Marketing & Strategy Manager

📌 Core Information

🔹 Job Title: Marketing & Strategy Manager

🔹 Company: Cushman & Wakefield

🔹 Location: Melbourne, Victoria, Australia

🔹 Job Type: On-site

🔹 Category: Not Specified

🔹 Date Posted: April 2, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Managing property marketing and campaign strategies
• Liaising with external creative suppliers for professional outputs
• Supporting Investment Sales through events and brand initiatives
• Designing reports and capability statements for business growth

ASSUMPTION: This role emphasizes collaboration with teams and external suppliers to enhance marketing campaigns and events, assuming a creative and strategic approach is required.

📋 Key Responsibilities

✅ Manage and design property marketing campaigns

✅ Liaise with external creative suppliers

✅ Ensure timely schedules and budget preparations

✅ Prepare submissions for business development

✅ Manage email marketing and maintain databases

✅ Ensure adherence to brand guidelines

✅ Contribute to event management logistics

ASSUMPTION: The responsibilities suggest a dynamic role that involves various facets of marketing, emphasizing organizational and creative skills.

🎯 Required Qualifications

Education: Not specified

Experience: Intermediate to advanced experience in InDesign; Previous experience in graphic design or campaign management roles

Required Skills:

• InDesign proficiency
• Strong written and oral communication skills
• Attention to detail

Preferred Skills:

• Experience in the property industry
• Event management experience

ASSUMPTION: Preferred qualifications indicate a greater emphasis on industry-specific experience and additional marketing functions like event coordination.

💰 Compensation & Benefits

Salary Range: Not specified

Benefits:

• Opportunity to work within a global real estate leader
• Career progression and promotion from within
• Diverse and inclusive work environment

Working Hours: 40 hours per week, with an emphasis on flexibility and autonomy

ASSUMPTION: Benefits reflect a commitment to employee growth and integration within a global corporate culture.

📌 Applicant Insights

🔍 Company Context

Industry: Real Estate

Company Size: 10,001+ employees, suggesting robust support networks and significant resources

Founded: 1917

Company Description:

• Global real estate services powerhouse
• 52,000 professionals worldwide
• Focuses on innovation and forward-thinking approaches

Company Specialties:

• Global occupier services
• Capital markets
• Asset services

Company Website: http://www.cushmanwakefield.com

ASSUMPTION: The company’s specialties suggest involvement in diverse real estate sectors, offering expansive opportunities for professional exposure.

📊 Role Analysis

Career Level: Mid-level managerial position

Reporting Structure: Likely reports to the Director of Marketing or a similar executive

Work Arrangement: Primarily on-site with some flexibility

Growth Opportunities:

• Learn from industry leaders
• Access to global projects
• Chance for rapid career advancement internally

ASSUMPTION: The career level and reporting structure imply opportunities to collaborate with senior leadership and influence strategic marketing decisions.

🌍 Location & Work Environment

Office Type: Professional corporate office environment

Office Location(s): Melbourne, Victoria

Geographic Context:

• Located in the heart of Melbourne’s business district
• Access to public transportation and amenities
• Dynamic and culturally rich city setting

Work Schedule: Standard business hours with potential for additional hours during peak campaigns

ASSUMPTION: The work environment and schedule suggest a focus on balancing professional and personal responsibilities while thriving in a vibrant city backdrop.

💼 Interview & Application Insights

Typical Process:

• Initial resume screening
• First interview with HR
• Follow-up interviews with department heads

Key Assessment Areas:

• Marketing strategy design and execution
• Project management capabilities
• Creative problem-solving skills

Application Tips:

• Highlight experience with digital marketing tools
• Showcase successful past campaigns
• Demonstrate a knowledge of real estate market trends

ATS Keywords: Campaign Management, InDesign, Real Estate Marketing, Event Management

ASSUMPTION: The application process values a blend of practical experience and strategic thinking in marketing roles.

🛠️ Tools & Technologies

• Adobe InDesign
• Email marketing platforms
• Video editing software

ASSUMPTION: Familiarity with these tools is critical for executing the responsibilities effectively, given their mention in the job function.

👔 Cultural Fit Considerations

Company Values:

• Commitment to diversity and inclusion
• Innovation and advancement
• Client-focused service delivery

Work Style:

• Collaborative team-based approach
• Flexibility and adaptability in a fast-paced environment
• Prioritization of career growth and development

Self-Assessment Questions:

• How do you handle multiple projects with tight deadlines?
• What strategies do you use to maintain brand consistency?
• How do you keep up with industry trends and integrate them into your work?

ASSUMPTION: Success in this role likely requires alignment with company values, especially in innovation and a customer-centric mindset.

⚠️ Potential Challenges

• Balancing multiple high-stakes marketing campaigns
• Navigating fast-paced work environments
• Ensuring collaboration across different departments and regions
• Maintaining brand image in diverse market structures

ASSUMPTION: The challenges suggest a need for excellent time management and interpersonal skills to meet dynamic business goals.

📈 Similar Roles Comparison

• Similar positions may include Marketing Coordinator and Brand Manager roles
• Job roles in competitive real estate markets may offer similar skill utilization
• Opportunities for advancement in strategy-focused positions across industries

ASSUMPTION: Understanding roles with similar responsibilities helps applicants consider career path possibilities within and outside the company.

📝 Sample Projects

• Create a comprehensive marketing campaign for a new property launch
• Develop a series of brand-awareness videos for social media platforms
• Organize a state-level real estate networking event

ASSUMPTION: These samples illustrate the importance of multitasking and creativity in designing impactful marketing solutions.

❓ Key Questions to Ask During Interview

• How does the company measure the success of its marketing campaigns?
• What tools and resources are available to support my role?
• How does the team prioritize tasks during overlapping projects?
• Can you provide an example of a successful campaign from last year?
• How does the company support continuous professional growth?

ASSUMPTION: These questions are designed to provide insights into company expectations and potential growth opportunities, helping candidates gauge alignment with their goals.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the company's career portal at Cushman & Wakefield Careers
• Ensure your resume includes relevant keywords and phrases
• Prepare a portfolio showcasing your design and marketing successes
• Follow up with the HR department one week after submission
• Prepare for interviews by reviewing Cushman & Wakefield's market position and recent news

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

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