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Marketing Strategist

Wellington Management
Full-time
On-site
Singapore
πŸ’‘ Marketing Strategy & Planning

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Strategist

πŸ”Ή Company: Wellington Management

πŸ”Ή Location: Singapore

πŸ”Ή Job Type: Full-Time, Hybrid (4 days in-office, 1 day remote)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 24, 2025

πŸ”Ή Experience Level: 5-8 years

πŸ”Ή Remote Status: On-site with remote flexibility

πŸš€ Job Overview

Key aspects of this role include:

  • Partnering with APAC marketing team and business partners to execute integrated marketing campaigns.
  • Supporting regional marketing initiatives, including event planning, campaign execution, content production, and digital marketing.
  • Collaborating with global marketing teams and external vendors to manage marketing deliverables and programs.
  • Working across wealth and institutional businesses in APAC to drive client growth and retention.

ASSUMPTION: This role requires a strong understanding of the intermediary market and wealth management channel within asset management marketing.

πŸ“‹ Key Responsibilities

βœ… Work with APAC marketing team and business partners to execute integrated marketing campaigns.

βœ… Support regional marketing initiatives, including event planning, campaign execution, content production, and digital marketing.

βœ… Collaborate with global marketing teams and external vendors to manage marketing deliverables and programs.

βœ… Coordinate and manage translation and production of marketing-related content.

βœ… Perform additional marketing duties as assigned to support the marketing team and enhance overall productivity.

ASSUMPTION: This role may require working on multiple projects simultaneously and managing tight deadlines.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field.

Experience: 5-8 years of experience in asset management marketing, with a focus on the intermediary market and wealth management channel.

Required Skills:

  • Proven project management and organizational skills.
  • Strong communication skills in English, with proficiency in Chinese being a plus.
  • Ability to interact effectively with creative teams, senior executives, internal business partners, external clients, and external vendors.
  • Ability to multitask in a fast-paced environment and exhibit grace under pressure.
  • Comfortable learning new systems and working on creative solutions.

Preferred Skills:

  • Previous experience in workflow, creative production, and digital marketing tools.

ASSUMPTION: Candidates with experience in the financial industry and a strong understanding of the intermediary market and wealth management channel will be highly competitive for this role.

πŸ’° Compensation & Benefits

Salary Range: Based on industry standards for a Marketing Strategist role in Singapore with 5-8 years of experience, the estimated salary range is SGD 120,000 - SGD 160,000 per annum.

Benefits:

  • Health insurance and retirement benefits.
  • Flexible work arrangement (4 days in-office, 1 day remote).
  • Opportunities for professional development and growth.

Working Hours: Full-time position with standard office hours (9:00 AM - 6:00 PM, Monday - Friday).

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Investment Management

Company Size: 1,001-5,000 employees

Founded: 1933

Company Description:

  • Wellington Management is one of the world’s largest independent investment management firms, serving as a trusted adviser to over 2,400 clients in more than 60 countries.
  • The company offers comprehensive investment management capabilities that span nearly all segments of the global capital markets.
  • Wellington Management is known for its independent structure, collegial culture, and diverse workforce.

Company Specialties:

  • Investment Management
  • Insurance Asset Management
  • Defined Contribution Investments
  • Financial Reserves Management
  • ESG Integration
  • Liability-Driven Investing
  • Multi-Manager Solutions
  • Family Office Investing
  • Sustainable Investing

Company Website: www.wellington.com

ASSUMPTION: Wellington Management's independent structure and diverse workforce provide a unique environment for investment professionals to grow and succeed.

πŸ“Š Role Analysis

Career Level: Mid-level to senior marketing role with opportunities for growth and advancement.

Reporting Structure: This role reports directly to the Director, APAC Marketing and collaborates with various global marketing teams and business partners.

Work Arrangement: Hybrid work arrangement with 4 days in the office and 1 day remote.

Growth Opportunities:

  • Potential to take on more responsibilities and advance within the marketing department.
  • Opportunities to work on cross-functional projects and collaborate with different teams.
  • Possibility to transition into a more senior role or explore other areas of interest within the company.

ASSUMPTION: This role offers a unique opportunity to work in a global marketing function and gain exposure to various aspects of marketing within the investment management industry.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art facilities.

Office Location(s): Central Singapore, Singapore

Geographic Context:

  • Singapore is a global financial hub with a thriving investment management industry.
  • The central business district offers a vibrant and dynamic work environment.
  • Singapore is known for its multicultural atmosphere, excellent infrastructure, and high quality of life.

Work Schedule: Standard office hours (9:00 AM - 6:00 PM, Monday - Friday) with one remote workday per week.

ASSUMPTION: The central Singapore location provides easy access to public transportation, amenities, and cultural attractions.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through the company's careers portal.
  • Phone or video screening with the hiring manager or HR representative.
  • In-depth interviews with the marketing team and business partners.
  • Final round interviews with senior leadership.

Key Assessment Areas:

  • Candidates' understanding of the intermediary market and wealth management channel within asset management marketing.
  • Candidates' project management, organizational, and communication skills.
  • Candidates' ability to work effectively with various teams and stakeholders.
  • Candidates' cultural fit with the company's values and work environment.

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Demonstrate your understanding of the intermediary market and wealth management channel within asset management marketing.
  • Showcase your project management, organizational, and communication skills through specific examples and achievements.
  • Prepare thoughtful questions to ask the interviewer about the role, team, and company.

ATS Keywords: Asset Management Marketing, Project Management, Organizational Skills, Communication Skills, Multitasking, Creative Solutions, Team Player, Digital Marketing, Intermediary Market, Wealth Management Channel

ASSUMPTION: The interview process may include case studies, scenario-based questions, and behavioral questions to assess candidates' skills and cultural fit.

πŸ› οΈ Tools & Technologies

  • Marketing automation platforms (e.g., Marketo, Pardot)
  • Content management systems (e.g., WordPress, Adobe Experience Manager)
  • Design tools (e.g., Adobe Creative Suite, Sketch)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may vary depending on the company's global marketing function and the candidate's role within the team.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Collaboration
  • Expertise
  • Innovation
  • Client Focus

Work Style:

  • Collaborative and team-oriented
  • Results-driven and proactive
  • Adaptable and open to feedback
  • Strong communication and interpersonal skills

Self-Assessment Questions:

  • Do you have a strong understanding of the intermediary market and wealth management channel within asset management marketing?
  • Are you comfortable working in a fast-paced, collaborative environment with tight deadlines?
  • Do you possess strong project management, organizational, and communication skills?
  • Are you open to learning new systems and working on creative solutions?

ASSUMPTION: Wellington Management values a diverse workforce and encourages candidates from all backgrounds to apply.

⚠️ Potential Challenges

  • Managing multiple projects simultaneously and meeting tight deadlines.
  • Working with various teams and stakeholders, including global marketing teams, business partners, and external vendors.
  • Adapting to a fast-paced, collaborative work environment.
  • Keeping up with industry trends and best practices in asset management marketing.

ASSUMPTION: These challenges can be overcome with strong project management, organizational, and communication skills, as well as a proactive and adaptable work style.

πŸ“ˆ Similar Roles Comparison

  • This role focuses on the intermediary market and wealth management channel within asset management marketing, whereas similar roles may focus on other aspects of the investment management industry.
  • Wellington Management is a global investment management firm with a diverse workforce, offering a unique environment for investment professionals to grow and succeed.
  • This role offers opportunities for growth and advancement within the marketing department and the company as a whole.

ASSUMPTION: Candidates should research other marketing roles within the investment management industry to better understand the unique aspects of this opportunity at Wellington Management.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign to drive client growth and retention within the intermediary market and wealth management channel.
  • Managing the translation and production of marketing-related content for various regions and languages.
  • Collaborating with global marketing teams and external vendors to create and distribute marketing materials for wealth and institutional businesses in APAC.

ASSUMPTION: These sample projects demonstrate the range of responsibilities and the collaborative nature of this role within the global marketing function at Wellington Management.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the APAC marketing team and the global marketing function?
  • How does this role contribute to the overall marketing strategy and objectives for Wellington Management in APAC?
  • What opportunities are there for professional development and growth within the marketing department and the company as a whole?
  • How does Wellington Management support work-life balance and employee well-being?
  • What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to those initiatives?

ASSUMPTION: These questions demonstrate a candidate's interest in the role, team, and company, as well as their understanding of the company's values and culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Wellington Management careers portal.
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Prepare for interviews by researching the company, team, and role, as well as practicing common interview questions and your responses.
  • Follow up with the hiring manager or HR representative after your interview to express your interest in the role and reiterate your qualifications.
  • If you are selected for the final round, be prepared to discuss your thoughts on the role, team, and company, as well as your long-term career goals.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.