📌 Core Information
🔹 Job Title: Marketing Specialist (m/f/d)
🔹 Company: Brenntag
🔹 Location: Essen, Germany
🔹 Job Type: Full-Time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: July 10, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (with flexible working hours)
🚀 Job Overview
Key aspects of this role include:
- Implementing global marketing strategy within the EMEA market
- Acting as liaison for business units to deliver regional marketing campaigns
- Planning and coordinating promotions for exhibitions, webinars, and other regional events
- Monitoring and reporting on marketing campaign performance
ASSUMPTION: This role requires strong organizational skills, adaptability, and excellent communication skills to manage multiple campaigns and stakeholders effectively.
📋 Key Responsibilities
✅ Implement the global marketing strategy within the EMEA market
✅ Act as the liaison for business units to deliver regional marketing campaigns, guided by comprehensive briefings. Campaign channels include:
- Email
- Website
- Social Media
- Print materials (brochures, flyers, advertisements, etc.)
✅ Plan and coordinate the promotion of exhibitions, webinars, and other regional events
✅ Work closely with external agencies to create campaigns tailored to diverse target audiences
✅ Assist in monitoring and reporting on marketing campaign performance
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management skills to ensure campaigns are delivered on time and within budget.
🎯 Required Qualifications
Education: University degree, preferably in marketing, journalism, or communication sciences
Experience: At least 3 years of professional experience in marketing or a related field
Required Skills:
- Excellent verbal and written communication skills in English
- Strong project management abilities
- Highly motivated, solution-focused, pragmatic, adaptable, and proactive
- Excellent teamwork and collaboration skills
Preferred Skills:
- Fluency in additional languages
- Experience working in a multinational corporation
ASSUMPTION: Candidates with relevant industry experience and a proven track record in marketing campaign management will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: €45,000 - €60,000 per year (AI estimate based on market research and company size)
Benefits:
- Flexible working hours
- Mobile working
- Personalized onboarding program
- Competitive remuneration package, including holiday pay and Christmas bonus
- Company-sponsored pension scheme
- Free employee parking and convenient transport connections
- Modern workplaces, award-winning company restaurant, and complimentary coffee varieties
- Preventive health care offers, running groups, and yoga courses
- 30 days of holiday per year
- Bike leasing
Working Hours: 40 hours per week, with flexible hours and mobile working options
ASSUMPTION: The provided salary range is an estimate based on market research and company size. Actual salary may vary based on individual qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Brenntag is the global market leader in full-line range of chemical & ingredient products and value-added services, operating in the chemical manufacturing industry.
Company Size: Brenntag has 10,001+ employees, providing a large and diverse work environment with ample opportunities for growth and development.
Founded: Brenntag was founded in 1874 and has since grown into a global leader in its industry.
Company Description:
- Brenntag offers a full-line portfolio comprising specialty and industrial chemicals and ingredients of a world-class supplier base.
- The company operates a unique global network with about 600 locations in 72 countries, providing tailor-made application, marketing, and supply chain solutions.
- Brenntag works closely alongside its partners to make their business more successful.
Company Specialties:
- Chemicals Distribution
- Marketing & Logistics
- Life Science
- Material Science
Company Website: https://www.brenntag.com/corporate/en/
ASSUMPTION: Brenntag's extensive global network and diverse product portfolio offer exciting opportunities for professional growth and development.
📊 Role Analysis
Career Level: Mid-level marketing professional
Reporting Structure: This role reports directly to the Global Marketing Team and works closely with regional business divisions, external agencies, and other internal stakeholders.
Work Arrangement: Hybrid work arrangement with flexible working hours and mobile working options.
Growth Opportunities:
- Expanding marketing expertise within the EMEA region
- Developing cross-functional collaboration and leadership skills
- Potential for international assignments or promotions within the global marketing team
ASSUMPTION: This role offers excellent opportunities for professional growth and development within Brenntag's global marketing team.
🌍 Location & Work Environment
Office Type: Modern, ergonomic workplaces with an award-winning company restaurant and complimentary coffee varieties
Office Location(s): Essen, Germany
Geographic Context:
- Essen is the tenth-largest city in Germany, located in the Ruhr district of North Rhine-Westphalia
- The city offers a mix of urban and green spaces, with numerous parks and recreational areas
- Essen is well-connected by public transportation, with convenient access to major highways and international airports
Work Schedule: 40 hours per week, with flexible hours and mobile working options
ASSUMPTION: Essen provides a vibrant and dynamic work environment, with ample opportunities for professional and personal growth.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and relevant stakeholders
- Final decision and offer
Key Assessment Areas:
- Communication skills and language proficiency
- Project management abilities
- Adaptability and problem-solving skills
- Cultural fit and alignment with Brenntag's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing campaign management experience and skills
- Demonstrate your understanding of Brenntag's business and marketing strategy
- Prepare examples of successful marketing campaigns you've managed, including challenges faced and outcomes achieved
ATS Keywords: Marketing strategy, campaign management, project management, communication skills, team collaboration, adaptability, proactivity, performance monitoring, event coordination, agency collaboration, email marketing, social media marketing, content creation, reporting, problem-solving, interdisciplinary teamwork
ASSUMPTION: Brenntag's application process is designed to assess candidates' skills and cultural fit, with a focus on relevant marketing campaign management experience and strong communication skills.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., HubSpot, Marketo)
- CRM software (e.g., Salesforce, Microsoft Dynamics)
- Project management tools (e.g., Asana, Trello)
- Design and content creation tools (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: Brenntag utilizes industry-standard marketing and project management tools to streamline campaign creation and execution.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Collaboration
- Innovation
- Sustainability
- Integrity
Work Style:
- Solution-oriented and pragmatic
- Adaptable and proactive
- Excellent communication and teamwork skills
- Strong project management abilities
Self-Assessment Questions:
- How do you demonstrate customer-centricity in your marketing campaigns?
- Can you provide an example of a time when you had to adapt to a significant change in project scope or direction?
- How do you ensure that your team members feel valued and supported in a collaborative work environment?
ASSUMPTION: Brenntag values candidates who align with their core values and demonstrate a strong work ethic, adaptability, and excellent communication skills.
⚠️ Potential Challenges
- Managing multiple campaigns and stakeholders simultaneously
- Adapting to a fast-paced and dynamic work environment
- Working effectively in a hybrid or remote setting
- Navigating a large and diverse organization with a global presence
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and effective communication.
📈 Similar Roles Comparison
- This role is similar to a Regional Marketing Manager or Marketing Campaign Manager position, with a focus on implementing global marketing strategies within a specific region
- Unlike some other marketing roles, this position requires a high degree of cross-functional collaboration and stakeholder management
- Career progression may involve moving into a more senior marketing role or exploring opportunities within Brenntag's global network
ASSUMPTION: This role offers a unique blend of strategic and operational marketing responsibilities, with ample opportunities for professional growth and development.
📝 Sample Projects
- Developing and executing a regional marketing campaign for a new product launch
- Coordinating and promoting a series of regional events or webinars
- Monitoring and analyzing campaign performance to optimize future marketing efforts
ASSUMPTION: These sample projects provide a snapshot of the day-to-day responsibilities and challenges faced by the Marketing Specialist in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into Brenntag's global marketing strategy?
- What are the key priorities for this position in the first 90 days?
- How does Brenntag support the professional development of its marketing team members?
- What are the most significant challenges facing the marketing team currently, and how can this role contribute to addressing them?
- How does Brenntag foster a culture of collaboration and innovation within its marketing team?
ASSUMPTION: These questions demonstrate a candidate's interest in understanding the role's context and Brenntag's marketing strategy, as well as their commitment to driving success in the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing campaign management experience and skills
- Prepare examples of successful marketing campaigns you've managed, including challenges faced and outcomes achieved
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
