📌 Core Information
🔹 Job Title: Marketing Specialist - Fully Remote - Shockwave
🔹 Company: Johnson & Johnson
🔹 Location: Santa Clara, California, United States
🔹 Job Type: Full-Time, Remote
🔹 Category: Marketing
🔹 Date Posted: July 3, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: Fully Remote
🚀 Job Overview
Key aspects of this role include:
- Contributing to key functions within the marketing team to meet strategic objectives
- Exposure to various facets of omnichannel marketing in a digital-first world
- Growth opportunity in an exciting startup-like environment within the cardiovascular space
- Travel up to 35% for meetings and events
ASSUMPTION: This role is ideal for an early-career marketing professional seeking to gain diverse marketing experience and contribute to a high-impact, innovative product.
📋 Key Responsibilities
✅ Collaborate on and execute marketing collateral development and distribution to the sales team
✅ Establish and maintain relationships with third-party vendors and media suppliers
✅ Respond to website inquiries and triage time-sensitive leads to sales reps
✅ Analyze social media conversations about Shockwave and competitive technologies
✅ Track and analyze website performance via Google Analytics
✅ Develop content for website, blog, and social media channels
✅ Assist in the development of quarterly customer-focused newsletters
✅ Manage marketing finances, tracking program budgets, and measuring success of key initiatives
✅ Develop an in-depth knowledge of cardiology community trends and recommend opportunities
✅ Maintain sales enablement platform with currently approved content
ASSUMPTION: The role requires a balance of creative and analytical skills, with a focus on execution and collaboration.
🎯 Required Qualifications
Education: Bachelor’s degree in marketing, public relations, communications, or a related field
Experience: Entry-level or up to 2 years of experience in medtech marketing
Required Skills:
- Strong interpersonal skills and the ability to work in a dynamic, matrix environment
- Ability to work in a fast-paced environment, managing multiple priorities and adapting to changing requirements
- Salesforce and HubSpot engagement experience preferred
Preferred Skills:
- Experience in the cardiovascular or medical device industry
- Fluency in additional languages
ASSUMPTION: While experience in the cardiovascular industry is not required, it would be beneficial for understanding the product and market.
💰 Compensation & Benefits
Salary Range: 73,000.00 - 131,000.00 USD Annual
Benefits:
- Medical, dental, vision, life insurance, short- and long-term disability, business accident insurance, and group legal insurance
- Retirement plan (pension) and savings plan (401(k))
- Vacation, sick time, holiday pay, and floating holidays
- Work, personal, and family time
Working Hours: Full-time, with flexibility for remote work
ASSUMPTION: The salary range provided is based on industry standards for entry-level marketing roles in the United States.
📌 Applicant Insights
🔍 Company Context
Industry: Healthcare and Medical Devices
Company Size: 10,001+ employees (Global), with a startup-like environment for this role
Founded: 1886 (Global), with the Shockwave Medical portfolio founded in 2014
Company Description:
- Johnson & Johnson is a global leader in healthcare, with a strong focus on innovation and improving patient outcomes
- The Shockwave Medical portfolio focuses on developing and commercializing Intravascular Lithotripsy (IVL) to treat complex calcified cardiovascular disease
- The company aims to establish a new standard of care for medical device treatment of atherosclerotic cardiovascular disease through its differentiated and proprietary local delivery of sonic pressure waves for the treatment of calcified plaque
Company Specialties:
- Innovative Medicine
- MedTech
- Cardiovascular Devices
Company Website: jnj.com
ASSUMPTION: Johnson & Johnson's size and resources provide stability and opportunities for growth, while the Shockwave Medical portfolio offers an entrepreneurial environment.
📊 Role Analysis
Career Level: Early-career, with opportunities for growth and development
Reporting Structure: This role reports directly to the Marketing Manager within the Shockwave Medical portfolio
Work Arrangement: Fully remote, with up to 35% travel for meetings and events
Growth Opportunities:
- Exposure to various marketing functions and strategies
- Potential to work on multiple products within the Shockwave Medical portfolio
- Opportunities to collaborate with cross-functional teams and stakeholders
ASSUMPTION: This role offers a strong foundation for a career in medtech marketing, with opportunities to grow and take on more responsibilities over time.
🌍 Location & Work Environment
Office Type: Remote, with occasional travel for meetings and events
Office Location(s): Santa Clara, California, United States
Geographic Context:
- Santa Clara is located in the heart of Silicon Valley, offering a vibrant tech industry and diverse cultural scene
- The Bay Area has a mild Mediterranean climate, with warm, dry summers and cool, wet winters
- The cost of living in the Bay Area is high, with above-average housing, transportation, and goods and services costs
Work Schedule: Full-time, with flexibility for remote work
ASSUMPTION: The remote work arrangement offers flexibility and a better work-life balance, while occasional travel provides opportunities for in-person collaboration and networking.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- Virtual interview with the hiring manager and/or team members
- Final interview with senior leadership
Key Assessment Areas:
- Marketing and communication skills
- Analytical and problem-solving abilities
- Adaptability and resilience in a fast-paced environment
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of the Shockwave Medical portfolio and its impact on the cardiovascular industry
- Prepare questions that showcase your interest in the role and the company
ATS Keywords: Marketing, Product Management, MedTech, Cardiovascular, Social Media, Content Development, Sales Enablement, Google Analytics, Marketing Collateral, Third-Party Vendors, Lead Generation
ASSUMPTION: The application process is designed to assess the candidate's skills, experiences, and cultural fit for the role and the company.
🛠️ Tools & Technologies
- Salesforce
- HubSpot
- Google Analytics
- Social media platforms (e.g., LinkedIn, Twitter, Facebook)
ASSUMPTION: Familiarity with these tools and technologies is preferred, but not required, as training will be provided.
👔 Cultural Fit Considerations
Company Values:
- Our Credo: We believe our first responsibility is to the patients, doctors, nurses, and parents, to mothers and fathers and all others who use our products and services
- Innovation: We strive to improve the health of humanity by developing game-changing technologies and treatments
- Collaboration: We work together across boundaries to achieve excellence
Work Style:
- Fast-paced and dynamic, with a focus on execution and results
- Collaborative and team-oriented, with a strong emphasis on cross-functional collaboration
- Adaptable and resilient, with a focus on continuous learning and improvement
Self-Assessment Questions:
- Do you align with Johnson & Johnson's Credo and values?
- Are you comfortable working in a fast-paced, dynamic environment with a strong focus on execution?
- Do you thrive in a collaborative, team-oriented work culture?
ASSUMPTION: Candidates who align with Johnson & Johnson's values and work style will be most successful in this role.
⚠️ Potential Challenges
- Managing multiple priorities and adapting to changing requirements in a fast-paced environment
- Occasional travel for meetings and events, which may disrupt personal schedules
- Working with a diverse range of stakeholders, including internal teams, external vendors, and customers
- Keeping up with industry trends and developments in the cardiovascular and medical device industries
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- This role is similar to a Marketing Coordinator or Marketing Associate position in a medtech or healthcare company
- However, the Shockwave Medical portfolio offers a unique opportunity to work on an innovative, cutting-edge product in the cardiovascular space
- Career paths in medtech marketing may include progression to Senior Marketing Manager, Marketing Director, or other leadership roles
ASSUMPTION: While this role shares similarities with other marketing coordinator positions, the unique context of the Shockwave Medical portfolio sets it apart.
📝 Sample Projects
- Developing and executing a marketing campaign to launch a new product within the Shockwave Medical portfolio
- Analyzing social media conversations to identify trends and opportunities in the cardiovascular industry
- Creating and maintaining a sales enablement platform to support the sales team's efforts
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities available in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the Shockwave Medical portfolio?
- What opportunities are there for growth and development within the marketing team and the company?
- How does the company support work-life balance for remote employees?
- What is the company's approach to diversity, equity, and inclusion (DEI) initiatives?
ASSUMPTION: Asking thoughtful, informed questions demonstrates your interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare questions that showcase your interest in the role and the company
- Follow up with the hiring manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
