
⚠️ Potential Challenges
- The role may require occasional travel to attend industry events, exhibitions, or client meetings
- The work environment can be dynamic and fast-paced, with multiple projects and priorities
- The role may involve working with cross-functional teams, requiring strong collaboration and communication skills
- The company's global presence and diverse product portfolio may present unique challenges and opportunities
ASSUMPTION: The potential challenges associated with this role are outweighed by the opportunities for career growth, learning, and development within Renishaw.
📈 Similar Roles Comparison
- This role is similar to a Product Marketing Manager or a Brand Marketing Manager, with a focus on designing and implementing marketing programs to support Renishaw's products and services
- In comparison, a Product Marketing Manager may have a more strategic focus, while a Brand Marketing Manager may be more focused on brand development and management
- This role offers opportunities for career growth and development within Renishaw, with the potential to progress to a senior marketing role or transition to a different functional area
ASSUMPTION: The specific responsibilities and requirements of this role may vary depending on the team's needs and the candidate's expertise.
📝 Sample Projects
- Developing and implementing a marketing campaign to launch a new Renishaw product in the German market
- Conducting market research to identify trends and opportunities in the automation machinery manufacturing industry
- Collaborating with the sales team to develop targeted marketing materials and content for specific customer segments
ASSUMPTION: The specific projects and tasks associated with this role may vary depending on the team's needs and the candidate's expertise.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role collaborate with other teams within Renishaw, such as sales and technical support?
- What opportunities are there for professional development and growth within the marketing function and the company as a whole?
- How does Renishaw support work-life balance for its employees?
- What is the company's approach to innovation and continuous improvement in the marketing function?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest in the role and their commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of marketing campaigns or projects you've worked on, and be ready to discuss their outcomes and the lessons you learned
- Research Renishaw's products, services, and industry to demonstrate your understanding of the company and its market
- Follow up with the hiring manager or HR department one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
