📌 Core Information
🔹 Job Title: Marketing Specialist SuperTrak (m/w/d)
🔹 Company: ATS Automation
🔹 Location: Heimstetten, Germany
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 8, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing strategic marketing initiatives for SuperTrak CONVEYANCE™ offerings
- Generating qualified leads for the global sales team
- Collaborating with the director and other marketing teams
- Ensuring alignment with company policies and continuous improvement
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively with cross-functional teams.
📋 Key Responsibilities
✅ Developing and executing marketing strategies for SuperTrak CONVEYANCE™ products
✅ Generating qualified leads and supporting the global sales team
✅ Collaborating with the director and other marketing teams to ensure alignment with company policies and continuous improvement
✅ Managing marketing projects and ensuring they meet deadlines and quality standards
✅ Monitoring and analyzing marketing campaign performance and providing regular reports
ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work independently and in a team environment.
🎯 Required Qualifications
Education: Post-secondary diploma or degree
Experience: 10+ years of marketing experience in industrial automation
Required Skills:
- Proven track record in developing and executing marketing strategies
- Strong communication and presentation skills
- Excellent organizational and planning skills
- Ability to work effectively in a fast-paced environment
- Fluency in German and English
Preferred Skills:
- Experience with marketing automation tools
- Knowledge of the pharmaceutical or biotechnology industry
ASSUMPTION: Candidates with experience in B2B marketing and a strong understanding of the industrial automation sector are likely to be successful in this role.
💰 Compensation & Benefits
Salary Range: €60,000 - €80,000 per year (based on industry standards for a marketing specialist with 10+ years of experience in Germany)
Benefits:
- Flexible working hours
- Corporate benefits
- Company events
- Retirement plan
- JobRad
- Free beverages
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range is an estimate based on industry standards for a marketing specialist with 10+ years of experience in Germany. Actual salary may vary based on the candidate's qualifications and the company's internal salary structure.
📌 Applicant Insights
🔍 Company Context
Industry: ATS Automation is a leading provider of automation solutions for the pharmaceutical, biotechnology, and life sciences industries.
Company Size: ATS Automation has 400 employees across three locations in Europe.
Founded: ATS Automation was founded in 1962 and has over 60 years of experience in the automation industry.
Company Description:
- ATS Automation offers high-quality, customized automation solutions for the pharmaceutical, biotechnology, and life sciences industries
- The company specializes in automated assembly and handling systems for medical devices, diagnostic equipment, and pharmaceutical products
- ATS Automation is committed to helping its customers improve efficiency, reduce costs, and enhance product quality
Company Specialties:
- Automated assembly and handling systems
- Customized automation solutions
- Pharmaceutical, biotechnology, and life sciences industries
Company Website: www.atsmunich.de
ASSUMPTION: ATS Automation is a well-established company with a strong reputation in the pharmaceutical, biotechnology, and life sciences industries. The company offers a challenging and innovative work environment with opportunities for professional growth and development.
📊 Role Analysis
Career Level: Mid-level marketing specialist role with potential for growth and advancement
Reporting Structure: The marketing specialist will report directly to the director of marketing and collaborate with other marketing teams
Work Arrangement: On-site, full-time position with flexible working hours
Growth Opportunities:
- Potential for advancement to a senior marketing role
- Opportunities to work on diverse and challenging projects
- Access to professional development and training opportunities
ASSUMPTION: This role offers a unique opportunity for a marketing specialist to gain experience in the pharmaceutical, biotechnology, and life sciences industries and to contribute to the company's continued success.
🌍 Location & Work Environment
Office Type: Modern, collaborative office environment with state-of-the-art technology and equipment
Office Location(s): Heimstetten, Germany
Geographic Context:
- Heimstetten is located near Munich, Germany, with easy access to public transportation and major highways
- The area offers a high quality of life with affordable housing, excellent schools, and a wide range of cultural and recreational opportunities
- Munich is a major international hub for the pharmaceutical, biotechnology, and life sciences industries
Work Schedule: Full-time, 40 hours per week with flexible working hours
ASSUMPTION: The office environment at ATS Automation is collaborative and innovative, with a strong focus on teamwork and continuous improvement. The location in Heimstetten offers easy access to Munich and its many amenities.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening
- On-site or virtual interview with the hiring manager and team members
- Final interview with the director of marketing
- Background check and reference check
Key Assessment Areas:
- Marketing strategy and planning
- Lead generation and qualification
- Collaboration and communication skills
- Project management and organization
- Industry knowledge and experience
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Be prepared to discuss your marketing strategy and planning experience in detail
- Demonstrate your ability to work effectively in a fast-paced, collaborative environment
- Showcase your industry knowledge and experience with specific examples and case studies
ATS Keywords: Marketing strategy, lead generation, brand management, collaboration, communication skills, project management, pharmaceutical industry, biotechnology industry, life sciences industry
ASSUMPTION: The application process at ATS Automation is competitive and thorough, with a strong focus on finding the best fit for the company's culture and values.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- CRM software (e.g., Salesforce, HubSpot CRM)
- Project management tools (e.g., Asana, Trello)
- Design and graphics software (e.g., Adobe Creative Suite, Sketch)
- Social media management tools (e.g., Hootsuite, Buffer)
ASSUMPTION: The marketing specialist will be expected to have experience with a range of marketing tools and technologies, as well as the ability to learn and adapt to new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Innovation and continuous improvement
- Collaboration and teamwork
- Customer focus and excellence
- Integrity and respect
- Sustainability and social responsibility
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Results-driven and goal-oriented
- Adaptable and flexible
- Customer-focused and customer-centric
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you able to work effectively in a collaborative, team-oriented setting?
- Do you have a strong customer focus and a customer-centric mindset?
- Are you adaptable and able to learn and grow in a rapidly changing environment?
- Do you share ATS Automation's commitment to innovation, continuous improvement, and sustainability?
ASSUMPTION: A successful candidate for this role will be a strong cultural fit for ATS Automation, with a customer-focused, collaborative, and adaptable work style.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment may be challenging for candidates who prefer a more stable and predictable work environment
- The role may require occasional travel to attend industry events, trade shows, and customer meetings
- The marketing specialist may need to manage multiple projects and deadlines simultaneously, which can be stressful and demanding
- The role may require working with a diverse and global team, which can present unique communication and cultural challenges
ASSUMPTION: These challenges can be mitigated by effective project management, strong communication skills, and a customer-focused, collaborative work style.
📈 Similar Roles Comparison
- This role is similar to a marketing manager or marketing communications manager role in a pharmaceutical, biotechnology, or life sciences company
- The role requires a higher level of industry-specific knowledge and experience than a general marketing role
- The role offers opportunities for career growth and advancement within the marketing function and potentially into other areas of the business
ASSUMPTION: This role is unique in its focus on the pharmaceutical, biotechnology, and life sciences industries, and offers a challenging and rewarding career opportunity for a marketing specialist with relevant industry experience.
📝 Sample Projects
- Developing and executing a marketing campaign to launch a new SuperTrak CONVEYANCE™ product
- Creating and implementing a lead generation strategy to support the global sales team
- Managing a marketing project to rebrand the SuperTrak CONVEYANCE™ product line
ASSUMPTION: These sample projects illustrate the range of marketing responsibilities and the level of strategic thinking and planning required for success in this role.
❓ Key Questions to Ask During Interview
- Can you describe the company's marketing strategy and how this role fits into that strategy?
- How does the marketing team collaborate with the sales team to generate leads and support revenue growth?
- What are the key challenges facing the marketing team in the next 12-24 months, and how can this role help address them?
- How does the company support the professional development and growth of its marketing team members?
- What are the key priorities for this role in the first 30-60-90 days?
ASSUMPTION: These questions can help candidates better understand the role, the company's marketing strategy, and the team's priorities and goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through ATS Automation's career portal
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare for your interview by researching the company, its products, and its competitors
- Be ready to discuss your marketing strategy and planning experience in detail
- Follow up with the hiring manager within one week of your interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
