Marketing und Produktdefinition (w/m/d)

📌 Core Information

🔹 Job Title: Marketing und Produktdefinition (w/m/d)

🔹 Company: GETEC Energie Holding GmbH

🔹 Location: Magdeburg, Saxony-Anhalt, Germany

🔹 Job Type: Full-Time

🔹 Category: Marketing & Product Management

🔹 Date Posted: July 28, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Marketing the Science Port in Magdeburg as a high-tech center for MRT
• Collaborating closely with research institutions and industry partners
• Developing and implementing marketing strategies for MRT and related technologies
• Contributing to the growth and development of the MedTech ecosystem in Magdeburg

ASSUMPTION: This role requires a strong understanding of MRT imaging and related technologies, as well as excellent communication and networking skills. Candidates should be comfortable working in a dynamic, collaborative environment and have a proactive approach to project development.

📋 Key Responsibilities

✅ Market the Science Port in Magdeburg as a high-tech center for MRT and related technologies

✅ Collaborate closely with the Otto von Guericke University Magdeburg, the research campus STIMULATE, and the initiative transPORT – Transfer-HAFEN

✅ Develop and implement marketing strategies for MRT and related technologies, such as computer tomography and robot-assisted interventions

✅ Utilize insights from partner communications to further develop research and project initiatives at the research campus STIMULATE and Neoscan

✅ Set up and manage marketing campaigns, events, and other promotional activities

✅ Monitor and analyze market trends and competitor activities to inform marketing strategies

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and analytical work. Candidates should be comfortable working independently and in teams, and have strong project management skills.

🎯 Required Qualifications

Education: Completed studies in a scientific field, engineering, or a related discipline

Experience: 2-5 years of experience in marketing, product management, or a related field

Required Skills:

• Proven experience in marketing or product management, preferably in the MedTech industry
• Strong knowledge of MRT imaging and related technologies
• Excellent communication and networking skills
• Strong analytical and problem-solving skills
• Self-motivated and structured working style

Preferred Skills:

• Experience in the MedTech industry
• Fluency in additional languages
• Experience with marketing automation tools

ASSUMPTION: Candidates with a strong academic background in a relevant field and relevant industry experience are likely to be successful in this role. Familiarity with the local MedTech ecosystem and industry trends would be an asset.

💰 Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (based on experience and qualifications)

Benefits:

• Flexible working hours
• Pleasant working atmosphere
• Fair pay
• Modern production and office spaces

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Germany. The actual salary may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: The GETEC GROUP is a consortium of energy service companies and investments in innovative technologies, energy management, renewable energy generation, and real estate development. It focuses on comprehensive sustainability, efficiency, and the careful use of natural resources.

Company Size: Medium-sized (501-1,000 employees)

Founded: The GETEC GROUP was founded in 1998 and has since grown into a leading provider of energy services and innovative technologies.

Company Description:

• GETEC is committed to comprehensive sustainability, efficiency, and the careful use of natural resources
• The company offers a wide range of services, including energy management, innovative technologies, and real estate development
• GETEC is involved in various industries, including utilities, infrastructure, and urban development

Company Specialties:

• Innovative technologies
• Energy management
• Real estate development
• Infrastructure
• Urban development
• Startup support and acquisition of renewable energies

Company Website: www.getec.de

ASSUMPTION: GETEC is a dynamic and growing company with a strong focus on innovation and sustainability. Candidates should be comfortable working in a fast-paced, collaborative environment and have a strong commitment to the company's mission.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the management of GETEC Energie Holding GmbH

Work Arrangement: On-site, with flexible working hours

Growth Opportunities:

• Potential for career advancement within the GETEC GROUP
• Opportunities to work on diverse and innovative projects
• Chance to contribute to the growth and development of the MedTech ecosystem in Magdeburg

ASSUMPTION: This role offers significant growth potential for the right candidate. Successful applicants will have the opportunity to work on cutting-edge projects and contribute to the company's mission in a meaningful way.

🌍 Location & Work Environment

Office Type: Modern production and office spaces at the Science Port in Magdeburg

Office Location(s): An der Steinkuhle 2a-c, 39128 Magdeburg, Germany

Geographic Context:

• Magdeburg is the capital city of Saxony-Anhalt, Germany
• The city is known for its rich history, cultural attractions, and vibrant tech scene
• The Science Port is a research and innovation hub focused on medical technology and related fields

Work Schedule: Full-time (40 hours per week), with flexible working hours

ASSUMPTION: The Science Port in Magdeburg is a dynamic and innovative work environment, with a strong focus on collaboration and interdisciplinary research. Candidates should be comfortable working in a fast-paced, collaborative setting and have a strong interest in medical technology and related fields.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video interview
• On-site interview and case study presentation
• Final decision and job offer

Key Assessment Areas:

• Knowledge of MRT imaging and related technologies
• Communication and networking skills
• Problem-solving and analytical skills
• Cultural fit and motivation

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare for behavioral and technical interview questions related to MRT imaging and marketing
• Research the GETEC GROUP and the Science Port in Magdeburg to demonstrate your interest and understanding of the company and its mission

ATS Keywords: MRT, marketing, product management, MedTech, Science Port, Magdeburg, research, innovation, collaboration

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on relevant experience and skills. Candidates should take the time to tailor their application materials and prepare thoroughly for interviews.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., HubSpot, Marketo)
• CRM software (e.g., Salesforce, HubSpot CRM)
• Project management tools (e.g., Asana, Trello)
• Microsoft Office Suite

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the needs of the project and the preferences of the team. Candidates should be comfortable learning and adapting to new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Sustainability
• Collaboration
• Excellence

Work Style:

• Dynamic and fast-paced
• Collaborative and interdisciplinary
• Focused on results and impact
• Committed to continuous learning and improvement

Self-Assessment Questions:

• Do you thrive in dynamic, collaborative environments?
• Are you passionate about innovation and sustainability?
• Do you have a strong work ethic and a commitment to excellence?

ASSUMPTION: GETEC is a dynamic and innovative company with a strong focus on collaboration and interdisciplinary research. Candidates should be comfortable working in a fast-paced, collaborative setting and have a strong commitment to the company's mission and values.

⚠️ Potential Challenges

• Working in a fast-paced, dynamic environment may require strong time management and prioritization skills
• The role may involve working with diverse stakeholders, including researchers, industry partners, and marketing agencies, which may require strong communication and collaboration skills
• The MedTech industry is rapidly evolving, which may require continuous learning and adaptation
• The role may involve working on multiple projects simultaneously, which may require strong project management skills

ASSUMPTION: This role offers significant opportunities for growth and development, but also presents unique challenges. Candidates should be comfortable working in a fast-paced, dynamic environment and have strong problem-solving and collaboration skills.

📈 Similar Roles Comparison

• This role is similar to a Product Marketing Manager or a Marketing Manager for Medical Technology
• However, this role is unique in its focus on the Science Port in Magdeburg and the local MedTech ecosystem
• Candidates with experience in product marketing or marketing management in the MedTech industry are likely to be successful in this role

ASSUMPTION: This role is unique in its focus on the Science Port in Magdeburg and the local MedTech ecosystem. Candidates should have a strong interest in medical technology and related fields, as well as relevant experience in marketing or product management.

📝 Sample Projects

• Developing and implementing a marketing campaign to promote the Science Port in Magdeburg as a high-tech center for MRT
• Collaborating with researchers and industry partners to develop and market new MRT technologies
• Conducting market research to identify trends and opportunities in the MedTech industry

ASSUMPTION: The specific projects in this role may vary depending on the needs of the company and the priorities of the team. Candidates should be comfortable working on diverse and innovative projects and have a strong commitment to the company's mission.

❓ Key Questions to Ask During Interview

• How does this role contribute to the growth and development of the MedTech ecosystem in Magdeburg?
• What are the key priorities for this role in the first 90 days?
• How does GETEC support the professional development and growth of its employees?
• What are the biggest challenges facing the MedTech industry, and how does this role address them?
• How does GETEC foster collaboration and interdisciplinary research?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the industry. Candidates should use the interview as an opportunity to ask thoughtful questions and demonstrate their interest and engagement.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare for behavioral and technical interview questions related to MRT imaging and marketing
• Research the GETEC GROUP and the Science Port in Magdeburg to demonstrate your interest and understanding of the company and its mission
• Follow up with the hiring manager, Kathrin Schaeben, after one week to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.