Marketing Team Lead

📌 Core Information

🔹 Job Title: Marketing Team Lead

🔹 Company: ARI Imperial Marketing

🔹 Location: Charlotte, NC, USA

🔹 Job Type: Full-time, On-site

🔹 Category: Marketing Services

🔹 Date Posted: April 23, 2025

🔹 Experience Level: Entry-level to 2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Actively identifying quality leads and closing new contracts
• Remaining knowledgeable about products, services, and updates
• Acting as the point of contact between client and consumer
• Implementing sales and marketing strategies to exceed quotas

ASSUMPTION: This role requires a balance of sales, marketing, and customer service skills. It's ideal for candidates with some experience in communications or customer-facing roles who are eager to grow and lead a team.

📋 Key Responsibilities

✅ Actively identify quality leads and close new contracts

✅ Remain knowledgeable about products, services, and updates

✅ Act as the point of contact between client and consumer

✅ Implement sales and marketing strategies to exceed quotas

✅ Provide exceptional customer service and support

✅ Collaborate with the team to achieve common goals and maintain a positive work environment

ASSUMPTION: While this role is focused on sales and marketing, customer service and teamwork are also crucial for success.

🎯 Required Qualifications

Education: High school diploma or equivalent (associate's or bachelor's degree in marketing, business, or a related field is a plus)

Experience: Minimum of one year in a communications or customer-facing role

Required Skills:

• Outstanding communication skills focused on relationship building
• Dependability and a strong work ethic
• Willingness to learn and adapt in a fast-paced environment
• Reliable transportation (must be in the office every day)

Preferred Skills:

• Experience with CRM software
• Fluency in Spanish (or other languages)
• Proven sales or marketing experience

ASSUMPTION: While experience is preferred, ARI Imperial Marketing is open to training the right candidate with the right attitude and skills.

💰 Compensation & Benefits

Salary Range: $59,000 - $69,000 per year (based on experience and performance)

Benefits:

• Paid training and full-time hours
• Weekly pay and generous bonuses
• Outstanding growth opportunities
• Supportive, team-focused environment

Working Hours: Full-time, Monday-Friday, 8:30 AM - 5:00 PM (with a 30-minute lunch break)

ASSUMPTION: ARI Imperial Marketing offers competitive compensation and benefits packages to attract and retain top talent.

📌 Applicant Insights

🔍 Company Context

Industry: ARI Imperial Marketing is a premier business consulting firm specializing in marketing services, with a focus on regional excellence and national leadership.

Company Size: ARI Imperial Marketing is a small company with 11-50 employees, offering a supportive and team-focused work environment.

Founded: ARI Imperial Marketing was founded with a steadfast dedication to nurturing business expansion and creating pathways for progress.

Company Description:

• AIM is renowned for its regional excellence and national leadership in marketing services
• The company offers expertise in e-commerce, home delivery, telecommunications, clean energy, and smart home technology
• AIM is a versatile partner for industry giants, providing tailored solutions to drive business growth

Company Specialties:

• Marketing strategy and execution
• Sales team training and management
• Customer acquisition and retention
• Market research and analysis

Company Website: ariimperialmarketing.com

ASSUMPTION: ARI Imperial Marketing's small size allows for closer collaboration and faster decision-making, providing employees with significant growth opportunities.

📊 Role Analysis

Career Level: Entry-level to mid-level marketing professional

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: On-site, full-time position with a 30-minute lunch break

Growth Opportunities:

• Advancement to Marketing Manager or similar leadership role
• Expansion of responsibilities based on performance and interest
• Professional development opportunities, such as training and workshops

ASSUMPTION: ARI Imperial Marketing values internal promotions and offers growth opportunities for high-performing employees.

🌍 Location & Work Environment

Office Type: Modern, professional office space

Office Location(s): 205 Regency Executive Park Dr, STE 310, Charlotte, NC 28217, US

Geographic Context:

• Charlotte, NC, is the most populous city in North Carolina, offering a diverse range of cultural, recreational, and entertainment options
• The office is located in the Regency Executive Park, providing easy access to major highways and amenities
• Charlotte has a humid subtropical climate, with mild winters and hot, humid summers

Work Schedule: Monday-Friday, 8:30 AM - 5:00 PM (with a 30-minute lunch break)

ASSUMPTION: ARI Imperial Marketing's office environment is supportive, team-focused, and conducive to collaboration and growth.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen to assess communication skills and cultural fit
• In-person or virtual interview with the Marketing Manager to discuss the role and answer questions
• Final interview with the company's leadership team to assess fit and make a hiring decision

Key Assessment Areas:

• Communication skills and ability to build relationships
• Sales and marketing skills and experience
• Customer service skills and ability to handle objections
• Adaptability and willingness to learn

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of successful sales or marketing campaigns you've led or contributed to
• Demonstrate your understanding of ARI Imperial Marketing's mission and values in your application materials

ATS Keywords: Marketing, Sales, Customer Service, Relationship Building, Communication, Outreach, Advertising, Business Development, Hospitality, Problem Solving, Negotiation Skills, Adaptability

ASSUMPTION: ARI Imperial Marketing's interview process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization.

🛠️ Tools & Technologies

• CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
• Marketing automation tools (e.g., Marketo, Pardot, or Hootsuite)
• Project management software (e.g., Asana, Trello, or Jira)
• Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: ARI Imperial Marketing uses industry-standard tools and technologies to streamline workflows and improve productivity.

👔 Cultural Fit Considerations

Company Values:

• Integrity: Uphold ethical standards and maintain transparency in all actions
• Excellence: Strive for outstanding performance and continuous improvement
• Collaboration: Foster a team-oriented environment that values input and ideas from all team members
• Innovation: Encourage creativity and adaptability to drive business growth

Work Style:

• Fast-paced and dynamic, with a focus on results and performance
• Collaborative and team-oriented, with a strong emphasis on communication and relationship-building
• Adaptable and flexible, with a willingness to learn and grow in a changing environment

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you an effective communicator with strong relationship-building skills?
• Are you adaptable and willing to learn and grow in a changing environment?

ASSUMPTION: ARI Imperial Marketing values employees who align with their core values and work style, fostering a positive and productive work environment.

⚠️ Potential Challenges

• Managing multiple priorities and deadlines in a fast-paced environment
• Dealing with difficult or demanding clients and finding creative solutions to their problems
• Adapting to changes in the market or company priorities
• Balancing sales and marketing responsibilities while maintaining a strong focus on customer service

ASSUMPTION: ARI Imperial Marketing supports employees in overcoming challenges by providing training, mentorship, and a collaborative work environment.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a strong focus on sales and customer service
• ARI Imperial Marketing's small size offers closer collaboration and faster decision-making compared to larger organizations
• This role provides growth opportunities for high-performing employees, with the potential to advance to marketing management or similar leadership positions

ASSUMPTION: ARI Imperial Marketing's unique combination of sales, marketing, and customer service responsibilities sets this role apart from similar positions in the industry.

📝 Sample Projects

• Develop and execute a targeted marketing campaign to increase brand awareness and drive customer acquisition
• Analyze market trends and competitors to identify opportunities for growth and differentiation
• Create and deliver customer presentations or training sessions to educate clients on new products or services

ASSUMPTION: ARI Imperial Marketing's projects are tailored to each client's unique needs and objectives, requiring a strong understanding of their business and industry.

❓ Key Questions to Ask During Interview

• How does ARI Imperial Marketing support the growth and development of its employees?
• What are the most challenging aspects of this role, and how can I best prepare for them?
• How does ARI Imperial Marketing foster a collaborative and inclusive work environment?
• What are the key priorities for this role in the first 90 days?
• How does ARI Imperial Marketing measure success for this position, and what metrics will I be held accountable for?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of successful sales or marketing campaigns you've led or contributed to
• Demonstrate your understanding of ARI Imperial Marketing's mission and values in your application materials
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.