📌 Core Information
🔹 Job Title: Marketing Team Lead
🔹 Company: EI-Technologies Mena
🔹 Location: Awkar, El Metn, Lebanon
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: July 2, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Spearheading business growth initiatives and guiding marketing teams
- Developing and executing innovative marketing strategies using Marketing Cloud
- Leading and mentoring high-performing marketing teams
- Collaborating with cross-functional partners to ensure client success
ASSUMPTION: This role requires a strategic thinker with a strong background in marketing and team leadership to drive growth and enhance market presence.
📋 Key Responsibilities
✅ Provide consultancy to develop and execute innovative marketing strategies
✅ Lead and mentor a dynamic marketing team working on Salesforce Marketing clouds
✅ Manage Marketing Cloud initiatives to optimize customer engagement and retention
✅ Conduct market analysis to identify growth opportunities and implement strategies to capitalize on them
✅ Collaborate with sales and product teams to ensure alignment of marketing efforts with business objectives
✅ Stay informed on industry trends, competitive landscape, and best practices to drive continuous improvement
✅ Work effectively with various cross-functional partners to ensure client success
ASSUMPTION: The role involves a mix of strategic planning, team management, and hands-on marketing tasks to drive business growth.
🎯 Required Qualifications
Education: University degree, preferably Masters, in Marketing or a related field.
Experience: 7+ years of marketing experience in a reputable organization, with a focus on business growth.
Required Skills:
- Proven experience in developing and managing growth-focused campaigns
- Strong leadership skills with a track record of building and developing high-performing teams
- Excellent analytical skills with the ability to interpret data and drive insights
- Excellent communication and interpersonal skills
- Fluency in English, French is a plus
- Knowledge of Salesforce is a plus
- Open to travel when required
- Creative and strategic thinker with a results-oriented approach to marketing
ASSUMPTION: Candidates should have a strong marketing background, proven leadership skills, and a data-driven mindset to excel in this role.
💰 Compensation & Benefits
Salary Range: Industry standard for a Marketing Team Lead role in the Middle East is between $70,000 - $120,000 per year, depending on experience and performance.
Benefits:
- Health insurance
- Dental insurance
- Life insurance
- Retirement plan
- Performance-based bonuses
Working Hours: Full-time position with standard office hours (8:30 AM - 5:30 PM, Sunday - Thursday). Flexible hours may be available based on team needs and performance.
ASSUMPTION: The salary range is estimated based on market research and may vary depending on the candidate's experience and negotiation skills.
📌 Applicant Insights
🔍 Company Context
Industry: EI-Technologies Mena operates in the IT Services and IT Consulting industry, focusing on digital transformation and CRM consulting services.
Company Size: With 51-200 employees, EI-Technologies Mena offers a mid-sized company environment where applicants can expect a structured yet dynamic work culture.
Founded: Established in 2011, EI-Technologies Mena has grown to become a leading Salesforce partner in the Middle East.
Company Description:
- EI-Technologies Mena is a pure player digital consultancy firm and one of the leading Salesforce partners in the Middle East
- The company provides Salesforce CRM implementation and cloud consulting services across various technologies in the Middle East and Gulf region
- EI-Technologies Mena is part of the NEO-DIS.COM Group and has offices in Dubai, Lebanon, and Saudi Arabia
Company Specialties:
- Information Systems Consulting
- Customer Relationship Management (CRM)
- Enterprise Content Management
- Salesforce (Sales, Service, Analytics, E-Commerce, and Marketing Clouds)
- Marketing and Social Media Management
- Microsoft (Dynamics and SharePoint)
Company Website: http://www.eit-mena.com/
ASSUMPTION: EI-Technologies Mena's focus on Salesforce and digital transformation makes it an attractive employer for marketing professionals seeking to work with cutting-edge technology.
📊 Role Analysis
Career Level: This role is at the senior management level, requiring a high degree of expertise and leadership.
Reporting Structure: The Marketing Team Lead will report directly to the Head of Marketing and will oversee a team of marketing professionals.
Work Arrangement: This is an on-site position, with the possibility of remote work for specific tasks or projects, depending on the team's needs and the candidate's performance.
Growth Opportunities:
- Potential to grow into a regional or global marketing leadership role within the company
- Opportunities to work on diverse projects and gain exposure to various industries
- Chance to develop and mentor junior marketing team members
ASSUMPTION: This role offers strong growth potential for the right candidate, with opportunities to expand their leadership and marketing skills.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space with state-of-the-art technology and amenities.
Office Location(s): Awkar, El Metn, Lebanon
Geographic Context:
- Lebanon offers a multicultural environment with a mix of Eastern and Western influences
- The office is located in the heart of the Lebanese business district, providing easy access to various amenities and public transportation
- The country offers a high quality of life, with a rich history, vibrant culture, and diverse cuisine
Work Schedule: Standard office hours (8:30 AM - 5:30 PM, Sunday - Thursday) with the possibility of flexible hours based on team needs and performance.
ASSUMPTION: The office environment at EI-Technologies Mena is designed to foster collaboration and innovation, with a focus on employee well-being and work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical interview with the Marketing Manager
- Final interview with the Head of Marketing
- Background check and offer extension
Key Assessment Areas:
- Marketing strategy and planning
- Leadership skills and team management
- Data analysis and interpretation
- Communication and interpersonal skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your marketing experience, leadership skills, and relevant achievements
- Prepare examples of successful marketing campaigns you've led and the results you've achieved
- Research EI-Technologies Mena's company culture and values to demonstrate your fit during the interview
ATS Keywords: Marketing strategy, leadership, team management, data analysis, marketing campaigns, Salesforce, Marketing Cloud, business growth, industry trends
ASSUMPTION: The application process at EI-Technologies Mena is designed to assess candidates' marketing expertise, leadership skills, and cultural fit, with a focus on finding the best fit for the team and the company.
🛠️ Tools & Technologies
- Salesforce Marketing Cloud
- Marketing automation tools (e.g., Pardot, Marketo)
- Social media management platforms (e.g., Hootsuite, Sprout Social)
- SEO and content marketing tools (e.g., Google Analytics, SEMrush)
- Project management software (e.g., Asana, Trello)
ASSUMPTION: The Marketing Team Lead will be expected to have experience with and proficiency in using various marketing tools and technologies to drive business growth.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Innovation and continuous improvement
- Collaboration and teamwork
- Integrity and accountability
- Employee development and growth
Work Style:
- Data-driven and results-oriented
- Collaborative and team-focused
- Adaptable and responsive to change
- Proactive and solution-oriented
- Committed to continuous learning and professional development
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you passionate about driving business growth through innovative marketing strategies?
- Do you enjoy leading and mentoring teams to achieve exceptional results?
- Are you comfortable working with cross-functional partners to ensure client success?
ASSUMPTION: EI-Technologies Mena values candidates who are aligned with their company values and work style, as this contributes to a positive and productive work environment.
⚠️ Potential Challenges
- Managing a team with diverse skills and backgrounds may present unique challenges
- Keeping up with industry trends and competitive landscape may require continuous learning and adaptation
- Balancing strategic planning and hands-on marketing tasks may be demanding
- Working in a fast-paced, dynamic environment may require strong time management and prioritization skills
ASSUMPTION: The Marketing Team Lead role at EI-Technologies Mena presents exciting opportunities and challenges that require a strong, adaptable leader to succeed.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position requires a strong focus on business growth and team leadership
- Experience with Salesforce Marketing Cloud is highly valued in this role, setting it apart from other marketing positions
- This role offers significant growth potential, with opportunities to expand leadership and marketing skills
ASSUMPTION: While this role shares similarities with other marketing positions, its focus on business growth, team leadership, and Salesforce Marketing Cloud sets it apart and offers unique opportunities for growth.
📝 Sample Projects
- Developing and executing a comprehensive marketing strategy to drive business growth for a key client
- Leading a team to optimize customer engagement and retention using Salesforce Marketing Cloud
- Conducting market analysis to identify growth opportunities and implementing strategies to capitalize on them
ASSUMPTION: These sample projects illustrate the strategic and hands-on nature of the Marketing Team Lead role at EI-Technologies Mena.
❓ Key Questions to Ask During Interview
- How does this role contribute to the company's overall business strategy and growth?
- What are the key priorities for this role in the first 90 days?
- How does the company support the professional development and growth of its marketing team members?
- What is the company's approach to work-life balance, and how is it supported in this role?
- How does the company measure the success of its marketing efforts, and how will my performance be evaluated?
ASSUMPTION: Asking insightful questions during the interview demonstrates your interest in the role and your commitment to understanding the company's culture and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing experience, leadership skills, and relevant achievements
- Prepare examples of successful marketing campaigns you've led and the results you've achieved
- Research EI-Technologies Mena's company culture and values to demonstrate your fit during the interview
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
