📌 Core Information
🔹 Job Title: Marketing Specialist, PLUS
🔹 Company: Holmes Murphy Insurance
🔹 Location: Waukee, Iowa
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 7, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting PLUS companies in marketing efforts
- Creating and curating marketing content
- Managing requests for deliverables
- Coordinating sponsorship and paid deliverables
- Ensuring brand alignment and strategic marketing initiatives
ASSUMPTION: This role requires a high level of organization and attention to detail, as well as strong communication skills to effectively coordinate with various teams and stakeholders.
📋 Key Responsibilities
✅ Support Sr. Marketing Consultant and PLUS Leadership by creating and curating marketing content specific to the needs and requests of each company.
✅ Write and edit email copy, case studies, whitepapers, and video scripts for campaigns and other sales opportunities
✅ Keep track of deadlines, launch dates, and other important milestones for various marketing activities.
✅ Field incoming requests to update branding, create new sales materials, as well as, various other marketing materials for use internally and externally.
✅ Manage requests for deliverables through coordination with marketing expertise to ensure brand alignment, delivery deadlines, and alignment to strategic marketing initiatives.
✅ Ensure marketing-related documents are kept up-to-date and organized for ease of collaboration and sharing.
✅ Manage sponsorship and paid deliverables, in coordination with Marketing Consultant, including but not limited to: Coordinating ad copy and design; managing company listings/profiles; Coordinating swag and other deliverables for trade shows/conferences; Event support as needed.
ASSUMPTION: This role may require occasional overtime or weekend work to meet project deadlines, especially during peak marketing periods.
🎯 Required Qualifications
Education: B.A. or B.S. in marketing, graphic design, communications, public relations, or journalism.
Experience: 2+ years professional marketing experience.
Required Skills:
- Proficiency in Microsoft Office, email marketing tools, and preferably Salesforce
- Strong writing skills in AP style with keen attention to detail
- Graphic design experience (asset)
Preferred Skills:
- Experience with PLUS companies or similar subsidiaries
- Familiarity with insurance industry
ASSUMPTION: Candidates with experience in a similar role or industry may have an advantage in understanding the unique requirements of this position.
💰 Compensation & Benefits
Salary Range: $45,000 - $55,000 per year (based on industry standards for 2-5 years of experience in the marketing field)
Benefits:
- Health, dental, and vision insurance
- Paid parental leave and supportive new parent benefits
- Company-paid continuing education and tuition reimbursement
- 401k profit sharing
- Generous time off practices, including paid holidays
- Paid volunteer time off and employee matching gifts to charities
- Diversity, equity, and inclusion (DEI) programs
- Consistent merit increase and promotion opportunities
- Discretionary bonus opportunity
Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM (with flexibility based on project needs)
ASSUMPTION: The salary range provided is an estimate based on industry standards for the given experience level and location. Actual compensation may vary based on the candidate's qualifications and the company's internal salary structure.
📌 Applicant Insights
🔍 Company Context
Industry: Insurance
Company Size: 11-50 employees
Founded: 2017
Company Description:
- Holmes Murphy Insurance is a privately-held company specializing in insurance and risk management solutions
- They offer a range of services, including property and casualty, employee benefits, and personal lines insurance
- Their PLUS companies focus on providing unique, innovative solutions to meet clients' specific needs
Company Specialties:
- Insurance brokerage and consulting
- Risk management
- Employee benefits
- Personal lines insurance
Company Website: www.holmesmurphy.com
ASSUMPTION: Holmes Murphy Insurance values innovation and unique solutions, which is reflected in their PLUS companies and overall approach to the insurance industry.
📊 Role Analysis
Career Level: Mid-level marketing professional
Reporting Structure: Reports to the Sr. Marketing Consultant and works closely with PLUS Leadership
Work Arrangement: On-site, full-time position with occasional remote work possible for certain tasks
Growth Opportunities:
- Potential advancement to a marketing management role within the PLUS companies or Holmes Murphy Insurance
- Expanding skills and expertise in marketing, branding, and project management
- Gaining experience working with various subsidiaries and understanding their unique marketing needs
ASSUMPTION: This role offers opportunities for professional growth and development within the company, as well as the chance to work on diverse and innovative marketing projects.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): Waukee, Iowa
Geographic Context:
- Waukee is a suburb of Des Moines, Iowa, with a population of approximately 25,000
- The area offers a mix of urban and rural living, with easy access to outdoor recreation and cultural attractions
- Iowa has a humid continental climate, with warm summers and cold, snowy winters
Work Schedule: Monday-Friday, 8:00 AM - 5:00 PM, with flexibility based on project needs
ASSUMPTION: The Waukee office provides a collaborative and supportive work environment, with opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the Sr. Marketing Consultant
- In-person or virtual interview with PLUS Leadership
- Final interview with the Marketing Director or another senior leader
Key Assessment Areas:
- Writing and editing skills
- Project management and organizational skills
- Understanding of marketing principles and best practices
- Adaptability and ability to work with various teams and stakeholders
Application Tips:
- Highlight relevant marketing experience and accomplishments in your resume
- Tailor your cover letter to demonstrate your understanding of the role and how your skills and experience make you a strong fit
- Prepare examples of your writing and editing work to showcase during the interview
ATS Keywords: Marketing, content creation, project management, branding, PLUS companies, Holmes Murphy Insurance, writing, editing, graphic design, event coordination, sponsorship
ASSUMPTION: The interview process for this role may include assessments or exercises to evaluate the candidate's writing, editing, and project management skills.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Email marketing tools (e.g., Mailchimp, Constant Contact)
- Salesforce (preferred)
- Graphic design software (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: Familiarity with the listed tools and technologies is preferred, but not always required. The company may provide training or support for candidates who need to develop their skills in these areas.
👔 Cultural Fit Considerations
Company Values:
- Empower employees to build trust through honest and caring actions
- Ensure clear and constructive communication
- Establish meaningful client relationships
- Contribute to the organization's success by effectively influencing and uplifting team members
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to changing conditions
- Strong critical thinking and execution skills
- Attention to detail and commitment to accuracy
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you adaptable and able to respond effectively to changing conditions?
- Do you have strong critical thinking and execution skills, with a keen attention to detail?
ASSUMPTION: Holmes Murphy Insurance values employees who are committed to their mission, values, and work style, and who are dedicated to contributing to the organization's success.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Balancing the needs and requests of various PLUS companies and stakeholders
- Occasional overtime or weekend work to meet project deadlines
- Adapting to changes in priorities or project scope
ASSUMPTION: The Marketing Specialist, PLUS role may present challenges related to project management, stakeholder communication, and adaptability, but these can be overcome with strong organizational skills, clear communication, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses on supporting multiple subsidiaries with unique marketing needs
- This role requires a strong understanding of project management and the ability to balance multiple priorities
- Career progression may involve moving into a marketing management role within the PLUS companies or Holmes Murphy Insurance
ASSUMPTION: While this role shares some similarities with traditional marketing positions, its focus on supporting multiple subsidiaries and unique marketing needs sets it apart from other roles in the industry.
📝 Sample Projects
- Developing a comprehensive marketing plan for a new PLUS company launch
- Creating and managing a targeted email marketing campaign to promote an existing PLUS company's services
- Designing and implementing a social media strategy to increase brand awareness for a PLUS company
ASSUMPTION: The Marketing Specialist, PLUS may work on a variety of projects, ranging from strategic planning and execution to tactical implementation and management.
❓ Key Questions to Ask During Interview
- How does this role support the overall marketing strategy for Holmes Murphy Insurance and its PLUS companies?
- What are the most significant challenges facing the PLUS companies, and how can this role help address them?
- How does the company support the professional growth and development of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company measure the success of this role and its contributions to the organization?
ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in and understanding of the role, as well as your commitment to contributing to the organization's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant marketing experience and skills
- Write a cover letter that demonstrates your understanding of the role and how your skills and experience make you a strong fit
- Prepare examples of your writing and editing work to showcase during the interview
- Follow up with the Sr. Marketing Consultant or another hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
