Marketing Specialist- Fully Remote - Shockwave

📌 Core Information

🔹 Job Title: Marketing Specialist - Fully Remote - Shockwave

🔹 Company: Johnson & Johnson Innovative Medicine

🔹 Location: Santa Clara, California, United States

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 3, 2025

🔹 Experience Level: Entry to Developing Individual Contributor

🔹 Remote Status: Fully Remote (up to 35% travel)

🚀 Job Overview

Key aspects of this role include:

• Collaborating on and executing marketing plans for Shockwave's innovative medical technology
• Analyzing social media conversations and website performance to inform marketing strategies
• Developing content for various channels, including website, blog, and social media
• Managing marketing finances and vendor relationships
• Gaining in-depth knowledge of cardiology community trends and recommending opportunities

ASSUMPTION: This role is ideal for an early-career marketing professional seeking to grow within a dynamic, innovative team at the intersection of biology and technology.

📋 Key Responsibilities

✅ Collaborate on and execute the planning, development, and distribution of marketing collateral to the sales team

✅ Establish and maintain relationships with 3rd party vendors and media suppliers

✅ Respond to website inquiries and triage time-sensitive leads to sales reps

✅ Analyze social media conversations about Shockwave and competitive technology

✅ Track and analyze website performance via Google Analytics

✅ Develop content for website, blog, and social media channels

✅ Assist in the development of the quarterly customer-focused newsletter summarizing key milestones

✅ Manage marketing finances, tracking program budgets and measuring success of key initiatives

✅ Develop an in-depth knowledge of cardiology community trends and recommend opportunities

✅ Maintain sales enablement platform with currently approved content

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple priorities in a fast-paced environment.

🎯 Required Qualifications

Education: Bachelor’s degree, preferably in marketing, public relations, communications, or a related field

Experience: Initial medtech marketing experience preferred

Required Skills:

• Proven ability to collaborate and work with others in a dynamic, matrix environment
• Outstanding interpersonal skills, including developing relationships at all levels of the organization and indirectly influencing business objectives
• Ability to work in a fast-paced environment, managing multiple priorities and adapting to changing requirements
• Salesforce and HubSpot engagement experience preferred

Preferred Skills:

• Experience with Google Analytics
• Knowledge of the cardiology community and trends

ASSUMPTION: Candidates with relevant experience in marketing, product management, or a related field will be strongly considered.

💰 Compensation & Benefits

Salary Range: 73,000.00 - 131,000.00 USD Annual

Benefits:

• Medical, dental, vision, life insurance, short- and long-term disability, business accident insurance, and group legal insurance
• Retirement plan and 401(k)
• Vacation, sick time, holiday pay, and personal and family time

Working Hours: Full-time, with up to 35% travel required

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. The actual salary may vary based on individual qualifications and company policy.

📌 Applicant Insights

🔍 Company Context

Industry: Pharmaceutical Manufacturing

Company Size: 10,001+ employees

Founded: Not specified

Company Description:

• Johnson & Johnson Innovative Medicine innovates with purpose, leading where medicine is going
• Applies rigorous science with compassion to address complex diseases and develop potential medicines of tomorrow

Company Specialties:

• Innovative Medicine
• MedTech
• Cardiovascular Disease Treatment

Company Website: innovativemedicine.jnj.com

ASSUMPTION: Johnson & Johnson Innovative Medicine is a division of Johnson & Johnson, focusing on innovative medicine and MedTech solutions.

📊 Role Analysis

Career Level: Early career, with opportunities for growth and development

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: Fully remote, with up to 35% travel required

Growth Opportunities:

• Exposure to various aspects of omnichannel marketing in today’s digital-first world
• Potential to contribute to the commercialization of innovative medical technology
• Opportunities to learn and grow within a dynamic, innovative team

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn and contribute to cutting-edge medical technology.

🌍 Location & Work Environment

Office Type: Fully remote, with occasional travel required

Office Location(s): Santa Clara, California

Geographic Context:

• Santa Clara is located in the heart of Silicon Valley, offering a vibrant tech industry and diverse culture
• The Bay Area provides ample opportunities for networking and professional development
• California offers a mix of urban and outdoor lifestyles, with access to beaches, mountains, and national parks

Work Schedule: Full-time, with up to 35% travel required

ASSUMPTION: The fully remote work arrangement offers flexibility and the opportunity to work from anywhere in the United States.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the hiring manager
• In-depth interview with the marketing team
• Final interview with the director of marketing

Key Assessment Areas:

• Marketing and product management skills
• Analytical and problem-solving abilities
• Interpersonal and communication skills
• Adaptability and cultural fit

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing and product management skills and experiences
• Demonstrate your understanding of the Shockwave technology and its potential impact on the cardiovascular industry
• Prepare questions that showcase your interest in the role and the company

ATS Keywords: Marketing, Product Management, Analytics, Social Media, Content Development, Sales Enablement, Relationship Management, Budget Management, Google Analytics, MedTech, Cardiovascular Disease, Collaboration, Interpersonal Skills, Fast-Paced Environment, Salesforce, HubSpot

ASSUMPTION: The application process for this role may involve multiple interviews and assessments to ensure the best fit for both the candidate and the company.

🛠️ Tools & Technologies

• Salesforce
• HubSpot
• Google Analytics
• Microsoft Office Suite

ASSUMPTION: Familiarity with these tools and technologies is preferred, but not required. Training will be provided as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Patient-centricity
• Collaboration
• Integrity

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Focused on driving results and continuous improvement

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment?
• Are you passionate about driving innovation in the medical field?
• Do you possess strong interpersonal skills and the ability to collaborate effectively with diverse teams?

ASSUMPTION: Johnson & Johnson Innovative Medicine values candidates who are passionate about driving innovation, collaborative, and results-driven.

⚠️ Potential Challenges

• Working in a fast-paced, dynamic environment may require adaptability and flexibility
• Occasional travel may be required, which could disrupt personal schedules or routines
• Managing multiple priorities and deadlines may present challenges for some candidates
• Working remotely may require strong self-motivation and time management skills

ASSUMPTION: These challenges can be overcome with strong communication, time management, and adaptability skills.

📈 Similar Roles Comparison

• This role is unique in its focus on Shockwave's innovative medical technology for treating complex calcified cardiovascular disease
• Compared to traditional marketing roles, this position offers exposure to a broader range of marketing functions and the opportunity to contribute to cutting-edge medical technology
• Career progression may involve moving into more specialized marketing or product management roles within the company

ASSUMPTION: This role offers a unique opportunity to work at the intersection of biology and technology, with potential for significant growth and development.

📝 Sample Projects

• Developing a comprehensive marketing plan for the launch of a new Shockwave product
• Analyzing social media conversations to identify trends and opportunities for Shockwave
• Creating engaging content for the Shockwave website, blog, and social media channels

ASSUMPTION: These sample projects illustrate the breadth of responsibilities and the opportunity for creativity and innovation in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role contribute to the overall marketing strategy for Shockwave?
• What opportunities are there for professional development and growth within the company?
• How does the company support work-life balance for remote employees?
• What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and the company, and provides valuable insights into the work environment and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: https://jj.wd5.myworkdayjobs.com/JJ/job/Santa-Clara-California-United-States-of-America/Marketing-Specialist--Fully-Remote---Shockwave_R-020442-1
• Tailor your resume and cover letter to highlight relevant marketing and product management skills and experiences
• Prepare for interviews by researching the company, the Shockwave technology, and the cardiovascular industry
• Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the role
• If selected for the position, be prepared to discuss your salary expectations and benefits requirements

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.