Marketing Specialist - MGM National Harbor

📌 Core Information

🔹 Job Title: Marketing Specialist - MGM National Harbor

🔹 Company: MGM Resorts International

🔹 Location: National Harbor, Maryland

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 22, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Driving high-impact marketing campaigns for MGM National Harbor
• Analyzing campaign performance metrics and turning insights into action
• Collaborating with various marketing verticals (casino marketing, public relations, brand)
• Contributing fresh ideas and operational excellence to enhance marketing strategies

ASSUMPTION: This role requires a balance of creativity and analytical skills, with a strong focus on campaign execution and optimization.

📋 Key Responsibilities

✅ Support key marketing verticals by managing campaign details and ensuring smooth execution

✅ Analyze campaign results and help shape smarter strategies by identifying what’s working and what can be improved

✅ Bring fresh ideas to the table and contribute to brainstorming and strategy sessions

✅ Drive operational excellence by ensuring teams have the tools, insights, and resources they need to do their best work

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and data-driven optimization.

🎯 Required Qualifications

Education: High School Diploma, GED or equivalent

Experience: 2+ years of Marketing experience

Required Skills:

• Campaign coordination and management
• Data analysis and interpretation
• Creativity and strategic thinking
• Team communication and collaboration
• Operational excellence and project management

Preferred Skills:

• Experience in the hospitality or entertainment industry
• Fluency in additional languages

ASSUMPTION: While not explicitly stated, experience in the hospitality or entertainment industry may be beneficial for understanding the unique aspects of marketing within this sector.

💰 Compensation & Benefits

Salary Range: The starting rate for this role is $25.50 per hour. Should overtime be worked, employees are paid overtime pay in accordance with state requirements.

Benefits:

• Health & Income Protection benefits (for eligible employees)
• Discounts on company hotel, food and beverage, retail, and entertainment
• Free meals in the employee dining room
• Free parking on and off shift
• Healthcare, financial, and time off benefits

Working Hours: Monday - Friday 9:00AM - 5:00PM. Will need flexibility to work evening or weekend events based on business needs.

ASSUMPTION: The salary range provided is an hourly rate, which may vary based on experience and market conditions. Benefits are subject to eligibility requirements.

📌 Applicant Insights

🔍 Company Context

Industry: Hospitality. MGM Resorts International is one of the world's leading global hospitality and entertainment companies, operating a portfolio of destination resort brands including Bellagio, MGM Grand, ARIA, and Park MGM.

Company Size: 10,001+ employees. As a large organization, MGM Resorts offers a wide range of career opportunities and resources for professional growth.

Founded: 2000. MGM Resorts was founded in 2000 and has since grown to become a publicly traded company with a global presence.

Company Description:

• MGM Resorts International is a global leader in the hospitality and entertainment industry
• The company operates a portfolio of destination resort brands, including iconic properties in Las Vegas and around the world
• MGM Resorts is committed to providing exceptional guest experiences, driven by a team of talented and passionate employees

Company Specialties:

• Resorts and casinos
• Guest service
• Meetings & events
• Entertainment
• Fine dining
• Diversity, sustainability, and philanthropy

Company Website: mgmresorts.com

ASSUMPTION: MGM Resorts International is a well-established company with a strong reputation in the hospitality industry. Working for the company offers opportunities for career growth and exposure to diverse aspects of the business.

📊 Role Analysis

Career Level: Mid-level. This role is suitable for marketing professionals with 2-5 years of experience, seeking to grow their career in a dynamic and high-impact environment.

Reporting Structure: The Marketing Specialist will report to the Marketing Manager or Director at MGM National Harbor.

Work Arrangement: On-site, with flexibility to work evening or weekend events based on business needs.

Growth Opportunities:

• Progression to senior marketing roles within the company
• Expansion into other marketing verticals or departments
• Potential relocation to other MGM Resorts properties worldwide

ASSUMPTION: As a large organization with global operations, MGM Resorts offers numerous opportunities for career growth and development.

🌍 Location & Work Environment

Office Type: Resort casino. MGM National Harbor is a luxury resort and casino located in National Harbor, Maryland.

Office Location(s): 101 Mgm National Ave, Oxon Hill, MD 20745, US

Geographic Context:

• National Harbor is a waterfront development located just outside Washington, D.C.
• The area offers a mix of urban and suburban living, with easy access to major cities and attractions
• MGM National Harbor is a popular destination for entertainment, dining, and gaming

Work Schedule: Monday - Friday 9:00AM - 5:00PM, with flexibility to work evening or weekend events based on business needs.

ASSUMPTION: Working at MGM National Harbor offers a dynamic and fast-paced work environment, with the opportunity to interact with guests from around the world.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the marketing team
• Final interview with the marketing director or manager

Key Assessment Areas:

• Campaign management and execution skills
• Data analysis and interpretation
• Creativity and strategic thinking
• Team communication and collaboration
• Problem-solving and adaptability

Application Tips:

• Highlight relevant marketing experience and achievements in your resume
• Tailor your cover letter to demonstrate your understanding of the hospitality industry and MGM Resorts
• Prepare examples of successful marketing campaigns you've managed or contributed to

ATS Keywords: Marketing, Campaign Management, Data Analysis, Strategic Planning, Team Communication, Operational Excellence, Hospitality, Entertainment

ASSUMPTION: MGM Resorts uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume can help your application stand out.

🛠️ Tools & Technologies

• Campaign management software (e.g., Hootsuite, Buffer, Sprout Social)
• Data analysis tools (e.g., Google Analytics, Tableau, Power BI)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management tools (e.g., Asana, Trello, Microsoft Project)

ASSUMPTION: While not explicitly stated, familiarity with common marketing and project management tools is expected for this role.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Service
• Teamwork
• Excellence
• Ownership

Work Style:

• Fast-paced and dynamic
• Collaborative and team-oriented
• Focused on delivering exceptional guest experiences

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you passionate about delivering exceptional guest experiences?
• Do you have a proven track record of successful marketing campaign management?

ASSUMPTION: MGM Resorts values employees who are passionate about delivering exceptional guest experiences and thrive in a fast-paced, collaborative environment.

⚠️ Potential Challenges

• Managing multiple campaigns and priorities simultaneously
• Adapting to a dynamic and fast-paced work environment
• Working flexible hours, including evenings and weekends, based on business needs
• Navigating a large organization with diverse departments and teams

ASSUMPTION: As a Marketing Specialist at MGM National Harbor, you may face challenges related to campaign management, work-life balance, and navigating a large organization.

📈 Similar Roles Comparison

• Unlike other marketing roles, this position is focused on driving high-impact campaigns for a resort casino, requiring an understanding of the unique aspects of the hospitality and entertainment industry
• MGM Resorts offers a wide range of career growth opportunities, both within marketing and across other departments
• This role offers the chance to work in a dynamic and fast-paced environment, with exposure to diverse aspects of the business

ASSUMPTION: While this role shares similarities with other marketing positions, it is unique in its focus on the hospitality and entertainment industry and the dynamic work environment offered by MGM Resorts.

📝 Sample Projects

• Developing and executing a targeted marketing campaign to drive event attendance at MGM National Harbor
• Analyzing campaign performance data to identify trends and optimize future marketing efforts
• Collaborating with cross-functional teams to create and implement integrated marketing campaigns

ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for the Marketing Specialist role at MGM National Harbor.

❓ Key Questions to Ask During Interview

• Can you describe the typical marketing calendar for MGM National Harbor and how this role contributes to its success?
• How does this role collaborate with other marketing verticals and departments within the resort?
• What opportunities are there for professional growth and development within the marketing department and the company as a whole?
• How does MGM Resorts support work-life balance for its employees?
• What is the company culture like at MGM National Harbor, and how does this role contribute to maintaining a positive work environment?

ASSUMPTION: These interview questions are designed to help you better understand the role, the team, and the company culture at MGM National Harbor.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: https://mgmresorts.wd5.myworkdayjobs.com/MGMCareers/job/Property---MGM-National-Harbor/Marketing-Specialist---MGM-National-Harbor_263203
• Customize your resume to highlight relevant marketing experience and skills
• Tailor your cover letter to demonstrate your understanding of the hospitality industry and MGM Resorts
• Prepare examples of successful marketing campaigns you've managed or contributed to
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.