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Marketing Technologist

Zillow
Full-time
On-site
Mexico City, Ciudad de MΓ©xico, Mexico
πŸ› οΈ Marketing Technology (MarTech)

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Technologist

πŸ”Ή Company: Zillow

πŸ”Ή Location: Mexico City, Ciudad de MΓ©xico, Mexico

πŸ”Ή Job Type: Full-Time, Teleworker

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-04-23

πŸ”Ή Experience Level: Mid-Senior level

πŸ”Ή Remote Status: Remote OK (preferably Mexico City)

πŸš€ Job Overview

Key aspects of this role include:

  • Integrating and operating various marketing systems
  • Serving as a key point person for data, infrastructure, activation, and analytics
  • Managing marketing systems integrations, data ingestion, and building ETLs
  • Participating in program management activities

ASSUMPTION: This role requires a balance of hands-on technical skills and program management, with a focus on data-driven decision making and cross-team collaboration.

πŸ“‹ Key Responsibilities

βœ… Integrate and operate marketing systems, including Marketing Analytics Platform

βœ… Automate data ingestion pipelines, build taxonomy tools, and datasets for end-to-end marketing campaign performance and reporting

βœ… Work with various teams to align on roadmaps for collecting, testing, and preparing both third-party and owned data

βœ… Build dashboards and reports needed by marketing teams

βœ… Coordinate with other tech teams to align cross-tech team sprint schedules and release plans

βœ… Document and maintain standard, efficient processes, automating as much as possible

βœ… Enable cross-team testing scenarios and guide technical architecture discussions/decisions

ASSUMPTION: This role involves both technical implementation and project management, requiring strong communication and collaboration skills.

🎯 Required Qualifications

Education: Bachelor’s Degree in Computer Science, Operations Management, or similar field preferred or equivalent experience

Experience: 3+ years of experience in Engineering, Analytics, Tech. Operations, Marketing Technologist role, shipping scalable platforms and services in marketing-related domains

Required Skills:

  • SQL
  • Python (or other programming languages)
  • Tableau
  • ETL tools
  • AWS services (e.g., S3, Lambda)
  • Operational excellence
  • Clear communication

Preferred Skills:

  • Experience with TPM tools like Wrike or JIRA
  • Collaborative working style with a solid focus on execution
  • Modesty to question assumptions, seek broad input, and validate iteratively

ASSUMPTION: Candidates should have a strong background in data analysis and marketing technology, with experience in relevant tools and programming languages.

πŸ’° Compensation & Benefits

Salary Range: MXN 1,200,000 - 1,800,000 per year (based on experience level and industry standards for Mexico)

Benefits:

  • Equity Awards

Working Hours: Full-time (40 hours/week), with flexibility for occasional in-office events

ASSUMPTION: The salary range is estimated based on industry standards for marketing technologist roles in Mexico, with consideration for the candidate's experience level.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Real Estate Technology (PropTech)

Company Size: Medium (201-500 employees)

Founded: 2000

Company Description:

  • Zillow is reimagining real estate to make it easier to unlock life’s next chapter
  • As the most-visited real estate website in the United States, Zillow helps movers find and win their home through digital solutions
  • Their mission is to empower consumers with unparalleled data, tools, and services to seamlessly transact in the housing market

Company Specialties:

  • Real Estate Marketplace
  • Home Buying & Selling
  • Mortgage Lending
  • Rentals & Home Services

Company Website: Zillow

ASSUMPTION: Zillow is a well-established company in the real estate industry, focusing on empowering consumers with data and tools for seamless home transactions.

πŸ“Š Role Analysis

Career Level: Mid-Senior level

Reporting Structure: This role reports to the Marketing Data team and works closely with marketing, analytics, engineering, and marketing vendor teams

Work Arrangement: Teleworker position, with occasional in-office events

Growth Opportunities:

  • Expanding marketing technology roadmap and onboarding new platforms
  • Developing expertise in marketing systems integration and data analysis
  • Potential career progression into senior marketing technology roles or management

ASSUMPTION: This role offers growth opportunities through expanding the marketing technology roadmap and developing expertise in marketing systems integration and data analysis.

🌍 Location & Work Environment

Office Type: Hybrid (occasional in-office events)

Office Location(s): Mexico City, Ciudad de MΓ©xico, Mexico

Geographic Context:

  • Mexico City is the capital and most populous city of Mexico, with a vibrant culture and diverse economy
  • The city offers a mix of historic and modern architecture, with a rich history dating back to the Aztec era
  • Mexico City is known for its museums, art, and vibrant food scene

Work Schedule: Full-time (40 hours/week), with flexibility for occasional in-office events

ASSUMPTION: The work environment is hybrid, with occasional in-office events to foster collaboration and team building.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • Technical assessment or case study
  • Final round interview with the team

Key Assessment Areas:

  • Technical skills in marketing systems integration and data analysis
  • Program management and project coordination skills
  • Communication and collaboration skills
  • Problem-solving and critical thinking skills

Application Tips:

  • Highlight relevant experience in marketing technology and data analysis
  • Tailor your resume and cover letter to emphasize skills and experiences mentioned in the job description
  • Prepare for technical assessments or case studies by brushing up on your SQL, Python, and AWS skills

ATS Keywords: Marketing Technologist, Marketing Operations, SQL, Python, Tableau, ETL, AWS, Data Analysis, Program Management, Collaboration, Communication, Operational Excellence

ASSUMPTION: The application process may involve multiple rounds of interviews, including a technical assessment or case study, to evaluate the candidate's skills and fit for the role.

πŸ› οΈ Tools & Technologies

  • SQL
  • Python
  • Tableau
  • ETL tools (e.g., Talend, Pentaho)
  • AWS services (e.g., S3, Lambda)
  • Marketing systems (e.g., Marketing Analytics Platform)

ASSUMPTION: The required tools and technologies for this role are primarily focused on data analysis, marketing systems integration, and cloud services.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Customer Obsessed
  • Ownership
  • Inclusion
  • One Zillow

Work Style:

  • Collaborative
  • Data-driven
  • Agile
  • Customer-focused

Self-Assessment Questions:

  • Do you thrive in a fast-paced, ambiguous environment?
  • Are you comfortable working with cross-functional teams and stakeholders?
  • Do you have a strong balance of program management and hands-on technical skills?

ASSUMPTION: Zillow values a collaborative, data-driven work style, with a focus on innovation, customer obsession, and inclusion.

⚠️ Potential Challenges

  • Managing multiple marketing systems and data pipelines
  • Balancing hands-on technical work with program management responsibilities
  • Occasional in-office events may require travel to Mexico City
  • Keeping up with the fast-paced, ever-changing marketing technology landscape

ASSUMPTION: This role may present challenges in managing multiple marketing systems and balancing technical work with program management responsibilities.

πŸ“ˆ Similar Roles Comparison

  • Marketing Technologist vs. Marketing Engineer: Marketing Technologist roles often focus more on data analysis and marketing systems integration, while Marketing Engineer roles may involve more software development and engineering tasks
  • Marketing Technologist vs. Marketing Operations: Marketing Technologist roles are more focused on data analysis and marketing technology, while Marketing Operations roles may involve more process improvement and workflow management
  • Career path: Marketing Technologist roles can lead to senior marketing technology roles or management positions, with potential progression into marketing leadership or other related fields

ASSUMPTION: Marketing Technologist roles differ from Marketing Engineer and Marketing Operations roles in their focus on data analysis and marketing technology, with potential career progression into senior marketing technology roles or management.

πŸ“ Sample Projects

  • Developing and implementing a marketing data pipeline to ingest data from multiple ad networks
  • Building a marketing taxonomy tool to standardize and organize marketing data
  • Creating dashboards and reports to track marketing campaign performance and optimize future campaigns

ASSUMPTION: Sample projects for this role may involve developing and implementing marketing data pipelines, building marketing taxonomy tools, and creating dashboards and reports to track marketing campaign performance.

❓ Key Questions to Ask During Interview

  • What are the biggest challenges facing the marketing data team currently, and how does this role help address them?
  • How does this role collaborate with other marketing, analytics, engineering, and vendor teams?
  • What are the key priorities for the marketing technology roadmap in the first 30, 60, and 90 days in this role?
  • How does Zillow support the professional development and growth of its marketing technologists?
  • What is the work-life balance like for this role, and how does Zillow support remote work?

ASSUMPTION: Key interview questions should focus on understanding the role's challenges, collaborations, priorities, professional development opportunities, and work-life balance.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences mentioned in the job description
  • Prepare for technical assessments or case studies by brushing up on your SQL, Python, and AWS skills
  • Follow up with the hiring manager one week after submitting your application, inquiring about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.