Marketing Team Lead (Remote)

📌 Core Information

🔹 Job Title: Marketing Team Lead (Remote)

🔹 Company: Jobberman

🔹 Location: Ogun State, Nigeria

🔹 Job Type: Contract

🔹 Category: Marketing

🔹 Date Posted: April 15, 2025

🔹 Experience Level: Mid-Senior level (5-10 years)

🔹 Remote Status: Remote (Solely)

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing strategic marketing initiatives to boost the resort’s visibility
• Enhancing brand awareness, generating high-quality leads, and growing private and corporate bookings
• Leading digital marketing campaigns and managing the brand image across all channels
• Building partnerships with travel agencies, corporates, schools, and event planners
• Supervising and coaching the sales team to meet targets and coordinate marketing events

ASSUMPTION: This role requires a balance of strategic thinking, hands-on execution, and team leadership to drive marketing success for the resort.

📋 Key Responsibilities

✅ Develop and implement marketing strategies to attract local, national, and international visitors

✅ Lead digital marketing campaigns (SEO, email, paid ads, social media)

✅ Build partnerships with travel agencies, corporates, schools, and event planners

✅ Manage the brand image across all channels and events

✅ Track campaign performance and deliver monthly reports

✅ Supervise and coach the sales team to meet targets

✅ Coordinate marketing events, farm tours, and corporate retreats

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and team management to achieve marketing objectives.

🎯 Required Qualifications

Education: BSc. in a related field

Experience: Minimum of 5 years of relevant experience in Marketing

Required Skills:

• Strong leadership abilities
• Marketing campaign execution
• Ability to set up structure
• Compliance understanding
• Capacity to work effectively with a diverse team
• Ability to meet targets
• Experience with digital marketing tools and analytics platforms
• Excellent communication, negotiation, and project management skills
• Strong knowledge of the Nigerian and global tourism market

Preferred Industries: Real Estate, Banking, Retail/Wholesale, FMCG, etc.

ASSUMPTION: Candidates with a strong background in marketing, leadership experience, and knowledge of the tourism market will be well-suited for this role.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between ₦5,000,000 - ₦8,000,000 annually, based on industry standards for a Marketing Team Lead with 5-10 years of experience in Nigeria.

Benefits:

• 6-month contract with potential renewal
• Opportunity to work remotely with a flexible schedule
• Exposure to the tourism industry and international marketing

Working Hours: Full-time (40 hours per week) with flexible hours

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and negotiation skills.

📌 Applicant Insights

🔍 Company Context

Industry: Human Resources Services. Jobberman is Nigeria’s leading career development and recruitment solutions company.

Company Size: 51-200 employees. As a mid-sized company, Jobberman offers a balance between a structured environment and the agility of a smaller organization.

Founded: 2009. Jobberman has been operating in Nigeria for over a decade, providing career development and recruitment solutions.

Company Description:

• Jobberman connects qualified job seekers with verified employers
• Offers online career development support, training services, and personalized HR solutions
• Provides employers access to an extensive database of high-quality job seekers

Company Specialties:

• Job Publication
• Recruitment
• Human Resources
• Application Screening
• Career Advice
• Jobs in Nigeria
• Vacancies in Nigeria
• Post Your Job Ads
• Online Media
• Head-hunting

Company Website: http://bit.ly/2TATeUy

ASSUMPTION: Jobberman's extensive experience in the HR industry and focus on career development make it an attractive employer for marketing professionals.

📊 Role Analysis

Career Level: Mid-Senior level. This role requires a balance of strategic thinking and hands-on execution, making it suitable for experienced marketing professionals.

Reporting Structure: The Marketing Team Lead will likely report directly to the resort's management or a dedicated marketing director.

Work Arrangement: Remote solely. This role offers the flexibility to work from anywhere, with a focus on results and performance.

Growth Opportunities:

• Potential contract renewal or full-time employment
• Expansion of responsibilities based on performance
• Exposure to international marketing and the tourism industry

ASSUMPTION: This role offers growth opportunities based on the candidate's performance and the resort's needs.

🌍 Location & Work Environment

Office Type: Remote. This role does not require a physical presence in an office, allowing for greater flexibility.

Office Location(s): Ogun State, Nigeria. The successful candidate should be comfortable working remotely from this location.

Geographic Context:

• Ogun State is located in southwestern Nigeria, with a population of over 4 million
• The state is known for its agricultural resources and tourism attractions
• The capital, Abeokuta, is approximately 75 kilometers from Lagos, Nigeria's largest city

Work Schedule: Full-time (40 hours per week) with flexible hours. The work schedule may vary depending on the candidate's availability and the resort's needs.

ASSUMPTION: The remote work arrangement allows for greater flexibility in managing work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-depth interview with the hiring manager
• Final interview or assessment
• Job offer

Key Assessment Areas:

• Marketing strategy and planning
• Digital marketing campaign execution
• Leadership and team management
• Communication and negotiation skills
• Knowledge of the tourism market

Application Tips:

• Highlight relevant marketing experience and achievements in your resume
• Tailor your cover letter to demonstrate your understanding of the tourism market and your fit for the role
• Prepare examples of successful marketing campaigns you've led and their outcomes
• Research the resort and its marketing efforts to show your enthusiasm and preparation

ATS Keywords: Marketing strategy, digital marketing, campaign execution, leadership, team management, tourism market, brand image, sales team, event coordination

ASSUMPTION: The application process may vary depending on the resort's specific needs and the candidate's qualifications.

🛠️ Tools & Technologies

• Digital marketing tools (e.g., Google Analytics, social media platforms, email marketing software)
• Analytics platforms (e.g., Google Analytics, Adobe Analytics)
• Project management tools (e.g., Asana, Trello, Microsoft Project)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)

ASSUMPTION: The successful candidate should be comfortable using digital marketing tools and platforms to execute campaigns and track performance.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Excellence
• Innovation
• Customer focus
• Collaboration

Work Style:

• Results-driven
• Collaborative
• Adaptable
• Innovative
• Customer-focused

Self-Assessment Questions:

• Do you share Jobberman's commitment to integrity and excellence in your work?
• Are you comfortable working collaboratively in a remote team environment?
• Do you have a proven track record of driving results and adapting to new challenges?

ASSUMPTION: Jobberman values a strong work ethic, collaboration, and a customer-focused approach in its employees.

⚠️ Potential Challenges

• Managing a remote team and ensuring productivity
• Adapting to the unique needs and culture of the resort
• Balancing strategic planning with hands-on execution
• Meeting targets and expectations in a competitive market

ASSUMPTION: The successful candidate should be comfortable managing remote teams, adapting to new environments, and balancing strategic and tactical responsibilities.

📈 Similar Roles Comparison

• This role differs from traditional marketing roles in its focus on the tourism industry and remote work arrangement
• Jobberman's experience in the HR industry provides a unique perspective on marketing and recruitment
• Career progression may involve moving into a full-time position or taking on additional responsibilities within the resort

ASSUMPTION: This role offers a unique blend of marketing experience, with a focus on the tourism industry and remote work.

📝 Sample Projects

• Developing and executing a digital marketing campaign to boost resort bookings
• Building partnerships with travel agencies and event planners to increase resort visibility
• Managing the resort's brand image across various channels and events

ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives the Marketing Team Lead may undertake in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does the resort support the growth and development of its marketing team?
• What is the team structure, and how does this role fit within it?
• How does the resort measure the success of its marketing efforts?
• What are the most challenging aspects of working in the tourism industry, and how can this role address them?

ASSUMPTION: These interview questions help candidates better understand the role, the team, and the industry-specific challenges they may face.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Customize your resume to highlight your marketing experience and achievements
• Tailor your cover letter to demonstrate your understanding of the tourism market and your fit for the role
• Prepare examples of successful marketing campaigns you've led and their outcomes
• Follow up with the hiring manager within one week of submission to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.